We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Affiliate Policy
Nevertheless, among the names that gets drifted around when discussing email marketing software is GetResponse.
It‘s one of those tools that has been around considering that forever however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you ought to have the ability to identify if GetResponse is effective enough to utilize for your service.
What is GetResponse? GetResponse Affiliate Policy
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their complimentary forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise offer a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 prices plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an endless variety of e-mails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 monthly to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced functions (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to contact GetResponse to arrange a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Decent discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month for free, by means of a trial that you can access here.
Secret differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which permits you to develop complex autoresponder sequences based on user behaviour) is only fully readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order recovery function (which immediately sends out reminder emails to your site visitors who do not finish an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification e-mails.
- SMS marketing – the alternative to send out marketing text messages is only readily available on the ‘Max‘ plans.
- Support – phone assistance is just available on the Max2 plan, on which you also get a devoted account manager (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these features in more depth as I advance through the review– but initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally differed from a few of its essential rivals‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t use an entirely complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the option of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some lovely good features – the plan lets you access core email marketing features, the complete series of design templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t be able to use any autoresponders or automation features on this plan at all.
{ But however, the complimentary plan represents a excellent way to try the product out and to get going with email marketing specifically if you have a little list and just want to send newsletters sometimes to it. | Even so, the complimentary plan represents a good method to attempt the product out and to get going with email marketing specifically if you have a small list and simply desire to send newsletters sometimes to it.
GetResponse‘s crucial functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Add special elements like images, video and products to your e-mails.
- Email templates: GetResponse features 120+ email design templates. You can conserve templates for future use, design in HTML, or build your own style from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately utilize the very best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Client support: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you‘ve been awaiting. We‘re going to review the core GetResponse functions and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to set up my first email within 10 minutes and it felt actually user-friendly.
Design your first email with GetResponse.
Once you develop a complimentary account, you can directly start designing your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. You can ‘ inform, promote, invite‘ your clients. Say you like an email design template, press “ conserve“ and it appears in ‘My templates‘ tab to reuse later.
After you pick a design template, you start tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the modifying options are revealed when you need them. It‘s all very instinctive.
Old school HTML code enthusiasts can begin based upon an HTML design or code it from scratch, but that isn’t required at all. It is excellent to understand that there is likewise an option for customized HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout section, you choose the structure and appearance of your email. Establish the number of columns you desire, basic colors, etc. The main modifying is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and sections. I constantly use the exact same aspects for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended products‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and select the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but also deals with a Google Analytics combination.
With eCommerce tracking you know which projects drive profits and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email much like typical newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to go out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you began. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to produce automation to invite my brand-new consumers. I start with pre-made automation template. And after a few clicks I currently have this:
I know, it looks remarkable. When you zoom in on the automation flow, you understand GetResponse has done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. For instance, when a consumer buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can add as many emails and conditions as you want.
For this email campaign, I have actually produced a flow where my brand-new clients get 2 emails in 2 days. For my benefit, I separate consumers who clicked on my email. When the campaign starts, GetResponse keeps track of all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to develop complete consumer journeys. Produce your own automation, construct customer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can build your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse offers. When you have actually picked your lead magnet, you can construct out your funnel.
The whole funnel structure process is guided. You get ideas of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly offers a thank you page template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll create a signup landing page. Choose the template, fine-tune your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your vital stats to monitor your project‘s development. Monitor signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to opt for higher plans.
I adore that I can develop a entire funnel in one dashboard, all with the capability to track crucial stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will instantly generate a personalized website.
Other website structure options include:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and themes
Including logos and images
After fiddling with the builder for simply 5 minutes, I had the ability to produce a good homepage with very little effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, reposition elements, change padding and more.
There‘s a different menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After picking your title, you include time, date, and duration of the webinar. Then you pick which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to show a function or item you can live-share your screen. If I‘m wanting to sell a item, I can include a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder presently provides 198 templates. Although to be truthful, I ‘d stick to the latest 100 templates, some of the older ones … look truly old.
