We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Connect Multiple Shopify Stores To GetResponse
One of the names that get floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has been around since forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its primary strengths and weaknesses.
By the end, you should have the ability to identify if GetResponse is powerful enough to use for your organization.
What is GetResponse? Connect Multiple Shopify Stores To GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard division, and more. Their free forever plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse rates
There are six prices plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an unrestricted variety of e-mails to approximately 1,000 customers
- Marketing Automation – beginning at $59 each month for up to 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 subscribers.
- Max – custom pricing
- Max2 – custom rates.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer advanced features (more on these in a moment). With these plans, precise pricing depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to call GetResponse to schedule a demo, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Good discount rates are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 1 month free of charge, through a trial that you can access here.
Key differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which permits you to construct intricate autoresponder series based upon user behaviour) is only fully offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which immediately sends out tip emails to your site visitors who don’t finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or greater.
The very same goes for order confirmation emails.
- SMS marketing – the alternative to send out marketing text messages is only offered on the ‘Max‘ plans.
- Assistance – phone assistance is just available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the evaluation– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from some of its crucial competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has altered – you now have the choice of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some pretty decent features – the plan lets you access core email marketing functions, the full range of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the totally free plan represents a good way to try the product out and to get going with email marketing particularly if you have a small list and simply want to send out newsletters periodically to it. | Even so, the complimentary plan represents a excellent method to attempt the product out and to get going with email marketing specifically if you have a little list and just want to send newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them straight. Add unique aspects like images, video and products to your emails.
- Email templates: GetResponse comes with 120+ email design templates. You can conserve design templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Client assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the information
Now to the part you have actually been awaiting. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to set up my very first email within 10 minutes and it felt really intuitive.
Design your very first email with GetResponse.
Once you develop a totally free account, you can straight start creating your actual email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. For example, you can ‘ inform, promote, welcome‘ your customers. Say you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to recycle later.
After you select a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the editing choices are revealed when you require them. It‘s all really instinctive.
Old-fashioned HTML code fans can begin based upon an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is likewise an option for custom HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design area, you decide the structure and appearance of your email. Set up the number of columns you want, standard colors, and so on. The primary editing is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly use the very same elements for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you link with your ecommerce platform like Shopify the products are right there. And even include a ‘ advised products‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the whole email. Add subject lines, sender email address, and pick the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but also deals with a Google Analytics combination.
With eCommerce tracking you know which projects drive income and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email much like typical newsletter styles, but then trigger them to be sent as an autoresponder.
The scheduling provides you control over email delivery. You can choose to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a client welcome automation
On to produce automation to invite my new consumers. I begin with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks excellent. When you zoom in on the automation flow, you recognize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. For instance, when a client purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you want.
For this email project, I‘ve created a flow where my brand-new customers get 2 e-mails in 2 days. Then, for my convenience, I separate customers who clicked on my email. Once the campaign begins, GetResponse keeps track of all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to develop complete consumer journeys. Develop your own automation, construct consumer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 design templates GetResponse offers. Once you‘ve picked your lead magnet, you can construct out your funnel.
The whole funnel structure procedure is directed. You get suggestions of what to do at each step and do not forget anything. GetResponse for instance tells you not to forget a thank you page, and straight offers a thank you page template. Smart!
How to create a conversion funnel
As your initial step, you‘ll develop a signup landing page. Select the design template, fine-tune your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your important stats to monitor your campaign‘s progress. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to opt for greater plans.
I love that I can create a whole funnel in one control panel, all with the capability to track essential statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will instantly produce a tailored website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and themes
Including logos and images
After adjusting the builder for simply 5 minutes, I was able to create a good homepage with minimal effort.
The builder lets you modify whatever on the page. You can alter fonts, text sizes, add/remove images, rearrange aspects, change padding and more.
There‘s a separate menu for including and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals additional personalization when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After picking your title, you include time, date, and period of the webinar. You select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send welcomes to your contact list, handle other webinars, and track webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a feature or item you can live-share your screen. If I‘m wanting to offer a product, I can include a call to action directly in the webinar.
