We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Grecaptcha GetResponse
Nevertheless, among the names that gets drifted around when speaking about email marketing software is GetResponse.
It is among those tools that has actually been around considering that forever but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you must be able to determine if GetResponse is effective enough to use for your organization.
What is GetResponse? Grecaptcha GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental segmentation, and more. Their complimentary permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They likewise provide a generous 50% discount rate to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send an unlimited variety of e-mails to approximately 1,000 subscribers
- Marketing Automation –starting at $59 per month for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for approximately 1,000 subscribers.
- Max – custom rates
- Max2 – customized rates.
As you add more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide sophisticated functions (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you‘re interested in using either of them, you‘ll need to call GetResponse to schedule a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month totally free, via a trial that you can access here.
Secret differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder series based on user behaviour) is only fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the rates ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery function (which immediately sends reminder emails to your website visitors who do not finish an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The same goes for order verification emails.
- SMS marketing – the option to send out marketing text is only readily available on the ‘Max‘ plans.
- Assistance – phone assistance is only offered on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Manager‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I progress through the review– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally differed from a few of its key competitors‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t use an entirely totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the choice of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse features some beautiful good functions – the plan lets you gain access to core email marketing features, the complete range of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to use any autoresponders or automation features on this plan at all.
{ However even so, the complimentary plan represents a great way to attempt the item out and to get going with email marketing especially if you have a little list and simply wish to send newsletters occasionally to it. | Even so, the complimentary plan represents a excellent method to try the item out and to get going with email marketing specifically if you have a little list and simply want to send newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is simple. Drag content blocks on the canvas and modify them straight. Add special aspects like images, video and products to your emails.
- Email templates: GetResponse features 120+ email templates. You can conserve design templates for future use, design in HTML, or construct your own design from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Consumer support: GetResponse has a responsive assistance group. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to examine the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to set up my first email within 10 minutes and it felt really instinctive.
Style your first email with GetResponse.
Once you create a complimentary account, you can directly begin designing your actual email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. You can ‘educate, promote, welcome‘ your clients. Say you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to recycle later on.
After you select a design template, you begin customizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never frustrating. All the editing choices are revealed when you require them. It‘s all extremely instinctive.
Old-fashioned HTML code fans can begin based on an HTML design or code it from scratch, however that isn’t needed at all. It is good to know that there is likewise an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout area, you decide the structure and look of your email. Set up the number of columns you desire, fundamental colors, etc. The main editing is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can save blocks and areas. I constantly utilize the very same components for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Provided you link with your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested products‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and pick the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive income and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email just like regular newsletter designs, however then trigger them to be sent out as an autoresponder.
The scheduling provides you manage over email shipment. You can select to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to create automation to invite my brand-new customers. I start with pre-made automation template. And after a few clicks I currently have this:
I understand, it looks excellent. When you focus on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to alter everything like you desire it.
The automation editor has conditions and actions. For instance, when a consumer buys something from you (condition), you activate an email (action). My very first action is sending a welcome email. You can include as numerous emails and conditions as you want.
For this email project, I have actually created a flow where my new customers get two e-mails in two days. Then, for my benefit, I separate consumers who clicked on my email. As soon as the campaign starts, GetResponse keeps track of all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to build total customer journeys. Develop your own automation, construct consumer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. Once you‘ve selected your lead magnet, you can develop out your funnel.
The entire funnel structure procedure is guided. You get ideas of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly uses a thank you page design template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Select the template, tweak your copy and design, and publish the page.
Then you‘ll develop the thank-you page, followed by a promo email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your campaign‘s development. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll have to go with greater plans.
I love that I can develop a whole funnel in one dashboard, all with the capability to track important stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will immediately create a individualized website.
Other website building options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and styles
Adding logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to create a decent homepage with minimal effort.
The builder lets you edit everything on the page. You can alter typefaces, text sizes, add/remove images, rearrange aspects, adjust padding and more.
