We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Popupmaker For GetResponse
However, among the names that gets floated around when speaking about email marketing software application is GetResponse.
It‘s one of those tools that has been around because permanently however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you should be able to figure out if GetResponse is powerful enough to utilize for your business.
What is GetResponse? Popupmaker For GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental division, and more. Their complimentary permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise offer a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse rates
There are six rates plans:
- Getresponse Free –this totally free plan lets you use a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an unlimited number of emails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 each month for as much as 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for approximately 1,000 customers.
- Max – custom-made prices
- Max2 – customized pricing.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply advanced functions (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to call GetResponse to set up a demo, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month free of charge, through a trial that you can access here.
Key distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which permits you to construct complex autoresponder sequences based on user behaviour) is only completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the rates ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing feature (which instantly sends reminder emails to your site visitors who do not finish an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same goes for order confirmation emails.
- SMS marketing – the choice to send marketing text is just available on the ‘Max‘ plans.
- Assistance – phone assistance is only available on the Max2 plan, on which you also get a dedicated account manager (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll talk about these features in more depth as I progress through the review– however first, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally differed from a few of its key competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the option of using the platform for free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse includes some pretty decent functions – the plan lets you gain access to core email marketing features, the full range of templates, a website builder and a landing page builder.
To use this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But however, the free plan represents a good way to try the item out and to start with email marketing specifically if you have a little list and just want to send out newsletters periodically to it. | Even so, the free plan represents a excellent way to try the product out and to get going with email marketing especially if you have a little list and just desire to send out newsletters occasionally to it.
GetResponse‘s crucial functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Creating marketing emails and newsletters is simple. Drag content blocks on the canvas and modify them straight. Add unique aspects like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email design templates. You can save design templates for future usage, design in HTML, or develop your own design from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Create drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and automatically use the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Client assistance: GetResponse has a responsive assistance team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting on. We‘re going to review the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They have actually considered the user experience. I was able to establish my first email within 10 minutes and it felt actually instinctive.
Style your very first email with GetResponse.
Once you produce a complimentary account, you can directly begin developing your real email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email templates. For instance, you can ‘educate, promote, invite‘ your customers. State you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to recycle later.
After you choose a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the modifying choices are shown when you need them. So it‘s all really intuitive.
Old-fashioned HTML code fans can begin based on an HTML design or code it from scratch, but that isn’t needed at all. It is excellent to understand that there is likewise an choice for customized HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design section, you decide the structure and look of your email. Set up how many columns you desire, basic colors, and so on. The main modifying is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I always utilize the same elements for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll appear ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online shop. Offered you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised items‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and pick the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but also works with a Google Analytics combination.
With eCommerce tracking you understand which projects drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like normal newsletter styles, but then activate them to be sent as an autoresponder.
The scheduling gives you control over email delivery. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not desire the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Since we are examining, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to create automation to invite my new customers. I begin with pre-made automation template. And after a few clicks I currently have this:
I know, it looks excellent. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to alter everything like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you activate an email (action). My very first action is sending out a welcome email. You can add as lots of emails and conditions as you want.
For this email campaign, I‘ve produced a flow where my new clients get 2 emails in 2 days. Then, for my benefit, I separate consumers who clicked on my email. Once the project begins, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. Once you do, you have the power to build complete customer journeys. Create your own automation, construct client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with precision.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 design templates GetResponse deals. As soon as you‘ve chosen your lead magnet, you can develop out your funnel.
The entire funnel structure procedure is guided. You get suggestions of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to produce a conversion funnel
As your first step, you‘ll develop a signup landing page. Choose the template, tweak your copy and style, and publish the page.
You‘ll develop the thank-you page, followed by a promo email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your campaign‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll have to select greater plans.
I adore that I can create a entire funnel in one dashboard, all with the ability to track important stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will instantly generate a personalized website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and styles
Adding logo designs and images
After adjusting the builder for just 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you edit everything on the page. You can change font styles, text sizes, add/remove images, reposition aspects, change padding and more.
