We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse WordPress Integration
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you should be able to figure out if GetResponse is effective enough to utilize for your company.
What is GetResponse? GetResponse WordPress Integration
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a simple landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, fundamental segmentation, and more. Their totally free forever plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and endless email sends.They likewise use a generous 50% discount rate to NGOs.
Attempt GetResponse totally free
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an unlimited number of e-mails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for approximately 1,000 customers.
- Max – customized pricing
- Max2 – custom rates.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to use GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer sophisticated features (more on these in a moment). With these plans, specific prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to call GetResponse to set up a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 30 days totally free, by means of a trial that you can access here.
Key distinctions in between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which enables you to construct complex autoresponder sequences based upon user behaviour) is just fully readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you increase the rates ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery function (which instantly sends out suggestion emails to your website visitors who don’t finish an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same opts for order confirmation emails.
- SMS marketing – the choice to send out marketing text is just available on the ‘Max‘ plans.
- Support – phone support is just readily available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I advance through the evaluation– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally differed from a few of its crucial competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t use an completely totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the alternative of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some beautiful good features – the plan lets you access core email marketing functions, the full variety of templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list need to be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to use any autoresponders or automation functions on this plan at all.
{ But nevertheless, the complimentary plan represents a great way to attempt the item out and to get going with email marketing particularly if you have a little list and simply wish to send out newsletters occasionally to it. | Even so, the free plan represents a good way to attempt the item out and to get going with email marketing specifically if you have a small list and simply want to send out newsletters sometimes to it.
GetResponse‘s essential functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Add special aspects like images, video and items to your emails.
- Email templates: GetResponse comes with 120+ email design templates. You can conserve design templates for future usage, design in HTML, or construct your own design from scratch.
- Funnel builder: Develop total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip campaigns, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly utilize the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Consumer assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the details
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to set up my first email within 10 minutes and it felt really user-friendly.
Style your first email with GetResponse.
Once you produce a complimentary account, you can straight start designing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. You can ‘ inform, promote, welcome‘ your consumers. Say you like an email template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later.
After you pick a template, you start tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever frustrating. All the editing alternatives are revealed when you need them. It‘s all very user-friendly.
Old school HTML code enthusiasts can begin based on an HTML style or code it from scratch, however that isn’t needed at all. It is great to know that there is also an choice for customized HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor choices.
In the layout section, you decide the structure and look of your email. Establish the number of columns you want, fundamental colors, and so on. The primary editing is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly use the exact same elements for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Provided you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ advised products‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you produce the whole email. Add subject lines, sender email address, and select the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, but likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email similar to normal newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling provides you control over email delivery. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to produce automation to invite my new clients. I begin with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks impressive. When you focus on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to change whatever like you want it.
The automation editor has conditions and actions. For instance, when a consumer buys something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can include as numerous e-mails and conditions as you desire.
For this email project, I have actually produced a circulation where my brand-new consumers get 2 emails in two days. For my benefit, I separate customers who clicked on my email. As soon as the project begins, GetResponse keeps track of all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. When you do, you have the power to develop complete customer journeys. Develop your own automation, build customer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse deals. Once you‘ve picked your lead magnet, you can build out your funnel.
The entire funnel building process is guided. You get ideas of what to do at each step and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to develop a conversion funnel
As your first step, you‘ll develop a signup landing page. Pick the template, modify your copy and design, and publish the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial stats to monitor your campaign‘s progress. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll need to select greater plans.
I adore that I can design a whole funnel in one control panel, all with the ability to track important statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of concerns and GetResponse will instantly generate a customized website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and styles
Adding logo designs and images
After adjusting the builder for simply 5 minutes, I was able to produce a good homepage with minimal effort.
The builder lets you edit whatever on the page. You can change fonts, text sizes, add/remove images, rearrange elements, adjust cushioning and more.
