We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse See My List Subscribers
However, one of the names that gets floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around considering that forever but continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you must have the ability to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse See My List Subscribers
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic segmentation, and more. Their totally free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise provide a generous 50% discount to NGOs.
GetResponse pricing
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an unrestricted variety of emails to approximately 1,000 customers
- Marketing Automation –starting at $59 monthly for approximately 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for as much as 1,000 customers.
- Max – custom rates
- Max2 – custom-made prices.
As you include more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide sophisticated functions (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you‘re interested in using either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Good discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for thirty days totally free, by means of a trial that you can access here.
Key differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which permits you to develop complicated autoresponder sequences based on user behaviour) is just totally available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery function (which immediately sends tip emails to your site visitors who don’t complete an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The same chooses order verification e-mails.
- SMS marketing – the choice to send marketing text is just available on the ‘Max‘ plans.
- Assistance – phone assistance is only readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Client Experience Manager‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I progress through the review– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually traditionally differed from a few of its key rivals‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t offer an completely free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually altered – you now have the choice of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse features some lovely decent features – the plan lets you gain access to core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
To use this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not be able to use any autoresponders or automation functions on this plan at all.
{ However even so, the complimentary plan represents a great way to attempt the item out and to start with email marketing especially if you have a little list and simply want to send out newsletters occasionally to it. | Even so, the complimentary plan represents a good way to attempt the product out and to get going with email marketing especially if you have a little list and just desire to send out newsletters sometimes to it.
GetResponse‘s crucial functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them straight. Include special components like images, video and items to your e-mails.
- Email templates: GetResponse comes with 120+ email design templates. You can conserve design templates for future usage, design in HTML, or develop your own design from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip projects, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Customer support: GetResponse has a responsive assistance group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Review: the information
Now to the part you have actually been awaiting. We‘re going to examine the core GetResponse features and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually thought of the user experience. I had the ability to establish my very first email within 10 minutes and it felt actually intuitive.
Style your very first email with GetResponse.
When you create a totally free account, you can directly start creating your actual email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 categories of email templates. For instance, you can ‘educate, promote, invite‘ your clients. Say you like an email template, press “ conserve“ and it appears in ‘My templates‘ tab to recycle later on.
After you select a template, you start tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the editing alternatives are shown when you need them. So it‘s all very user-friendly.
Traditional HTML code enthusiasts can start based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to know that there is also an alternative for custom-made HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you choose the structure and look of your email. Set up the number of columns you desire, fundamental colors, etc. The primary modifying is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always use the very same components for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Offered you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested products‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and select the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking bit, but likewise works with a Google Analytics integration.
With eCommerce tracking you know which projects drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email similar to normal newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email shipment. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t desire the autoresponder to go out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to create automation to welcome my new clients. I begin with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks excellent. When you focus on the automation flow, you realize GetResponse has done half the work for you. It‘s easy to alter everything like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you set off an email (action). My first action is sending a welcome email. You can add as numerous emails and conditions as you want.
For this email project, I have actually created a circulation where my new consumers get 2 e-mails in 2 days. Then, for my convenience, I separate customers who clicked my email. When the campaign starts, GetResponse keeps track of all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to develop total customer journeys. Develop your own automation, build consumer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse offers. Once you have actually picked your lead magnet, you can build out your funnel.
The whole funnel building process is directed. You get ideas of what to do at each action and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and straight offers a thank you page design template. Smart!
How to create a conversion funnel
As your initial step, you‘ll develop a signup landing page. Pick the design template, tweak your copy and style, and publish the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your vital stats to monitor your campaign‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll have to opt for greater plans.
I love that I can design a whole funnel in one dashboard, all with the capability to track vital stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will immediately produce a individualized website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I had the ability to create a good homepage with very little effort.
The builder lets you edit everything on the page. You can alter fonts, text sizes, add/remove images, reposition components, adjust cushioning and more.