There‘s a different menu for including and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After selecting your title, you include time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep track of webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to offer a product, I can add a call to action straight in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently offers 198 design templates. To be sincere, I ‘d stick to the newest 100 design templates, some of the older ones … look truly old.
After selecting a landing page template you can start modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be identified. After playing around a bit you‘ll quickly know what is what and grab the right elements.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The top left corner of the page lets you develop as lots of variations as you want, in addition to forms and thank-you pages. Popupmaker For GetResponse
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What comes next is probably my favorite part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Of course, some specialized landing page software application has more expensive features. If GetResponse can offer their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a reference are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story does not end here however. To evaluate an email marketing platform you have to look at client support and prices plans.
GetResponse: The Great and the Bad
There are many elements to evaluate email marketing platforms on. GetResponse is a high-quality service for a great deal of people, however delving into its virtues and defects will assist expose whether it is a excellent fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in functions while still being easy to use for people with varying ability levels.
Reduce of use: GetResponse is particularly kind to newbies to the world of email marketing. Its control panel and user interface are easy to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding procedure, strolling you through the process of constructing your first email campaign with valuable videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are well-informed, practical, and fast to react to requests. Newbies and advanced users alike can get support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being far more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is essential if you want to use customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has many advantages for users. Nurture and transform leads with highly targeted campaigns. Construct engagement and client commitment through pertinent messaging. And develop landing pages to gather tons of interested subscribers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that practically anyone can establish an advanced automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation features likewise enable sophisticated segmentation. Create lists of subscribers with similar qualities or behaviors, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of customization means that receivers are more likely to respond and take action.
Freedom to develop: GetResponse enables you to develop professional-looking emails with ease. Users like the huge number of email templates offered, however you can also use the extremely smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to find and recycle style elements from emails that have actually been successful in the past. Either way, it‘s easy to make your e-mails stand apart, even with restricted or no style abilities.
Solid reporting: GetResponse has first-rate analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way to the actions of individual customers. The tool even develops detailed profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s analyze those so you can judge if any of these are deal breakers for your company.
Combination constraints: When you implement a new tool, you desire something that fits into your existing tech stack quickly. This is an location where GetResponse falls brief. While it can connect with over 120 various apps and pieces of software, there are some significant omissions, particularly with task management platforms. And some essential combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial assistance, but GetResponse‘s tool doesn’t immediately create mobile-friendly variations. Thus, you have to design the landing page view for mobile visitors independently. This seems like a huge miss, considered that numerous of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile concerns: Additionally, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, simple modifications, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s standard plan used to include more automation features, but ultimately made those only available on higher-cost plans. took this away, much to the dismay of veteran customers. To unlock innovative automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent support choices and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you generally do not want to have to phone someone or fill out a form and await an response. That‘s why live chat is such a helpful tool for software support. GetResponse provides 24/7 live chat support. And it‘s not simply a chatbot, you can talk to a real human who can solve more complex issues.
Assist Center
While live chat is the primary support alternative available, a fast click of the enigma button on the homepage takes you to the extra assistance alternatives. You can choose to:
- Fill out a quick type to email GetResponse
- Search product in the Assistance Center
There is no apparent way to phone GetResponse, although you do get a devoted account supervisor if you choose the Business plan.
Aside from video tours, the Aid Center, and all the customer support alternatives, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not simply assist you get the most out of GetResponse, they likewise help you enhance your total marketing skills. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Necessary Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is terrific.
Its marketing automation function is more advanced than most other alternatives on the market. Its email marketing, reporting, and landing page/form contractors are likewise rather efficient. It also lets you host webinars internally and produce dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We tested the 24/7 live chat alternative and while fantastic, lots of company owner would still like to be able to call.
This program also has a standard limitation of 500 guests for its webinars include. This puts a big restriction on numerous organizations, but particularly huge ones. They are most likely to have a large audience that far exceeds 500 people.
Although not a huge issue, the reality that many of the GetResponse combinations rely on Zapier is hardly ideal.
We suggest offering the totally free trial a spin. The platform has a lot to use if you choose the right plan for you. Popupmaker For GetResponse