We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Upload Your Landing Page To GetResponse
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you ought to have the ability to identify if GetResponse is effective enough to use for your company.
What is GetResponse? Upload Your Landing Page To GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard division, and more. Their complimentary permanently plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount to NGOs.
GetResponse pricing
There are six pricing plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an endless variety of e-mails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for up to 1,000 subscribers.
- Max – custom-made prices
- Max2 – custom pricing.
As you add more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to utilize GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide advanced features (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to get in touch with GetResponse to arrange a demonstration, discuss your requirements and negotiate pricing.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 30 days free of charge, by means of a trial that you can access here.
Key distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which enables you to develop intricate autoresponder sequences based upon user behaviour) is just fully offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing feature (which immediately sends tip emails to your site visitors who do not complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same opts for order confirmation e-mails.
- SMS marketing – the choice to send marketing text is only offered on the ‘Max‘ plans.
- Support – phone assistance is just readily available on the Max2 plan, on which you likewise get a devoted account manager (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll talk about these features in more depth as I progress through the evaluation– however initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from a few of its crucial rivals‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t offer an totally free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the choice of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse includes some pretty decent functions – the plan lets you gain access to core email marketing features, the complete range of templates, a website builder and a landing page builder.
Nevertheless, to use this plan your list should be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But nevertheless, the totally free plan represents a excellent way to attempt the item out and to start with email marketing specifically if you have a small list and simply wish to send newsletters periodically to it. | Even so, the complimentary plan represents a excellent method to attempt the product out and to get going with email marketing particularly if you have a little list and simply want to send newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Creating marketing emails and newsletters is simple. Drag content blocks on the canvas and modify them straight. Add special aspects like images, video and items to your emails.
- Email design templates: GetResponse includes 120+ email design templates. You can conserve design templates for future usage, style in HTML, or construct your own design from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly utilize the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Customer assistance: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been waiting on. We‘re going to review the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to establish my first email within 10 minutes and it felt really instinctive.
Style your very first email with GetResponse.
As soon as you develop a complimentary account, you can directly begin designing your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 classifications of email templates. For instance, you can ‘educate, promote, invite‘ your clients. Say you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to recycle later.
After you pick a template, you start personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the modifying options are shown when you need them. So it‘s all very user-friendly.
Old school HTML code lovers can begin based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to know that there is likewise an choice for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the design area, you choose the structure and look of your email. Set up the number of columns you desire, basic colors, and so on. The main modifying is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the very same elements for headers, footers, and some text/images combinations. So in my next email, I save a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online store. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested items‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and choose the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, however likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive income and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email just like regular newsletter styles, but then activate them to be sent out as an autoresponder.
The scheduling provides you control over email delivery. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t desire the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Because we are examining, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to create automation to welcome my new consumers. I begin with pre-made automation template. And after a few clicks I currently have this:
I know, it looks impressive. When you focus on the automation flow, you understand GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can add as lots of e-mails and conditions as you want.
For this email project, I have actually created a flow where my brand-new consumers get 2 emails in 2 days. For my convenience, I separate customers who clicked on my email. Once the project begins, GetResponse keeps track of all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to build total customer journeys. Produce your own automation, construct client profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can develop your own automation with precision.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you have actually chosen your lead magnet, you can build out your funnel.
The whole funnel structure procedure is directed. You get suggestions of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight offers a thank you page design template. Smart! Upload Your Landing Page To GetResponse
How to produce a conversion funnel
As your initial step, you‘ll create a signup landing page. Pick the template, tweak your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your vital statistics to monitor your campaign‘s progress. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to go with greater plans.
I love that I can develop a whole funnel in one control panel, all with the capability to track crucial stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few questions and GetResponse will instantly generate a tailored website.
Other website building alternatives include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and styles
Including logos and images
After adjusting the builder for just 5 minutes, I had the ability to create a good homepage with very little effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, rearrange elements, change cushioning and more.
