We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Thrive Themes GetResponse Tagging
One of the names that get floated around when talking about email marketing software application is GetResponse.
It is among those tools that has been around because permanently but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you should be able to figure out if GetResponse is powerful enough to use for your organization.
What is GetResponse? Thrive Themes GetResponse Tagging
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard division, and more. Their free permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also offer a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse prices
There are six pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an unlimited variety of emails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – custom-made pricing.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to utilize GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide innovative features (more on these in a moment). With these plans, exact pricing depends upon requirements and list size –if you have an interest in using either of them, you‘ll need to call GetResponse to schedule a demo, discuss your requirements and work out pricing.
GetResponse ‘Max‘ plans
Decent discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for one month totally free, through a trial that you can access here.
Secret differences between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which permits you to build complicated autoresponder sequences based on user behaviour) is just totally readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which automatically sends out suggestion emails to your website visitors who do not finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order confirmation emails.
- SMS marketing – the alternative to send marketing text messages is just offered on the ‘Max‘ plans.
- Support – phone assistance is just readily available on the Max2 plan, on which you likewise get a devoted account manager (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I advance through the review– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from some of its key competitors‘ offerings because unlike a few of them especially Mailchimp and AWeber it didn’t use an entirely totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually altered – you now have the option of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some pretty decent features – the plan lets you gain access to core email marketing functions, the complete variety of design templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a great way to try the item out and to start with email marketing particularly if you have a little list and simply want to send out newsletters occasionally to it. | Even so, the complimentary plan represents a great method to try the item out and to get going with email marketing particularly if you have a little list and just desire to send newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag content blocks on the canvas and edit them directly. Include special elements like images, video and products to your e-mails.
- Email design templates: GetResponse includes 120+ email templates. You can conserve templates for future usage, design in HTML, or develop your own design from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Evaluation: the details
Now to the part you‘ve been awaiting. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve considered the user experience. I was able to set up my first email within 10 minutes and it felt really user-friendly.
Style your very first email with GetResponse.
When you create a free account, you can straight start designing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email templates. Nice!
GetResponse has 7 categories of email design templates. For example, you can ‘educate, promote, invite‘ your customers. Say you like an email design template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later.
After you select a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the modifying options are shown when you need them. It‘s all very user-friendly.
Old school HTML code lovers can begin based upon an HTML design or code it from scratch, however that isn’t required at all. It is great to understand that there is also an option for custom-made HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout section, you decide the structure and appearance of your email. Establish the number of columns you desire, fundamental colors, and so on. The main modifying is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I always utilize the exact same elements for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘recommended items‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and select the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, however also works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email just like normal newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t desire the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to create automation to invite my new customers. I start with pre-made automation design template. And after a few clicks I already have this:
I understand, it looks remarkable. When you zoom in on the automation circulation, you understand GetResponse has done half the work for you. It‘s easy to alter whatever like you want it.
The automation editor has conditions and actions. For instance, when a client purchases something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can include as numerous e-mails and conditions as you desire.
For this email campaign, I have actually produced a flow where my brand-new customers get 2 e-mails in two days. For my benefit, I separate consumers who clicked on my email. Once the campaign begins, GetResponse keeps track of all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to construct complete consumer journeys. Create your own automation, build consumer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can develop your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse offers. As soon as you have actually selected your lead magnet, you can develop out your funnel.
The entire funnel building procedure is assisted. You get recommendations of what to do at each action and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Pick the template, tweak your copy and design, and publish the page.
You‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your project‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll need to choose greater plans.
I adore that I can design a entire funnel in one control panel, all with the ability to track important statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will immediately create a tailored website.
Other website building alternatives include:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for just 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you modify everything on the page. You can change font styles, text sizes, add/remove images, reposition aspects, change cushioning and more.
There‘s a different menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more customization when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After choosing your title, you include time, date, and period of the webinar. You pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m wanting to sell a product, I can include a call to action directly in the webinar.
People who are already utilizing email marketing and webinars in various platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently uses 198 templates. To be truthful, I ‘d stick to the newest 100 templates, some of the older ones … look truly old.