Individuals who are currently utilizing email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder currently offers 198 design templates. Although to be sincere, I ‘d stay with the latest 100 design templates, some of the older ones … look truly old.
After choosing a landing page template you can start modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. But after playing around a bit you‘ll rapidly know what is what and get the best elements.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as numerous variations as you want, along with forms and thank-you pages. Connect Multiple Shopify Stores To GetResponse
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. As with your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Of course, some specialized landing page software has more fancy functions. If GetResponse can offer their builder a bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into clients. The story doesn’t end here. To evaluate an email marketing platform you need to look at client assistance and rates plans.
GetResponse: The Good and the Bad
There are lots of aspects to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of individuals, but delving into its virtues and defects will help expose whether it is a excellent fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you produce and perform impactful email marketing campaigns in line with your sales strategy. The tool is abundant in functions while still being easy to use for people with varying skill levels.
Alleviate of use: GetResponse is especially kind to newcomers to the world of email marketing. Its control panel and user interface are easy to browse and distraction-free. What‘s more, the platform has an excellent directed onboarding procedure, walking you through the procedure of constructing your very first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its reps are knowledgeable, practical, and quick to respond to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being far more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is crucial if you want to utilize customization at scale.
GetResponse‘s strategic, sequential technique to email marketing has many benefits for users. Support and transform leads with extremely targeted campaigns. Develop engagement and client commitment through appropriate messaging. And develop landing pages to gather lots of interested subscribers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that nearly any person can establish an innovative automation tree in minutes. Adapt pre-built series or build your own from scratch.
The automation features also allow for sophisticated division. Produce lists of customers with comparable qualities or habits, then send out individualized messaging at the recipient‘s preferred time. Naturally, this level of customization implies that receivers are more likely to react and act.
Flexibility to design: GetResponse enables you to create professional-looking emails with ease. Users enjoy the large variety of email design templates available, but you can also use the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to discover and reuse style aspects from emails that have achieved success in the past. In any case, it‘s easy to make your emails stand out, even with limited or no style abilities.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very in-depth, all the way down to the actions of private customers. The tool even builds up comprehensive profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some notable imperfections. Let‘s examine those so you can evaluate if any of these are offer breakers for your organization.
Integration constraints: When you execute a brand-new tool, you want something that fits into your existing tech stack quickly. Regrettably, this is an area where GetResponse falls short. While it can connect with over 120 various apps and pieces of software, there are some significant omissions, particularly with project management platforms. And some essential integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as reliable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a huge assistance, however GetResponse‘s tool doesn’t instantly create mobile-friendly variations. Therefore, you have to design the landing page view for mobile visitors individually. This looks like a huge miss, given that many of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: In addition, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan used to consist of more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran clients. To open innovative automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional assistance choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick concern, you normally don’t want to have to phone someone or fill out a kind and await an response. That‘s why live chat is such a helpful tool for software application assistance. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can speak to a real human who can solve more complicated issues.
Assist Center
While live chat is the primary support alternative available, a fast click of the question mark button on the homepage takes you to the extra help choices. You can select to:
- Complete a quick form to email GetResponse
- Search product in the Assistance Center
There is no apparent method to phone GetResponse, although you do get a devoted account manager if you select the Enterprise plan.
Aside from video trips, the Assistance Center, and all the consumer support choices, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not simply assist you get the most out of GetResponse, they likewise help you enhance your general marketing abilities. Current course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Important Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is excellent.
Its marketing automation function is more advanced than a lot of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are also rather effective. It likewise lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat choice and while fantastic, numerous company owner would still like to be able to call.
This program also has a basic limit of 500 attendees for its webinars include. This puts a huge constraint on numerous services, however especially big ones. They are more likely to have a large audience that far surpasses 500 people.
Although not a huge concern, the fact that numerous of the GetResponse combinations rely on Zapier is hardly ideal.
We suggest giving the complimentary trial a spin. The platform has a lot to offer if you select the right plan for you. Connect Multiple Shopify Stores To GetResponse