There‘s a separate menu for adding and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you pick a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After choosing your title, you add time, date, and duration of the webinar. Then you select which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you wish to show a feature or item you can live-share your screen. If I‘m looking to offer a product, I can add a call to action directly in the webinar.
Individuals who are already using email marketing and webinars in different platforms will like the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently provides 198 design templates. To be sincere, I ‘d stick to the latest 100 templates, some of the older ones … look truly old.
After choosing a landing page template you can begin editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. After playing around a bit you‘ll rapidly know what is what and grab the best components.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The top left corner of the page lets you create as numerous variations as you want, along with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Naturally, some specialized landing page software application has more fancy features. If GetResponse can give their builder a little a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up total funnels to transform visitors into customers. The story does not end here. To review an email marketing platform you have to look at consumer support and prices plans.
GetResponse: The Great and the Bad
There are many aspects to evaluate email marketing platforms on. GetResponse is a top quality option for a lot of individuals, however delving into its virtues and flaws will assist reveal whether it is a good suitable for your service in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for individuals with varying ability levels.
Ease of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and interface are simple to navigate and distraction-free. What‘s more, the platform has actually an exceptional assisted onboarding process, walking you through the procedure of constructing your first email project with valuable videos. Plus, its design templates and drag-and-drop builder make designing e-mails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its reps are educated, helpful, and fast to react to demands. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can utilize it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you wish to use customization at scale.
GetResponse‘s tactical, consecutive method to email marketing has numerous advantages for users. Support and transform leads with highly targeted campaigns. Develop engagement and customer loyalty through appropriate messaging. And develop landing pages to gather tons of interested subscribers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that nearly anyone can establish an advanced automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation functions likewise allow for advanced division. Develop lists of subscribers with similar qualities or behaviors, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of personalization implies that receivers are more likely to respond and act.
Flexibility to design: GetResponse allows you to create professional-looking e-mails with ease. Users enjoy the huge variety of email templates offered, but you can also use the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to find and reuse style components from emails that have actually been successful in the past. In either case, it‘s easy to make your emails stand apart, even with restricted or no style skills.
Strong reporting: GetResponse has premium analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way down to the actions of specific customers. The tool even develops comprehensive profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s take a look at those so you can judge if any of these are deal breakers for your organization.
Integration limitations: When you execute a brand-new tool, you desire something that suits your existing tech stack easily. Sadly, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, particularly with task management platforms. And some key combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as reputable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a huge aid, however GetResponse‘s tool does not instantly produce mobile-friendly versions. Therefore, you have to design the landing page view for mobile visitors independently. This looks like a huge miss out on, considered that a lot of of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile concerns: In addition, the drag-and-drop editor is challenging to use on mobile. Aside from making small, basic changes, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s basic plan used to include more automation features, but eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran clients. To unlock advanced automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has outstanding assistance options and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you normally don’t want to need to phone somebody or complete a kind and await an response. That‘s why live chat is such a helpful tool for software application assistance. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can speak to a real human who can fix more complex issues.
Assist Center
While live chat is the primary assistance choice available, a quick click of the question mark button on the homepage takes you to the extra help options. You can select to:
- Submit a fast type to email GetResponse
- Browse material in the Assistance
There is no apparent method to phone GetResponse, although you do get a devoted account manager if you select the Business plan.
Aside from video trips, the Aid Center, and all the client assistance choices, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials don’t simply assist you get the most out of GetResponse, they also help you improve your overall marketing skills. Present course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Decision
In general, GetResponse is terrific.
Its marketing automation function is more advanced than the majority of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are also quite effective. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat choice and while excellent, lots of company owner would still like to be able to call.
This program likewise has a basic limitation of 500 attendees for its webinars feature. This places a big constraint on numerous services, however specifically huge ones. They are most likely to have a big audience that far surpasses 500 individuals.
Finally, although not a big problem, the truth that a number of the GetResponse combinations depend on Zapier is hardly ideal.
We recommend offering the free trial a spin. The platform has a lot to use if you select the best plan for you.Upload Your Landing Page To GetResponse