We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Gmail Integration
Nevertheless, among the names that gets floated around when speaking about email marketing software is GetResponse.
It is among those tools that has actually been around because forever but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you ought to have the ability to identify if GetResponse is effective enough to use for your company.
What is GetResponse? GetResponse Gmail Integration
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, fundamental segmentation, and more. Their free forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They also use a generous 50% discount rate to NGOs.
GetResponse rates
There are 6 pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send out an unrestricted number of e-mails to approximately 1,000 customers
- Marketing Automation –starting at $59 monthly for up to 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for approximately 1,000 customers.
- Max – custom prices
- Max2 – custom pricing.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 monthly to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply sophisticated functions (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to call GetResponse to set up a demonstration, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Decent discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 1 month for free, by means of a trial that you can access here.
Key distinctions between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to construct intricate autoresponder sequences based on user behaviour) is just fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you go up the rates ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the variety of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery function (which immediately sends tip emails to your website visitors who do not finish an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same goes for order confirmation e-mails.
- SMS marketing – the alternative to send marketing text messages is just offered on the ‘Max‘ plans.
- Support – phone support is just available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll go over these functions in more depth as I progress through the review– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has typically differed from a few of its crucial competitors‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t offer an totally complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the alternative of using the platform free of charge forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some beautiful decent functions – the plan lets you gain access to core email marketing features, the complete variety of design templates, a website builder and a landing page builder.
Nevertheless, to use this plan your list need to be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t have the ability to utilize any autoresponders or automation features on this plan at all.
{ But even so, the complimentary plan represents a great way to attempt the product out and to get going with email marketing especially if you have a little list and just want to send out newsletters periodically to it. | Even so, the complimentary plan represents a great way to attempt the product out and to get going with email marketing particularly if you have a small list and simply want to send newsletters occasionally to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Include unique elements like images, video and products to your e-mails.
- Email templates: GetResponse features 120+ email design templates. You can conserve templates for future usage, style in HTML, or construct your own design from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation features. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the very best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Client support: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the details
Now to the part you have actually been waiting on. We‘re going to evaluate the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually considered the user experience. I was able to set up my very first email within 10 minutes and it felt truly instinctive.
Style your first email with GetResponse.
Once you develop a totally free account, you can straight begin developing your real email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email templates. You can ‘ inform, promote, invite‘ your consumers. Say you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you select a template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never frustrating. All the modifying options are revealed when you require them. So it‘s all really intuitive.
Old-fashioned HTML code fans can begin based on an HTML design or code it from scratch, but that isn’t required at all. It is excellent to understand that there is likewise an choice for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design section, you decide the structure and look of your email. Set up the number of columns you want, fundamental colors, and so on. The main modifying is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I always use the same elements for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Provided you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ advised products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the entire email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive profits and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email just like typical newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email shipment. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to go out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to develop automation to invite my brand-new customers. I start with pre-made automation design template. And after a couple of clicks I currently have this:
I know, it looks excellent. When you zoom in on the automation circulation, you recognize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. When a client buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can add as numerous e-mails and conditions as you want.
For this email project, I‘ve developed a flow where my new clients get two e-mails in two days. For my convenience, I separate clients who clicked on my email. When the campaign begins, GetResponse keeps an eye on all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to develop total client journeys. Produce your own automation, build customer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. When you have actually selected your lead magnet, you can build out your funnel.
The whole funnel building process is assisted. You get ideas of what to do at each action and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and directly provides a thank you page design template. Smart!
How to create a conversion funnel
As your first step, you‘ll produce a signup landing page. Select the design template, tweak your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important statistics to monitor your project‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll have to select greater plans.
I adore that I can design a whole funnel in one dashboard, all with the ability to track crucial statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will immediately generate a tailored website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logo designs and images
After adjusting the builder for simply 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you edit everything on the page. You can alter typefaces, text sizes, add/remove images, rearrange components, change padding and more.
