We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. Can You Run A Contest With GetResponse
However, among the names that gets drifted around when speaking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around given that forever but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you should be able to identify if GetResponse is effective enough to use for your organization.
What is GetResponse? Can You Run A Contest With GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard division, and more. Their complimentary permanently plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also use a generous 50% discount to NGOs.
GetResponse rates
There are six rates plans:
- Getresponse Free –this complimentary plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an limitless number of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for up to 1,000 customers.
- Ecommerce Marketing – starting at $119 monthly for approximately 1,000 subscribers.
- Max – custom-made prices
- Max2 – custom prices.
As you include more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer sophisticated features (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to set up a demo, discuss your needs and negotiate rates.
GetResponse ‘Max‘ plans
Good discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for thirty days free of charge, by means of a trial that you can access here.
Secret differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to develop complex autoresponder sequences based upon user behaviour) is only completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the prices ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery function (which immediately sends out tip emails to your site visitors who do not finish an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order verification emails.
- SMS marketing – the option to send out marketing text is only available on the ‘Max‘ plans.
- Assistance – phone assistance is just available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I advance through the review– however initially, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally varied from some of its crucial rivals‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t provide an totally complimentary plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the alternative of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some lovely decent features – the plan lets you gain access to core email marketing features, the full variety of templates, a website builder and a landing page builder.
However, to utilize this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not be able to use any autoresponders or automation features on this plan at all.
{ However nevertheless, the totally free plan represents a good way to attempt the product out and to get going with email marketing especially if you have a small list and simply wish to send newsletters occasionally to it. | Even so, the complimentary plan represents a good method to attempt the product out and to get going with email marketing specifically if you have a little list and just want to send newsletters occasionally to it.
GetResponse‘s most important functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them straight. Add special aspects like images, video and items to your e-mails.
- Email templates: GetResponse includes 120+ email templates. You can conserve design templates for future use, style in HTML, or build your own style from scratch.
- Funnel builder: Develop total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip campaigns, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically use the best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Customer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Review: the details
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to establish my first email within 10 minutes and it felt truly instinctive.
Design your first email with GetResponse.
When you develop a free account, you can straight start developing your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Good!
GetResponse has 7 categories of email design templates. For example, you can ‘educate, promote, invite‘ your clients. Say you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to recycle later on.
After you select a design template, you start customizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never overwhelming. All the editing choices are revealed when you require them. So it‘s all extremely instinctive.
Old school HTML code enthusiasts can begin based on an HTML style or code it from scratch, however that isn’t needed at all. It is good to understand that there is also an choice for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the design section, you choose the structure and appearance of your email. Establish how many columns you want, fundamental colors, and so on. The main modifying is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I always utilize the same elements for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and choose the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email much like typical newsletter designs, but then trigger them to be sent as an autoresponder.
The scheduling gives you manage over email delivery. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t desire the autoresponder to go out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to produce automation to welcome my new customers. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I know, it looks impressive. When you focus on the automation circulation, you recognize GetResponse has actually done half the work for you. It‘s simple to change whatever like you desire it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you activate an email (action). My very first action is sending a welcome email. You can add as many emails and conditions as you want.
For this email campaign, I have actually developed a circulation where my new clients get two e-mails in 2 days. Then, for my convenience, I separate customers who clicked on my email. As soon as the campaign starts, GetResponse tracks all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. As soon as you do, you have the power to construct total consumer journeys. Develop your own automation, develop customer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can develop your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse deals. Once you have actually selected your lead magnet, you can construct out your funnel.
The entire funnel structure procedure is guided. You get tips of what to do at each step and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly offers a thank you page template. Smart! Can You Run A Contest With GetResponse
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Select the template, fine-tune your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your essential stats to monitor your campaign‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to go with higher plans.
I adore that I can design a whole funnel in one dashboard, all with the ability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of concerns and GetResponse will immediately produce a personalized website.
Other website structure choices include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I was able to produce a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can change typefaces, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a separate menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows further modification when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. Then you choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to sign up for your webinars.
Now you can send out invites to your contact list, handle other webinars, and monitor webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a function or product you can live-share your screen. If I‘m seeking to offer a product, I can include a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently offers 198 templates. Although to be honest, I ‘d stay with the most recent 100 templates, a few of the older ones … look actually old.
After picking a landing page template you can start modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. But after playing around a bit you‘ll rapidly understand what is what and get the best components.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many variants as you desire, together with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Obviously, some specialized landing page software has more elegant features. If GetResponse can give their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that should have a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to transform visitors into customers. The story doesn’t end here. To review an email marketing platform you need to take a look at customer assistance and pricing plans.
GetResponse: The Good and the Bad
There are numerous factors to judge email marketing platforms on. GetResponse is a premium solution for a great deal of people, however delving into its virtues and defects will help expose whether it is a great fit for your business in particular.
What GetResponse Is Good At
GetResponse is developed to assist you produce and carry out impactful email marketing campaigns in line with your sales technique. The tool is rich in functions while still being easy to use for individuals with differing skill levels.
Alleviate of use: GetResponse is particularly kind to beginners to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding procedure, strolling you through the process of constructing your very first email campaign with helpful videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are knowledgeable, valuable, and quick to react to demands. Newbies and advanced users alike can get support in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being far more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you want to use customization at scale.
GetResponse‘s tactical, consecutive method to email marketing has many advantages for users. Nurture and convert leads with extremely targeted projects. Develop engagement and consumer commitment through pertinent messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that practically any person can establish an innovative automation tree in minutes. Adjust pre-built sequences or construct your own from scratch.
The automation functions also allow for advanced division. Create lists of subscribers with comparable qualities or habits, then send personalized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that recipients are most likely to react and take action.
Freedom to create: GetResponse enables you to develop professional-looking e-mails with ease. Users like the huge variety of email design templates offered, but you can likewise use the incredibly smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and recycle design components from emails that have achieved success in the past. In either case, it‘s easy to make your emails stand out, even with limited or no design skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way down to the actions of individual subscribers. The tool even builds up detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your company.
Integration restrictions: When you implement a brand-new tool, you want something that suits your existing tech stack quickly. This is an location where GetResponse falls brief. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, particularly with job management platforms. And some key integrations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as dependable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a big aid, however GetResponse‘s tool does not automatically create mobile-friendly versions. Hence, you need to develop the landing page view for mobile visitors individually. This appears like a big miss, given that so many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile issues: Furthermore, the drag-and-drop editor is challenging to use on mobile. Aside from making small, rudimentary changes, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to consist of more automation features, however eventually made those only available on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock innovative automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent assistance choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you typically don’t wish to need to phone somebody or fill out a kind and wait on an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can talk with a genuine human who can resolve more complicated problems.
Assist
While live chat is the primary assistance alternative available, a fast click of the enigma button on the homepage takes you to the additional help options. You can pick to:
- Submit a quick form to email GetResponse
- Browse product in the Aid
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you choose the Enterprise plan.
Aside from video trips, the Help Center, and all the customer assistance choices, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not simply assist you get the most out of GetResponse, they also assist you enhance your general marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Necessary Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation feature is more advanced than many other options on the marketplace. Its email marketing, reporting, and landing page/form builders are also quite effective. It likewise lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone support. We tested the 24/7 live chat alternative and while terrific, lots of business owners would still like to be able to call.
This program likewise has a standard limit of 500 participants for its webinars include. This positions a big constraint on numerous companies, but especially big ones. They are most likely to have a large audience that far exceeds 500 individuals.
Although not a big concern, the fact that numerous of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend offering the totally free trial a spin. The platform has a lot to use if you pick the right plan for you.Can You Run A Contest With GetResponse