After selecting a landing page template you can start modifying. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be identified. After playing around a bit you‘ll quickly understand what is what and grab the ideal elements.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you create as numerous versions as you desire, along with forms and thank-you pages. GetResponse Affiliate Policy
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What follows is probably my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Naturally, some specialized landing page software has more elegant functions. If GetResponse can give their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into clients. The story doesn’t end here however. To review an email marketing platform you need to take a look at consumer assistance and prices plans.
GetResponse: The Great and the Bad
There are many aspects to evaluate email marketing platforms on. GetResponse is a premium option for a lot of individuals, but diving into its virtues and flaws will assist reveal whether it is a great suitable for your company in particular.
What GetResponse Is Good At
GetResponse is designed to help you create and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for people with differing ability levels.
Ease of use: GetResponse is particularly kind to beginners to the world of email marketing. Its control panel and interface are simple to navigate and distraction-free. What‘s more, the platform has an outstanding assisted onboarding process, walking you through the process of building your very first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its representatives are experienced, useful, and quick to respond to demands. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become far more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is crucial if you wish to utilize customization at scale.
GetResponse‘s strategic, consecutive approach to email marketing has various benefits for users. Support and transform leads with highly targeted projects. Develop engagement and customer commitment through appropriate messaging. And develop landing pages to collect tons of interested subscribers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that practically anybody can set up an innovative automation tree in minutes. Adjust pre-built sequences or develop your own from scratch.
The automation functions likewise enable advanced division. Create lists of subscribers with comparable qualities or habits, then send tailored messaging at the recipient‘s chosen time. Naturally, this level of personalization indicates that receivers are most likely to react and take action.
Freedom to create: GetResponse permits you to produce professional-looking e-mails with ease. Users enjoy the vast number of email design templates offered, but you can also use the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to find and recycle design components from emails that have achieved success in the past. In either case, it‘s simple to make your emails stand out, even with minimal or no design skills.
Strong reporting: GetResponse has first-rate analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way to the actions of private customers. The tool even develops comprehensive profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant drawbacks. Let‘s examine those so you can judge if any of these are offer breakers for your company.
Integration constraints: When you carry out a new tool, you desire something that suits your existing tech stack easily. Regrettably, this is an area where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, particularly with task management platforms. And some crucial integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a substantial aid, however GetResponse‘s tool does not instantly develop mobile-friendly versions. Therefore, you need to develop the landing page view for mobile visitors separately. This looks like a huge miss, given that a lot of of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is hard to use on mobile. Aside from making small, simple changes, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you progress and analysis of your campaigns.
Plan constraints: GetResponse‘s fundamental plan used to consist of more automation features, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open sophisticated automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional assistance choices and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually just got a fast question, you generally don’t wish to have to phone somebody or fill out a form and wait for an answer. That‘s why live chat is such a useful tool for software assistance. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can talk with a real human who can solve more complicated issues.
Assist
While live chat is the main support choice on offer, a quick click of the enigma button on the homepage takes you to the additional assistance options. You can select to:
- Complete a quick kind to email GetResponse
- Search product in the Assistance Center
There is no apparent way to phone GetResponse, although you do get a dedicated account manager if you choose the Business plan.
Aside from video trips, the Help Center, and all the consumer assistance options, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training products do not just help you get the most out of GetResponse, they likewise assist you enhance your total marketing skills. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Necessary Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is great.
Its marketing automation function is advanced than most other alternatives on the market. Its email marketing, reporting, and landing page/form contractors are also rather effective. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone support. We evaluated the 24/7 live chat choice and while excellent, many company owner would still like to be able to call.
This program likewise has a standard limit of 500 guests for its webinars include. This positions a substantial constraint on numerous companies, but particularly big ones. They are most likely to have a large audience that far surpasses 500 people.
Although not a huge concern, the truth that numerous of the GetResponse integrations rely on Zapier is hardly perfect.
We suggest giving the totally free trial a spin. The platform has a lot to provide if you select the right plan for you. GetResponse Affiliate Policy