There‘s a separate menu for including and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more customization when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, manage other webinars, and track webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you want to show a feature or item you can live-share your screen. If I‘m aiming to offer a product, I can include a call to action straight in the webinar.
People who are currently using email marketing and webinars in different platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder currently offers 198 templates. To be honest, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After selecting a landing page design template you can begin modifying. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. However after messing around a bit you‘ll quickly understand what is what and grab the right components.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you develop as numerous variations as you desire, together with forms and thank-you pages. GetResponse Gmail Integration
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. Just like your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Of course, some specialized landing page software application has more expensive functions. If GetResponse can offer their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish complete funnels to convert visitors into consumers. The story does not end here however. To evaluate an email marketing platform you have to look at customer support and rates plans.
GetResponse: The Good and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of people, however diving into its virtues and flaws will help reveal whether it is a excellent fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is designed to help you develop and carry out impactful email marketing projects in line with your sales technique. The tool is rich in functions while still being easy to use for individuals with varying skill levels.
Ease of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding directed onboarding procedure, strolling you through the process of constructing your very first email campaign with handy videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are experienced, useful, and quick to respond to requests. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being a lot more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is crucial if you want to utilize customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has many advantages for users. Support and transform leads with highly targeted campaigns. Develop engagement and consumer commitment through pertinent messaging. And produce landing pages to collect lots of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that nearly anyone can establish an advanced automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation features likewise allow for innovative division. Create lists of customers with comparable qualities or behaviors, then send out personalized messaging at the recipient‘s chosen time. Naturally, this level of customization means that recipients are more likely to respond and do something about it.
Freedom to design: GetResponse enables you to produce professional-looking emails with ease. Users love the vast variety of email design templates offered, however you can also utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to find and recycle style components from emails that have actually achieved success in the past. In any case, it‘s easy to make your e-mails stick out, even with minimal or no style skills.
Strong reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be very in-depth, all the way to the actions of individual customers. The tool even builds up in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s examine those so you can evaluate if any of these are offer breakers for your company.
Combination restrictions: When you carry out a brand-new tool, you desire something that suits your existing tech stack quickly. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, particularly with task management platforms. And some key integrations like PayPal and Eventbrite can only be achieved through Zapier, which might not be as trusted as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a substantial assistance, however GetResponse‘s tool doesn’t automatically create mobile-friendly variations. Hence, you need to develop the landing page view for mobile visitors independently. This seems like a huge miss out on, given that many of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is difficult to use on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s standard plan utilized to include more automation functions, however ultimately made those only available on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock sophisticated automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent assistance alternatives and – notably you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you usually don’t want to have to phone somebody or submit a kind and wait on an answer. That‘s why live chat is such a useful tool for software application support. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can speak to a genuine human who can resolve more complicated problems.
Help
While live chat is the primary support choice on offer, a fast click of the enigma button on the homepage takes you to the additional aid alternatives. You can pick to:
- Fill out a fast type to email GetResponse
- Browse product in the Assistance Center
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you pick the Enterprise plan.
Aside from video trips, the Assistance Center, and all the customer assistance choices, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not just assist you get the most out of GetResponse, they likewise help you enhance your overall marketing skills. Present course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is excellent.
Its marketing automation function is advanced than a lot of other alternatives on the market. Its email marketing, reporting, and landing page/form contractors are also quite efficient. It also lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone support. We evaluated the 24/7 live chat option and while excellent, numerous company owner would still like to be able to call.
This program also has a standard limit of 500 attendees for its webinars feature. This positions a big restriction on numerous organizations, however especially huge ones. They are more likely to have a big audience that far surpasses 500 people.
Lastly, although not a big concern, the truth that much of the GetResponse integrations depend on Zapier is hardly ideal.
We suggest offering the totally free trial a spin. The platform has a lot to provide if you choose the right plan for you. GetResponse Gmail Integration