There‘s a separate menu for adding and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional modification when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After picking your title, you add time, date, and period of the webinar. Then you choose which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send welcomes to your contact list, handle other webinars, and keep track of webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m looking to sell a product, I can add a call to action directly in the webinar.
Individuals who are already using email marketing and webinars in different platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder currently offers 198 templates. Although to be sincere, I ‘d adhere to the newest 100 templates, a few of the older ones … look really old.
After picking a landing page design template you can start modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be identified. After playing around a bit you‘ll quickly know what is what and grab the ideal aspects.
What I like about the landing page builder is you can develop A/B variations of your landing page from the beginning. The top left corner of the page lets you develop as numerous variants as you desire, along with forms and thank-you pages. GetResponse See My List Subscribers
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What comes next is probably my favorite part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Naturally, some specialized landing page software has more elegant functions. If GetResponse can give their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into clients. The story does not end here. To review an email marketing platform you need to take a look at consumer assistance and prices plans.
GetResponse: The Great and the Bad
There are numerous factors to judge email marketing platforms on. GetResponse is a high-quality option for a lot of people, but diving into its virtues and defects will assist reveal whether it is a excellent fit for your service in particular.
What GetResponse Is Good At
GetResponse is created to assist you develop and perform impactful email marketing projects in line with your sales strategy. The tool is abundant in features while still being easy to use for people with varying skill levels.
Ease of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and user interface are easy to browse and distraction-free. What‘s more, the platform has an exceptional directed onboarding process, walking you through the procedure of developing your first email project with helpful videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, practical, and quick to respond to demands. Newbies and advanced users alike can get help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become far more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is key if you want to utilize personalization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has many advantages for users. Nurture and convert leads with extremely targeted campaigns. Build engagement and client commitment through appropriate messaging. And produce landing pages to gather tons of interested subscribers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can establish an sophisticated automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation functions likewise permit advanced segmentation. Develop lists of subscribers with comparable qualities or behaviors, then send individualized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that receivers are most likely to respond and act.
Flexibility to develop: GetResponse allows you to create professional-looking e-mails with ease. Users enjoy the large variety of email templates available, but you can also utilize the very smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to discover and recycle style components from emails that have actually been successful in the past. In any case, it‘s simple to make your e-mails stick out, even with minimal or no style abilities.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way down to the actions of specific subscribers. The tool even builds up comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant imperfections. Let‘s examine those so you can evaluate if any of these are deal breakers for your organization.
Combination limitations: When you implement a brand-new tool, you desire something that fits into your existing tech stack quickly. This is an area where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software, there are some noteworthy omissions, especially with task management platforms. And some crucial integrations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as reliable as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a big aid, but GetResponse‘s tool does not automatically create mobile-friendly variations. Hence, you have to develop the landing page view for mobile visitors independently. This looks like a huge miss out on, considered that many of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile problems: Moreover, the drag-and-drop editor is difficult to use on mobile. Aside from making small, rudimentary modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s standard plan used to consist of more automation functions, but ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time consumers. To unlock innovative automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional support choices and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually just got a quick concern, you normally don’t want to have to phone someone or submit a type and await an answer. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can talk to a real human who can resolve more complex problems.
Help
While live chat is the primary assistance alternative on offer, a fast click of the enigma button on the homepage takes you to the extra help choices. You can choose to:
- Submit a quick type to email GetResponse
- Search material in the Assistance
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video tours, the Aid Center, and all the consumer assistance alternatives, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not simply assist you get the most out of GetResponse, they also assist you improve your total marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Important Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is terrific.
Its marketing automation function is advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form builders are also rather efficient. It also lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat choice and while excellent, many company owner would still like to be able to call.
This program likewise has a basic limit of 500 participants for its webinars feature. This places a substantial restriction on lots of companies, however specifically huge ones. They are most likely to have a big audience that far goes beyond 500 people.
Finally, although not a big issue, the truth that much of the GetResponse combinations count on Zapier is barely ideal.
We recommend providing the free trial a spin. The platform has a lot to provide if you pick the best plan for you. GetResponse See My List Subscribers