After picking a landing page design template you can start editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. After playing around a bit you‘ll rapidly understand what is what and grab the best aspects.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The top left corner of the page lets you produce as numerous variations as you desire, in addition to forms and thank-you pages. Thrive Themes GetResponse Tagging
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What follows is probably my preferred part. Just like your emails, you established analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Of course, some specialized landing page software has more expensive features. If GetResponse can give their builder a little a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish complete funnels to transform visitors into clients. The story does not end here however. To examine an email marketing platform you need to take a look at client assistance and pricing plans.
GetResponse: The Good and the Bad
There are many elements to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of individuals, but delving into its virtues and defects will assist reveal whether it is a good suitable for your service in particular.
What GetResponse Is Good At
GetResponse is designed to assist you create and carry out impactful email marketing projects in line with your sales strategy. The tool is abundant in functions while still being easy to use for individuals with differing skill levels.
Reduce of use: GetResponse is particularly kind to beginners to the world of email marketing. Its dashboard and user interface are easy to navigate and distraction-free. What‘s more, the platform has an excellent guided onboarding procedure, strolling you through the process of developing your very first email project with useful videos. Plus, its design templates and drag-and-drop builder make creating emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, handy, and fast to respond to requests. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has become a lot more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is essential if you wish to use personalization at scale.
GetResponse‘s strategic, sequential method to email marketing has many advantages for users. Support and transform leads with extremely targeted projects. Build engagement and client loyalty through pertinent messaging. And develop landing pages to gather tons of interested subscribers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that almost any person can establish an sophisticated automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation functions likewise enable innovative segmentation. Develop lists of customers with comparable qualities or habits, then send tailored messaging at the recipient‘s preferred time. Naturally, this level of customization implies that receivers are most likely to react and act.
Liberty to design: GetResponse enables you to develop professional-looking e-mails with ease. Users love the large number of email design templates available, but you can likewise utilize the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s also easy to find and reuse style components from emails that have actually achieved success in the past. In any case, it‘s simple to make your e-mails stand out, even with minimal or no style skills.
Strong reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way down to the actions of private subscribers. The tool even develops comprehensive profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience choices.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some notable drawbacks. Let‘s examine those so you can evaluate if any of these are offer breakers for your organization.
Integration constraints: When you execute a brand-new tool, you desire something that fits into your existing tech stack easily. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 various apps and pieces of software, there are some noteworthy omissions, especially with task management platforms. And some essential integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as dependable as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a big aid, however GetResponse‘s tool does not immediately develop mobile-friendly versions. Therefore, you have to create the landing page view for mobile visitors individually. This appears like a huge miss, given that numerous of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Additionally, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, simple changes, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your projects.
Plan limitations: GetResponse‘s basic plan used to consist of more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran customers. To unlock advanced automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional support options and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually just got a quick question, you generally don’t want to have to phone someone or fill out a form and wait on an response. That‘s why live chat is such a beneficial tool for software support. GetResponse supplies 24/7 live chat assistance. And it‘s not just a chatbot, you can talk to a genuine human who can solve more complex problems.
Assist
While live chat is the main support alternative on offer, a quick click of the enigma button on the homepage takes you to the additional assistance choices. You can select to:
- Submit a quick type to email GetResponse
- Browse material in the Assistance Center
There is no obvious method to phone GetResponse, although you do get a dedicated account manager if you select the Enterprise plan.
Aside from video tours, the Aid Center, and all the customer assistance alternatives, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials do not simply assist you get the most out of GetResponse, they also assist you improve your overall marketing skills. Current course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is fantastic.
Its marketing automation feature is advanced than most other choices on the market. Its email marketing, reporting, and landing page/form builders are likewise rather efficient. It also lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone assistance. We tested the 24/7 live chat choice and while excellent, numerous business owners would still like to be able to call.
This program likewise has a basic limitation of 500 participants for its webinars include. This places a huge restriction on many businesses, however specifically big ones. They are most likely to have a big audience that far surpasses 500 people.
Although not a huge problem, the reality that many of the GetResponse integrations rely on Zapier is hardly perfect.
We recommend providing the complimentary trial a spin. The platform has a lot to offer if you pick the best plan for you. Thrive Themes GetResponse Tagging