We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Change Domain
However, among the names that gets drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around considering that permanently but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weak points.
By the end, you ought to have the ability to determine if GetResponse is effective enough to use for your organization.
What is GetResponse? GetResponse Change Domain
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard division, and more. Their complimentary permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also offer a generous 50% discount to NGOs.
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GetResponse prices
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an endless variety of e-mails to approximately 1,000 customers
- Marketing Automation –starting at $59 each month for as much as 1,000 customers.
- Ecommerce Marketing – starting at $119 each month for approximately 1,000 customers.
- Max – custom prices
- Max2 – custom-made rates.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer sophisticated features (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to contact GetResponse to arrange a demonstration, discuss your needs and negotiate rates.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for thirty days for free, via a trial that you can access here.
Secret differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to build intricate autoresponder sequences based upon user behaviour) is just fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery function (which instantly sends out reminder emails to your website visitors who do not complete an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same goes for order confirmation emails.
- SMS marketing – the option to send marketing text is just readily available on the ‘Max‘ plans.
- Assistance – phone assistance is only available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll go over these functions in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally differed from some of its essential competitors‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t provide an entirely complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the option of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse comes with some beautiful decent functions – the plan lets you access core email marketing features, the full range of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ But however, the totally free plan represents a excellent way to attempt the item out and to get going with email marketing particularly if you have a small list and simply want to send newsletters occasionally to it. | Even so, the totally free plan represents a excellent method to attempt the product out and to get going with email marketing especially if you have a small list and just desire to send out newsletters occasionally to it.
GetResponse‘s crucial features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and edit them directly. Add special components like images, video and items to your emails.
- Email templates: GetResponse includes 120+ email design templates. You can save design templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Produce drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately utilize the very best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Client support: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to examine the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my very first email within 10 minutes and it felt really user-friendly.
Style your very first email with GetResponse.
When you develop a totally free account, you can straight begin developing your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email templates. Good!
GetResponse has 7 classifications of email templates. For example, you can ‘educate, promote, welcome‘ your consumers. State you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later.
After you pick a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never overwhelming. All the modifying choices are revealed when you require them. So it‘s all very user-friendly.
Traditional HTML code enthusiasts can start based on an HTML style or code it from scratch, however that isn’t needed at all. It is great to know that there is also an option for custom-made HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the design area, you choose the structure and appearance of your email. Set up how many columns you desire, basic colors, etc. The primary modifying is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can save blocks and sections. I always utilize the exact same components for headers, footers, and some text/images combinations. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online shop. Provided you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and choose the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email similar to typical newsletter styles, however then trigger them to be sent as an autoresponder.
The scheduling offers you manage over email delivery. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to develop automation to invite my brand-new consumers. I begin with pre-made automation template. And after a couple of clicks I already have this:
I know, it looks outstanding. When you focus on the automation flow, you understand GetResponse has actually done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. For instance, when a client buys something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can include as numerous emails and conditions as you want.
For this email project, I‘ve developed a circulation where my new clients get 2 e-mails in two days. Then, for my convenience, I separate consumers who clicked on my email. Once the campaign starts, GetResponse keeps an eye on all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. When you do, you have the power to develop complete customer journeys. Produce your own automation, develop client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. As soon as you have actually selected your lead magnet, you can construct out your funnel.
The whole funnel structure process is guided. You get ideas of what to do at each step and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to produce a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the template, fine-tune your copy and style, and publish the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important statistics to monitor your campaign‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll have to opt for greater plans.
I love that I can design a whole funnel in one dashboard, all with the ability to track vital statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will immediately create a individualized website.
Other website structure options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Adding logos and images
After fiddling with the builder for simply 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can alter fonts, text sizes, add/remove images, rearrange elements, change padding and more.
There‘s a different menu for adding and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows additional customization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After selecting your title, you add time, date, and period of the webinar. Then you select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they sign up.
After whatever is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep track of webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to show a feature or item you can live-share your screen. If I‘m looking to offer a item, I can include a call to action directly in the webinar.
People who are currently using email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently offers 198 templates. To be truthful, I ‘d stick to the newest 100 templates, some of the older ones … look really old.
After selecting a landing page design template you can start modifying. The editing experience is various from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be labeled. But after playing around a bit you‘ll quickly know what is what and grab the ideal aspects.
What I like about the landing page builder is you can develop A/B variations of your landing page from the beginning. The top left corner of the page lets you develop as lots of variants as you want, together with forms and thank-you pages. GetResponse Change Domain
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What follows is probably my favorite part. Similar to your emails, you set up analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Naturally, some specialized landing page software has more fancy features. If GetResponse can provide their builder a little bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish total funnels to transform visitors into clients. The story does not end here however. To review an email marketing platform you have to look at customer support and rates plans.
GetResponse: The Excellent and the Bad
There are many factors to judge email marketing platforms on. GetResponse is a top quality option for a lot of people, but diving into its virtues and flaws will help expose whether it is a excellent fit for your business in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you develop and carry out impactful email marketing projects in line with your sales method. The tool is abundant in features while still being easy to use for individuals with varying ability levels.
Relieve of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are easy to navigate and distraction-free. What‘s more, the platform has an outstanding directed onboarding procedure, walking you through the process of building your very first email campaign with valuable videos. Plus, its templates and drag-and-drop builder make creating emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat support. Its representatives are well-informed, valuable, and fast to react to demands. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become much more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you wish to use customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has various advantages for users. Nurture and transform leads with highly targeted projects. Build engagement and customer loyalty through pertinent messaging. And produce landing pages to gather lots of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that almost anyone can establish an advanced automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation features also enable advanced division. Develop lists of subscribers with comparable qualities or habits, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that receivers are more likely to react and take action.
Freedom to create: GetResponse allows you to develop professional-looking e-mails with ease. Users enjoy the huge variety of email templates offered, but you can likewise utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to find and recycle design elements from emails that have achieved success in the past. In either case, it‘s simple to make your emails stand apart, even with minimal or no design skills.
Strong reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way to the actions of private customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some notable shortcomings. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Combination constraints: When you implement a brand-new tool, you desire something that suits your existing tech stack quickly. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some key combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as dependable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial help, but GetResponse‘s tool does not immediately produce mobile-friendly variations. Therefore, you need to develop the landing page view for mobile visitors independently. This looks like a huge miss, considered that so many of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Furthermore, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s fundamental plan used to consist of more automation functions, but ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time consumers. To unlock innovative automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast question, you typically don’t wish to need to phone somebody or fill out a form and wait on an response. That‘s why live chat is such a helpful tool for software application assistance. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can talk with a genuine human who can solve more complicated problems.
Assist
While live chat is the primary assistance choice on offer, a quick click of the enigma button on the homepage takes you to the additional assistance choices. You can choose to:
- Complete a fast kind to email GetResponse
- Browse material in the Aid Center
There is no apparent way to phone GetResponse, although you do get a devoted account manager if you select the Business plan.
Aside from video tours, the Help Center, and all the customer support alternatives, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training products do not simply assist you get the most out of GetResponse, they also assist you improve your general marketing abilities. Current course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is excellent.
Its marketing automation feature is more advanced than a lot of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We checked the 24/7 live chat alternative and while terrific, many business owners would still like to be able to call.
This program also has a basic limit of 500 participants for its webinars include. This puts a big restraint on lots of businesses, but especially huge ones. They are more likely to have a large audience that far goes beyond 500 individuals.
Although not a big problem, the fact that numerous of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend offering the free trial a spin. The platform has a lot to use if you pick the ideal plan for you. GetResponse Change Domain