We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Popup Maker For GetResponse
However, among the names that gets floated around when speaking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around since permanently but continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you must have the ability to identify if GetResponse is effective enough to use for your business.
What is GetResponse? Popup Maker For GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic segmentation, and more. Their totally free forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise offer a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse prices
There are 6 pricing plans:
- Getresponse Free –this free plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send an unlimited number of e-mails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 per month for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 customers.
- Max – custom rates
- Max2 – custom-made rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer innovative functions (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to call GetResponse to set up a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Good discount rates are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 30 days free of charge, through a trial that you can access here.
Key distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which permits you to build complicated autoresponder series based on user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing feature (which immediately sends suggestion emails to your website visitors who do not finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or greater.
The very same goes for order verification e-mails.
- SMS marketing – the alternative to send marketing text is only available on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I advance through the review– but initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from some of its essential rivals‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t provide an completely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the option of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse includes some pretty decent features – the plan lets you access core email marketing functions, the complete series of design templates, a website builder and a landing page builder.
To use this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not have the ability to use any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a good way to attempt the item out and to get going with email marketing specifically if you have a small list and just want to send newsletters periodically to it. | Even so, the totally free plan represents a great method to try the product out and to get going with email marketing especially if you have a small list and just want to send out newsletters periodically to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Add special components like images, video and items to your e-mails.
- Email templates: GetResponse includes 120+ email design templates. You can conserve design templates for future use, style in HTML, or build your own style from scratch.
- Funnel builder: Produce total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip campaigns, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every effective campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Client support: GetResponse has a responsive assistance group. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Review: the information
Now to the part you have actually been awaiting. We‘re going to examine the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to establish my very first email within 10 minutes and it felt really intuitive.
Design your first email with GetResponse.
As soon as you create a free account, you can directly begin developing your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. For example, you can ‘ inform, promote, welcome‘ your customers. State you like an email design template, press “save“ and it appears in ‘My templates‘ tab to recycle later on.
After you choose a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never overwhelming. All the modifying alternatives are shown when you need them. So it‘s all really intuitive.
Traditional HTML code enthusiasts can start based upon an HTML style or code it from scratch, however that isn’t required at all. It is excellent to understand that there is likewise an alternative for custom-made HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the design area, you choose the structure and look of your email. Establish the number of columns you want, standard colors, and so on. The primary editing is finished with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I always utilize the same aspects for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised products‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you produce the entire email. Add subject lines, sender email address, and choose the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, but also works with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive revenue and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like typical newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t desire the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to develop automation to invite my new consumers. I begin with pre-made automation template. And after a few clicks I already have this:
I understand, it looks impressive. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to change everything like you want it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you trigger an email (action). My first action is sending out a welcome email. You can add as many e-mails and conditions as you want.
For this email project, I have actually created a circulation where my new customers get two e-mails in 2 days. Then, for my benefit, I separate customers who clicked my email. As soon as the campaign begins, GetResponse keeps an eye on all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. But once you do, you have the power to build total client journeys. Create your own automation, construct client profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. When you‘ve picked your lead magnet, you can develop out your funnel.
The entire funnel building procedure is guided. You get ideas of what to do at each step and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly uses a thank you page template. Smart! Popup Maker For GetResponse
How to create a conversion funnel
As your first step, you‘ll develop a signup landing page. Choose the design template, modify your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your vital stats to monitor your campaign‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to go with greater plans.
I love that I can create a whole funnel in one control panel, all with the ability to track crucial statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few concerns and GetResponse will automatically generate a personalized website.
Other website building options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and styles
Adding logo designs and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a decent homepage with very little effort.
The builder lets you modify everything on the page. You can alter typefaces, text sizes, add/remove images, rearrange elements, change cushioning and more.
There‘s a different menu for including and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more customization when you choose a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and duration of the webinar. You choose which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive individuals to register for your webinars.
Now you can send out invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to reveal a function or product you can live-share your screen. If I‘m looking to offer a product, I can include a call to action directly in the webinar.
People who are already utilizing email marketing and webinars in different platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder presently provides 198 templates. Although to be honest, I ‘d stick to the latest 100 templates, a few of the older ones … look truly old.
After choosing a landing page design template you can start editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be identified. However after playing around a bit you‘ll quickly know what is what and get the ideal aspects.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you create as numerous versions as you want, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Similar to your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Of course, some specialized landing page software application has more elegant functions. If GetResponse can provide their builder a little bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into consumers. The story does not end here. To evaluate an email marketing platform you need to look at customer support and prices plans.
GetResponse: The Great and the Bad
There are numerous elements to judge email marketing platforms on. GetResponse is a top quality service for a great deal of individuals, however delving into its virtues and flaws will assist reveal whether it is a great suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you produce and carry out impactful email marketing projects in line with your sales strategy. The tool is rich in features while still being easy to use for people with varying ability levels.
Alleviate of use: GetResponse is particularly kind to beginners to the world of email marketing. Its control panel and user interface are easy to navigate and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding procedure, strolling you through the procedure of constructing your first email project with practical videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages easy.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its representatives are experienced, valuable, and quick to respond to demands. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become far more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is key if you wish to utilize personalization at scale.
GetResponse‘s tactical, sequential technique to email marketing has many benefits for users. Support and convert leads with extremely targeted projects. Develop engagement and customer loyalty through appropriate messaging. And create landing pages to collect lots of interested subscribers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that practically anyone can establish an advanced automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions also enable innovative segmentation. Create lists of customers with comparable qualities or habits, then send personalized messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that recipients are more likely to react and act.
Flexibility to design: GetResponse permits you to create professional-looking emails with ease. Users like the huge number of email design templates available, but you can likewise use the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and reuse style elements from emails that have succeeded in the past. Either way, it‘s simple to make your e-mails stand out, even with limited or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way to the actions of private subscribers. The tool even develops in-depth profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Integration limitations: When you implement a new tool, you desire something that suits your existing tech stack quickly. This is an area where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software, there are some noteworthy omissions, especially with job management platforms. And some crucial combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as dependable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t instantly develop mobile-friendly versions. Thus, you need to design the landing page view for mobile visitors independently. This appears like a big miss, given that numerous of your visitors are likely to end up at your landing page on their mobile phones.
User-side mobile issues: In addition, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan used to include more automation features, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran consumers. To unlock sophisticated automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for approximately 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick concern, you generally do not wish to have to phone someone or fill out a type and await an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse supplies 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk to a genuine human who can fix more complicated problems.
Assist
While live chat is the main assistance choice available, a quick click of the enigma button on the homepage takes you to the extra aid choices. You can pick to:
- Submit a fast type to email GetResponse
- Browse material in the Assistance Center
There is no obvious way to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video tours, the Assistance Center, and all the consumer support alternatives, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply assist you get the most out of GetResponse, they also help you improve your general marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is terrific.
Its marketing automation feature is more advanced than a lot of other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It also lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone support. We tested the 24/7 live chat option and while terrific, many business owners would still like to be able to call.
This program likewise has a standard limit of 500 participants for its webinars feature. This positions a substantial restriction on lots of services, however specifically big ones. They are most likely to have a big audience that far exceeds 500 people.
Although not a big problem, the truth that many of the GetResponse combinations rely on Zapier is hardly ideal.
We suggest providing the complimentary trial a spin. The platform has a lot to offer if you choose the best plan for you.Popup Maker For GetResponse