We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse \”Shopify\” API Integration
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has been around because forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you must be able to figure out if GetResponse is powerful enough to utilize for your company.
What is GetResponse? GetResponse \”Shopify\” API Integration
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, along with email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental division, and more. Their free permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also provide a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse rates
There are six prices plans:
- Getresponse Free –this totally free plan lets you use a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an endless number of e-mails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 subscribers.
- Max – custom pricing
- Max2 – customized prices.
As you include more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 monthly to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer innovative functions (more on these in a moment). With these plans, precise rates depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to contact GetResponse to set up a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 30 days for free, by means of a trial that you can access here.
Key distinctions in between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which allows you to develop complicated autoresponder series based on user behaviour) is only fully available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing feature (which automatically sends suggestion emails to your website visitors who do not finish an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order verification emails.
- SMS marketing – the choice to send out marketing text messages is just offered on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally differed from some of its key rivals‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the choice of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse features some beautiful decent functions – the plan lets you access core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
However, to utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But however, the complimentary plan represents a great way to try the product out and to get going with email marketing specifically if you have a small list and just want to send out newsletters periodically to it. | Even so, the complimentary plan represents a great method to attempt the product out and to get going with email marketing especially if you have a small list and simply want to send newsletters periodically to it.
GetResponse‘s crucial features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Add unique components like images, video and items to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve design templates for future use, design in HTML, or build your own style from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The foundation of every effective campaign is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and instantly utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require separate hosting.
- Client support: GetResponse has a responsive assistance group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to evaluate the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to set up my very first email within 10 minutes and it felt truly instinctive.
Design your first email with GetResponse.
When you develop a totally free account, you can straight start creating your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Good!
GetResponse has 7 classifications of email templates. You can ‘ inform, promote, welcome‘ your consumers. Say you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you choose a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the editing options are shown when you need them. So it‘s all really intuitive.
Traditional HTML code lovers can start based on an HTML style or code it from scratch, however that isn’t needed at all. It is excellent to understand that there is likewise an alternative for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design section, you choose the structure and appearance of your email. Set up the number of columns you want, basic colors, etc. The main editing is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly utilize the exact same elements for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested items‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you develop the entire email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but likewise deals with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email just like regular newsletter designs, however then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not desire the autoresponder to go out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Producing a consumer welcome automation
On to develop automation to welcome my brand-new consumers. I start with pre-made automation design template. And after a few clicks I already have this:
I understand, it looks excellent. When you zoom in on the automation circulation, you recognize GetResponse has actually done half the work for you. It‘s simple to alter everything like you desire it.
The automation editor has conditions and actions. For example, when a consumer buys something from you (condition), you activate an email (action). My first action is sending a welcome email. You can add as lots of e-mails and conditions as you want.
For this email campaign, I‘ve created a flow where my brand-new consumers get two e-mails in two days. Then, for my benefit, I separate clients who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to develop total client journeys. Develop your own automation, build client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. As soon as you‘ve picked your lead magnet, you can construct out your funnel.
The whole funnel structure process is assisted. You get suggestions of what to do at each action and do not forget anything. GetResponse for example tells you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to develop a conversion funnel
As your initial step, you‘ll produce a signup landing page. Choose the template, modify your copy and design, and publish the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your campaign‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to opt for higher plans.
I adore that I can develop a entire funnel in one dashboard, all with the capability to track essential stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will automatically generate a customized website.
Other website structure options consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I had the ability to develop a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, rearrange aspects, change padding and more.
There‘s a separate menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and duration of the webinar. Then you pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, manage other webinars, and track webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you wish to reveal a function or item you can live-share your screen. If I‘m looking to offer a item, I can include a call to action directly in the webinar.
People who are already utilizing email marketing and webinars in different platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder currently provides 198 design templates. To be sincere, I ‘d stick to the most recent 100 templates, some of the older ones … look actually old.
After choosing a landing page design template you can begin editing. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. However after playing around a bit you‘ll rapidly know what is what and get the best elements.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The top left corner of the page lets you develop as many versions as you want, in addition to forms and thank-you pages. GetResponse \”Shopify\” API Integration
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What follows is most likely my preferred part. As with your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Of course, some specialized landing page software application has more elegant features. If GetResponse can give their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into customers. The story does not end here. To review an email marketing platform you have to look at client assistance and rates plans.
GetResponse: The Great and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a premium service for a great deal of people, but delving into its virtues and flaws will assist expose whether it is a good suitable for your service in particular.
What GetResponse Is Good At
GetResponse is developed to help you develop and carry out impactful email marketing campaigns in line with your sales method. The tool is abundant in functions while still being easy to use for individuals with varying ability levels.
Reduce of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and interface are easy to navigate and distraction-free. What‘s more, the platform has actually an outstanding guided onboarding process, walking you through the process of developing your very first email campaign with useful videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages easy.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its associates are experienced, helpful, and fast to respond to requests. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become a lot more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is key if you wish to utilize customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has numerous benefits for users. Support and convert leads with highly targeted campaigns. Build engagement and consumer loyalty through relevant messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that almost anybody can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions likewise permit sophisticated segmentation. Produce lists of subscribers with similar qualities or habits, then send personalized messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that recipients are more likely to react and act.
Freedom to design: GetResponse allows you to create professional-looking emails with ease. Users like the huge number of email templates available, however you can also utilize the extremely smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and reuse design components from emails that have actually achieved success in the past. In either case, it‘s simple to make your emails stand out, even with limited or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way to the actions of private subscribers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant shortcomings. Let‘s analyze those so you can judge if any of these are offer breakers for your company.
Combination restrictions: When you implement a new tool, you want something that fits into your existing tech stack easily. This is an area where GetResponse falls brief. While it can connect with over 120 various apps and pieces of software, there are some noteworthy omissions, especially with project management platforms. And some key integrations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as dependable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a substantial assistance, however GetResponse‘s tool doesn’t instantly develop mobile-friendly versions. Hence, you have to create the landing page view for mobile visitors independently. This looks like a big miss, given that numerous of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: In addition, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, simple changes, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to include more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time customers. To open sophisticated automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional support choices and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you generally don’t wish to need to phone somebody or submit a type and await an response. That‘s why live chat is such a helpful tool for software application support. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can talk with a real human who can solve more complex problems.
Assist Center
While live chat is the primary support choice on offer, a quick click of the question mark button on the homepage takes you to the extra assistance alternatives. You can select to:
- Submit a fast kind to email GetResponse
- Search material in the Help Center
There is no apparent method to phone GetResponse, although you do get a devoted account manager if you pick the Business plan.
Aside from video tours, the Aid Center, and all the customer support alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products don’t simply assist you get the most out of GetResponse, they also help you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Important Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is great.
Its marketing automation feature is advanced than many other options on the marketplace. Its email marketing, reporting, and landing page/form builders are also rather efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone support. We tested the 24/7 live chat alternative and while terrific, numerous business owners would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars feature. This places a huge restraint on lots of businesses, but especially big ones. They are most likely to have a large audience that far surpasses 500 individuals.
Finally, although not a big problem, the truth that much of the GetResponse integrations depend on Zapier is hardly perfect.
We recommend providing the free trial a spin. The platform has a lot to offer if you pick the right plan for you. GetResponse \”Shopify\” API Integration