We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Free Alternative
However, one of the names that gets drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has actually been around since permanently but continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you need to have the ability to figure out if GetResponse is powerful enough to utilize for your business.
What is GetResponse? GetResponse Free Alternative
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a simple landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental segmentation, and more. Their totally free forever plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also use a generous 50% discount to NGOs.
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GetResponse prices
There are six pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an limitless variety of emails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for approximately 1,000 customers.
- Max – custom-made prices
- Max2 – custom pricing.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide sophisticated features (more on these in a moment). With these plans, specific pricing depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to contact GetResponse to set up a demo, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Good discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 30 days free of charge, through a trial that you can access here.
Key distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to construct complicated autoresponder series based upon user behaviour) is just fully readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which immediately sends out reminder emails to your site visitors who do not complete an order) is only available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification e-mails.
- SMS marketing – the alternative to send marketing text is only readily available on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the evaluation– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its essential rivals‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t offer an totally totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually altered – you now have the option of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse includes some beautiful good functions – the plan lets you access core email marketing functions, the full range of templates, a website builder and a landing page builder.
However, to use this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ But however, the complimentary plan represents a good way to try the item out and to start with email marketing especially if you have a small list and just wish to send out newsletters periodically to it. | Even so, the free plan represents a good method to try the product out and to get going with email marketing specifically if you have a little list and simply desire to send out newsletters sometimes to it.
GetResponse‘s most important functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Include unique elements like images, video and items to your emails.
- Email templates: GetResponse features 120+ email design templates. You can conserve design templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically utilize the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Customer assistance: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the right suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to establish my first email within 10 minutes and it felt actually instinctive.
Style your very first email with GetResponse.
As soon as you develop a complimentary account, you can straight begin creating your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email templates. Good!
GetResponse has 7 categories of email design templates. For example, you can ‘ inform, promote, welcome‘ your clients. Say you like an email template, press “ conserve“ and it shows up in ‘My templates‘ tab to reuse later.
After you select a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying alternatives are revealed when you need them. It‘s all really user-friendly.
Old school HTML code enthusiasts can start based on an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is also an alternative for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout section, you decide the structure and appearance of your email. Establish how many columns you want, basic colors, etc. The main editing is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always use the very same components for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the products are right there. And even include a ‘ advised products‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and pick the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you know which projects drive income and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email similar to typical newsletter styles, however then activate them to be sent as an autoresponder.
The scheduling offers you control over email delivery. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to invite my brand-new clients. I begin with pre-made automation design template. And after a couple of clicks I already have this:
I know, it looks outstanding. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can add as lots of emails and conditions as you want.
For this email project, I‘ve produced a flow where my new consumers get 2 e-mails in 2 days. Then, for my benefit, I separate customers who clicked my email. As soon as the campaign begins, GetResponse keeps track of all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. When you do, you have the power to develop complete consumer journeys. Create your own automation, construct consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse deals. As soon as you‘ve selected your lead magnet, you can construct out your funnel.
The entire funnel building procedure is assisted. You get ideas of what to do at each action and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight provides a thank you page template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll create a signup landing page. Pick the template, fine-tune your copy and style, and release the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your project‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll need to go with greater plans.
I love that I can create a entire funnel in one dashboard, all with the ability to track essential statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of concerns and GetResponse will automatically generate a individualized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Including logos and images
After fiddling with the builder for just 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you edit everything on the page. You can alter fonts, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a separate menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals further personalization when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After selecting your title, you add time, date, and duration of the webinar. You choose which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and monitor webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to sell a product, I can add a call to action directly in the webinar.
People who are already using email marketing and webinars in various platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently uses 198 design templates. To be truthful, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After picking a landing page template you can start editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll quickly understand what is what and grab the ideal elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The top left corner of the page lets you produce as lots of variants as you want, together with forms and thank-you pages. GetResponse Free Alternative
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What follows is most likely my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software has more fancy functions. If GetResponse can provide their builder a bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story doesn’t end here. To review an email marketing platform you need to take a look at client support and prices plans.
GetResponse: The Excellent and the Bad
There are lots of factors to evaluate email marketing platforms on. GetResponse is a high-quality option for a lot of individuals, but delving into its virtues and defects will assist expose whether it is a great suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and perform impactful email marketing projects in line with your sales strategy. The tool is abundant in functions while still being easy to use for people with varying ability levels.
Relieve of use: GetResponse is especially kind to newcomers to the world of email marketing. Its control panel and user interface are simple to navigate and distraction-free. What‘s more, the platform has an outstanding directed onboarding process, strolling you through the procedure of building your very first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make designing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its representatives are knowledgeable, helpful, and quick to react to demands. Newbies and advanced users alike can get assistance in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become much more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you wish to utilize personalization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has many advantages for users. Support and transform leads with extremely targeted projects. Build engagement and customer loyalty through pertinent messaging. And produce landing pages to collect lots of interested customers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can set up an innovative automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation functions also enable innovative division. Create lists of customers with similar qualities or habits, then send customized messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that receivers are more likely to react and act.
Flexibility to design: GetResponse enables you to develop professional-looking emails with ease. Users enjoy the huge variety of email templates available, but you can also utilize the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to find and recycle design aspects from emails that have actually been successful in the past. In either case, it‘s simple to make your e-mails stand apart, even with minimal or no style skills.
Solid reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way to the actions of specific subscribers. The tool even builds up detailed profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some significant shortcomings. Let‘s examine those so you can judge if any of these are deal breakers for your organization.
Combination limitations: When you execute a new tool, you desire something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, particularly with job management platforms. And some essential integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trusted as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a huge help, however GetResponse‘s tool doesn’t immediately create mobile-friendly variations. Thus, you have to design the landing page view for mobile visitors separately. This appears like a huge miss out on, considered that so many of your visitors are likely to wind up at your landing page on their mobile devices.
User-side mobile concerns: Moreover, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, rudimentary modifications, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan used to include more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran clients. To unlock advanced automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick concern, you usually do not want to have to phone someone or complete a kind and wait on an answer. That‘s why live chat is such a useful tool for software support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can speak to a genuine human who can resolve more complex problems.
Help Center
While live chat is the primary support alternative available, a fast click of the question mark button on the homepage takes you to the extra aid alternatives. You can choose to:
- Complete a quick type to email GetResponse
- Search product in the Assistance Center
There is no obvious method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video trips, the Aid Center, and all the client assistance choices, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not just help you get the most out of GetResponse, they also assist you improve your overall marketing abilities. Current course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Review – Decision
In general, GetResponse is excellent.
Its marketing automation function is advanced than a lot of other choices on the marketplace. Its email marketing, reporting, and landing page/form contractors are also rather efficient. It also lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We checked the 24/7 live chat choice and while fantastic, many company owner would still like to be able to call.
This program likewise has a basic limitation of 500 attendees for its webinars feature. This positions a huge constraint on numerous companies, but specifically huge ones. They are most likely to have a big audience that far exceeds 500 people.
Lastly, although not a huge issue, the reality that much of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend giving the free trial a spin. The platform has a lot to use if you pick the ideal plan for you. GetResponse Free Alternative