There‘s a different menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows further personalization when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After choosing your title, you add time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After whatever is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, manage other webinars, and track webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m wanting to sell a item, I can add a call to action directly in the webinar.
Individuals who are already using email marketing and webinars in different platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder currently uses 198 templates. Although to be honest, I ‘d adhere to the most recent 100 design templates, a few of the older ones … look truly old.
After choosing a landing page template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be identified. After playing around a bit you‘ll quickly understand what is what and get the best components.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The leading left corner of the page lets you develop as lots of versions as you desire, together with forms and thank-you pages. Grecaptcha GetResponse
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Obviously, some specialized landing page software application has more elegant features. If GetResponse can provide their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up complete funnels to convert visitors into customers. The story does not end here though. To evaluate an email marketing platform you have to take a look at client support and pricing plans.
GetResponse: The Great and the Bad
There are numerous aspects to evaluate email marketing platforms on. GetResponse is a top quality solution for a great deal of people, but delving into its virtues and defects will help expose whether it is a good fit for your service in particular.
What GetResponse Is Good At
GetResponse is developed to help you create and carry out impactful email marketing projects in line with your sales strategy. The tool is rich in functions while still being easy to use for people with differing ability levels.
Ease of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding process, walking you through the process of building your very first email campaign with useful videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat support. Its reps are educated, useful, and quick to respond to demands. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is crucial if you want to use customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has various advantages for users. Support and transform leads with highly targeted projects. Develop engagement and customer loyalty through pertinent messaging. And produce landing pages to gather tons of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that practically anyone can set up an innovative automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features also enable advanced division. Create lists of subscribers with comparable qualities or behaviors, then send personalized messaging at the recipient‘s chosen time. Naturally, this level of personalization means that recipients are most likely to respond and take action.
Flexibility to design: GetResponse allows you to produce professional-looking e-mails with ease. Users love the huge variety of email templates offered, but you can also utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to find and recycle design elements from emails that have been successful in the past. In either case, it‘s easy to make your emails stand out, even with restricted or no design abilities.
Strong reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way to the actions of specific customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some significant drawbacks. Let‘s take a look at those so you can judge if any of these are offer breakers for your company.
Combination constraints: When you implement a new tool, you want something that fits into your existing tech stack easily. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 different apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some essential combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a substantial help, however GetResponse‘s tool doesn’t instantly produce mobile-friendly versions. Hence, you have to create the landing page view for mobile visitors independently. This appears like a big miss, given that many of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile issues: Additionally, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, simple changes, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your projects.
Plan limitations: GetResponse‘s fundamental plan used to consist of more automation features, however ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of long-time consumers. To open sophisticated automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional support choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you have actually just got a quick concern, you typically do not want to have to phone somebody or submit a type and await an answer. That‘s why live chat is such a useful tool for software assistance. GetResponse provides 24/7 live chat assistance. And it‘s not simply a chatbot, you can speak with a genuine human who can fix more complicated issues.
Assist Center
While live chat is the primary assistance option available, a quick click of the enigma button on the homepage takes you to the extra help options. You can pick to:
- Complete a fast kind to email GetResponse
- Search material in the Help Center
There is no obvious method to phone GetResponse, although you do get a dedicated account manager if you select the Business plan.
Aside from video tours, the Assistance Center, and all the client support alternatives, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not just assist you get the most out of GetResponse, they also help you enhance your general marketing skills. Current course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is great.
Its marketing automation feature is more advanced than a lot of other choices on the marketplace. Its email marketing, reporting, and landing page/form contractors are also quite efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We evaluated the 24/7 live chat choice and while great, many entrepreneur would still like to be able to call.
This program also has a standard limitation of 500 guests for its webinars include. This puts a substantial restraint on lots of businesses, however especially huge ones. They are most likely to have a large audience that far exceeds 500 individuals.
Lastly, although not a big problem, the reality that much of the GetResponse integrations count on Zapier is hardly perfect.
We recommend giving the totally free trial a spin. The platform has a lot to use if you choose the ideal plan for you. Grecaptcha GetResponse