There‘s a separate menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows additional modification when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After picking your title, you add time, date, and duration of the webinar. You choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and track webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a feature or product you can live-share your screen. If I‘m seeking to sell a product, I can include a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to provide your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently uses 198 templates. Although to be honest, I ‘d stick to the latest 100 templates, some of the older ones … look actually old.
After choosing a landing page template you can begin modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. But after playing around a bit you‘ll rapidly know what is what and get the right elements.
What I like about the landing page builder is you can develop A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as numerous variations as you desire, together with forms and thank-you pages. GetResponse WordPress Integration
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Naturally, some specialized landing page software has more fancy functions. If GetResponse can provide their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a reference are:
SMS marketing, Web push notices, Paid ads, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story does not end here however. To evaluate an email marketing platform you need to take a look at consumer assistance and pricing plans.
GetResponse: The Great and the Bad
There are lots of factors to judge email marketing platforms on. GetResponse is a high-quality service for a great deal of individuals, however diving into its virtues and defects will help reveal whether it is a excellent suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is designed to assist you develop and carry out impactful email marketing campaigns in line with your sales method. The tool is abundant in functions while still being easy to use for people with differing skill levels.
Relieve of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are easy to browse and distraction-free. What‘s more, the platform has an excellent assisted onboarding procedure, strolling you through the process of constructing your first email campaign with helpful videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its representatives are knowledgeable, helpful, and quick to respond to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being far more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s tactical, sequential method to email marketing has many advantages for users. Nurture and transform leads with extremely targeted projects. Build engagement and customer loyalty through pertinent messaging. And develop landing pages to collect lots of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that almost anybody can set up an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions likewise enable advanced division. Develop lists of customers with similar qualities or behaviors, then send individualized messaging at the recipient‘s preferred time. Naturally, this level of customization suggests that recipients are most likely to react and do something about it.
Liberty to develop: GetResponse permits you to create professional-looking e-mails with ease. Users like the vast variety of email design templates offered, but you can also use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to find and reuse design components from emails that have actually achieved success in the past. In either case, it‘s simple to make your e-mails stand out, even with restricted or no design abilities.
Solid reporting: GetResponse has first-rate analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way down to the actions of private subscribers. The tool even builds up comprehensive profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on project performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s examine those so you can judge if any of these are offer breakers for your organization.
Integration restrictions: When you implement a brand-new tool, you desire something that fits into your existing tech stack easily. Unfortunately, this is an location where GetResponse fails. While it can connect with over 120 different apps and pieces of software, there are some noteworthy omissions, particularly with project management platforms. And some key integrations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as reliable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a big assistance, but GetResponse‘s tool does not immediately create mobile-friendly variations. Therefore, you have to develop the landing page view for mobile visitors individually. This seems like a huge miss out on, given that a lot of of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile problems: Additionally, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan used to consist of more automation features, however ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of veteran consumers. To unlock innovative automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you generally do not wish to have to phone someone or submit a kind and wait on an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a real human who can resolve more complicated issues.
Help
While live chat is the primary support alternative on offer, a quick click of the question mark button on the homepage takes you to the extra aid options. You can pick to:
- Submit a quick type to email GetResponse
- Search product in the Aid Center
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you choose the Enterprise plan.
Aside from video trips, the Aid Center, and all the client assistance choices, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not simply assist you get the most out of GetResponse, they also assist you improve your overall marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is great.
Its marketing automation feature is more advanced than the majority of other alternatives on the market. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It also lets you host webinars internally and produce vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We evaluated the 24/7 live chat alternative and while fantastic, lots of company owner would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars feature. This puts a big constraint on many organizations, but particularly huge ones. They are more likely to have a large audience that far goes beyond 500 people.
Lastly, although not a big problem, the fact that much of the GetResponse combinations count on Zapier is barely ideal.
We suggest providing the complimentary trial a spin. The platform has a lot to offer if you pick the ideal plan for you. GetResponse WordPress Integration