We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Send Newsletter Using GetResponse API In Php
Nevertheless, among the names that gets floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has been around given that permanently however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you must be able to identify if GetResponse is effective enough to use for your business.
What is GetResponse? Send Newsletter Using GetResponse API In Php
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic division, and more. Their complimentary forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They also use a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse prices
There are six pricing plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send out an endless variety of e-mails to up to 1,000 customers
- Marketing Automation –starting at $59 each month for as much as 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 customers.
- Max – custom-made pricing
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply innovative functions (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you‘re interested in using either of them, you‘ll need to contact GetResponse to arrange a demonstration, discuss your needs and work out pricing.
GetResponse ‘Max‘ plans
Good discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for one month totally free, via a trial that you can access here.
Key differences between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder series based upon user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which instantly sends out pointer emails to your website visitors who don’t complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same goes for order verification e-mails.
- SMS marketing – the choice to send marketing text is just offered on the ‘Max‘ plans.
- Support – phone assistance is only available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Client Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I advance through the evaluation– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from some of its essential competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an entirely totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually altered – you now have the alternative of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse features some lovely decent functions – the plan lets you gain access to core email marketing features, the full series of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But however, the complimentary plan represents a excellent way to try the item out and to get going with email marketing specifically if you have a small list and just wish to send out newsletters occasionally to it. | Even so, the free plan represents a excellent way to try the item out and to get going with email marketing especially if you have a little list and simply desire to send out newsletters occasionally to it.
GetResponse‘s essential functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag content blocks on the canvas and edit them straight. Include special elements like images, video and products to your e-mails.
- Email design templates: GetResponse features 120+ email templates. You can save templates for future usage, style in HTML, or develop your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Produce drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and instantly utilize the best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer support: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the information
Now to the part you‘ve been waiting for. We‘re going to review the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to set up my first email within 10 minutes and it felt actually user-friendly.
Design your very first email with GetResponse.
As soon as you create a complimentary account, you can directly start creating your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email templates. Good!
GetResponse has 7 categories of email templates. You can ‘ inform, promote, invite‘ your customers. Say you like an email template, press “save“ and it appears in ‘My design templates‘ tab to recycle later on.
After you select a template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the editing choices are revealed when you require them. It‘s all very instinctive.
Old school HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is likewise an choice for customized HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design section, you choose the structure and appearance of your email. Set up the number of columns you want, fundamental colors, etc. The main editing is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can save blocks and sections. I constantly use the very same components for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘ suggested products‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and select the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however also works with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email just like regular newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email delivery. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to go out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Because we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to develop automation to welcome my new clients. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I know, it looks impressive. When you zoom in on the automation flow, you understand GetResponse has actually done half the work for you. It‘s easy to alter whatever like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can add as lots of emails and conditions as you want.
For this email campaign, I have actually produced a flow where my brand-new customers get two emails in two days. Then, for my benefit, I separate consumers who clicked my email. When the project starts, GetResponse monitors all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. When you do, you have the power to build complete customer journeys. Produce your own automation, build client profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can develop your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse offers. When you‘ve picked your lead magnet, you can build out your funnel.
The whole funnel building procedure is directed. You get ideas of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight provides a thank you page design template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Pick the template, modify your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial stats to monitor your campaign‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll have to go with higher plans.
I love that I can design a whole funnel in one control panel, all with the capability to track essential stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of concerns and GetResponse will immediately create a personalized website.
Other website structure alternatives include:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Adding logo designs and images
After fiddling with the builder for simply 5 minutes, I was able to develop a good homepage with minimal effort.
The builder lets you edit whatever on the page. You can alter fonts, text sizes, add/remove images, rearrange elements, change cushioning and more.
There‘s a different menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you choose a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After picking your title, you add time, date, and duration of the webinar. Then you select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep track of webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you wish to reveal a feature or item you can live-share your screen. If I‘m wanting to sell a product, I can include a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently uses 198 templates. Although to be sincere, I ‘d stay with the most recent 100 templates, some of the older ones … look truly old.
After choosing a landing page template you can begin modifying. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be labeled. But after messing around a bit you‘ll rapidly understand what is what and grab the best elements.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many variants as you desire, in addition to forms and thank-you pages. Send Newsletter Using GetResponse API In Php
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What follows is probably my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Of course, some specialized landing page software has more fancy functions. If GetResponse can offer their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish total funnels to transform visitors into customers. The story does not end here though. To evaluate an email marketing platform you need to take a look at client assistance and pricing plans.
GetResponse: The Excellent and the Bad
There are numerous elements to evaluate email marketing platforms on. GetResponse is a premium service for a great deal of people, but diving into its virtues and defects will help reveal whether it is a good fit for your service in particular.
What GetResponse Is Good At
GetResponse is designed to assist you produce and perform impactful email marketing campaigns in line with your sales method. The tool is abundant in features while still being easy to use for individuals with varying skill levels.
Ease of use: GetResponse is particularly kind to newcomers to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has actually an exceptional directed onboarding process, strolling you through the process of developing your very first email project with useful videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are educated, handy, and quick to respond to demands. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being much more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you want to use customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has various advantages for users. Nurture and convert leads with extremely targeted campaigns. Construct engagement and customer loyalty through appropriate messaging. And create landing pages to collect lots of interested customers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that almost anybody can establish an innovative automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation functions likewise enable sophisticated division. Produce lists of customers with comparable qualities or habits, then send out tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization implies that recipients are most likely to respond and take action.
Freedom to develop: GetResponse enables you to develop professional-looking e-mails with ease. Users enjoy the vast variety of email design templates offered, but you can also use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to find and recycle design elements from emails that have actually been successful in the past. Either way, it‘s simple to make your e-mails stick out, even with restricted or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way down to the actions of specific customers. The tool even builds up detailed profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some significant shortcomings. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Combination constraints: When you execute a new tool, you want something that suits your existing tech stack easily. This is an area where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some notable omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trusted as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a substantial assistance, but GetResponse‘s tool doesn’t immediately produce mobile-friendly versions. Therefore, you have to create the landing page view for mobile visitors individually. This looks like a big miss, given that many of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Moreover, the drag-and-drop editor is challenging to use on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your projects.
Plan limitations: GetResponse‘s basic plan used to include more automation functions, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of veteran customers. To open advanced automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent support alternatives and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you normally do not want to have to phone somebody or fill out a kind and wait for an answer. That‘s why live chat is such a useful tool for software application support. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can talk to a genuine human who can fix more complex problems.
Help Center
While live chat is the primary support option available, a fast click of the enigma button on the homepage takes you to the additional aid alternatives. You can select to:
- Fill out a quick form to email GetResponse
- Search material in the Help
There is no apparent way to phone GetResponse, although you do get a dedicated account manager if you pick the Business plan.
Aside from video tours, the Assistance Center, and all the customer support options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t just help you get the most out of GetResponse, they likewise help you improve your overall marketing skills. Present course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is fantastic.
Its marketing automation feature is advanced than most other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise quite efficient. It also lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone assistance. We checked the 24/7 live chat option and while fantastic, numerous business owners would still like to be able to call.
This program likewise has a basic limit of 500 attendees for its webinars feature. This puts a big constraint on numerous companies, however specifically huge ones. They are more likely to have a big audience that far goes beyond 500 people.
Lastly, although not a big concern, the fact that many of the GetResponse combinations count on Zapier is barely ideal.
We recommend providing the totally free trial a spin. The platform has a lot to offer if you choose the ideal plan for you. Send Newsletter Using GetResponse API In Php