We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Responsive Webform
Nevertheless, one of the names that gets drifted around when speaking about email marketing software is GetResponse.
It is among those tools that has been around given that forever however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you ought to be able to figure out if GetResponse is powerful enough to use for your business.
What is GetResponse? GetResponse Responsive Webform
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, standard segmentation, and more. Their free permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also provide a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse prices
There are 6 prices plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an unrestricted number of emails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for up to 1,000 customers.
- Ecommerce Marketing – starting at $119 each month for as much as 1,000 customers.
- Max – customized pricing
- Max2 – customized prices.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer advanced functions (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you have an interest in using either of them, you‘ll need to get in touch with GetResponse to schedule a demo, discuss your needs and negotiate rates.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month free of charge, by means of a trial that you can access here.
Secret differences in between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which permits you to construct complex autoresponder sequences based upon user behaviour) is only fully offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which instantly sends out tip emails to your site visitors who do not finish an order) is just offered on the ‘Ecommerce Marketing‘ plan or greater.
The same chooses order confirmation e-mails.
- SMS marketing – the option to send marketing text messages is only offered on the ‘Max‘ plans.
- Assistance – phone support is only available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll go over these functions in more depth as I advance through the review– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from a few of its crucial rivals‘ offerings because unlike a few of them notably Mailchimp and AWeber it didn’t provide an completely free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the alternative of using the platform free of charge indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse includes some beautiful decent functions – the plan lets you gain access to core email marketing functions, the complete range of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not have the ability to use any autoresponders or automation functions on this plan at all.
{ But nevertheless, the totally free plan represents a good way to try the item out and to start with email marketing specifically if you have a little list and simply want to send out newsletters periodically to it. | Even so, the free plan represents a excellent way to attempt the product out and to get going with email marketing especially if you have a small list and simply desire to send out newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them straight. Add unique aspects like images, video and items to your e-mails.
- Email templates: GetResponse features 120+ email templates. You can conserve templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Develop drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Customer assistance: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the information
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my very first email within 10 minutes and it felt really user-friendly.
Design your very first email with GetResponse.
Once you produce a free account, you can straight start developing your actual email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 categories of email templates. For instance, you can ‘ inform, promote, invite‘ your clients. State you like an email template, press “save“ and it shows up in ‘My design templates‘ tab to recycle later.
After you choose a template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with features, yet never overwhelming. All the modifying choices are revealed when you need them. It‘s all very intuitive.
Old-fashioned HTML code fans can start based upon an HTML style or code it from scratch, however that isn’t needed at all. It is good to understand that there is also an option for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout area, you choose the structure and look of your email. Set up the number of columns you want, basic colors, and so on. The primary editing is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly utilize the exact same elements for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Offered you link with your ecommerce platform like Shopify the products are right there. And even add a ‘recommended products‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and pick the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but likewise works with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email much like normal newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can choose to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Because we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to produce automation to welcome my new customers. I start with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks outstanding. When you focus on the automation circulation, you recognize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. For example, when a client buys something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can include as lots of emails and conditions as you want.
For this email project, I have actually produced a flow where my brand-new consumers get 2 emails in 2 days. For my benefit, I separate customers who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. But once you do, you have the power to build total client journeys. Develop your own automation, develop client profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you have actually selected your lead magnet, you can develop out your funnel.
The entire funnel structure process is directed. You get ideas of what to do at each step and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly uses a thank you page design template. Smart! GetResponse Responsive Webform
How to develop a conversion funnel
As your primary step, you‘ll create a signup landing page. Choose the template, fine-tune your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial statistics to monitor your project‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to go with greater plans.
I love that I can create a entire funnel in one dashboard, all with the ability to track crucial statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will immediately produce a individualized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Including logo designs and images
After adjusting the builder for just 5 minutes, I had the ability to produce a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can change fonts, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a separate menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you pick a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you add time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, polls, Q&A and whiteboard.
If you wish to reveal a feature or product you can live-share your screen. If I‘m wanting to sell a item, I can include a call to action directly in the webinar.
People who are already using email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 design templates. Although to be sincere, I ‘d adhere to the newest 100 templates, a few of the older ones … look really old.
After selecting a landing page template you can start editing. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be labeled. After playing around a bit you‘ll quickly know what is what and get the best aspects.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as lots of versions as you want, along with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What comes next is most likely my favorite part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Of course, some specialized landing page software has more elegant functions. If GetResponse can provide their builder a bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story doesn’t end here though. To evaluate an email marketing platform you need to take a look at customer assistance and pricing plans.
GetResponse: The Great and the Bad
There are many factors to evaluate email marketing platforms on. GetResponse is a premium solution for a great deal of people, however delving into its virtues and flaws will help expose whether it is a good suitable for your business in particular.
What GetResponse Is Good At
GetResponse is designed to assist you produce and carry out impactful email marketing campaigns in line with your sales method. The tool is abundant in features while still being easy to use for people with varying skill levels.
Ease of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and interface are easy to navigate and distraction-free. What‘s more, the platform has an excellent assisted onboarding process, walking you through the process of constructing your first email campaign with handy videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its representatives are educated, useful, and quick to react to demands. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually become much more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is key if you want to utilize customization at scale.
GetResponse‘s strategic, sequential method to email marketing has various benefits for users. Support and transform leads with highly targeted campaigns. Construct engagement and client commitment through relevant messaging. And create landing pages to gather tons of interested subscribers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that practically anyone can set up an advanced automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation functions also allow for sophisticated division. Develop lists of subscribers with comparable qualities or behaviors, then send customized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are most likely to react and take action.
Freedom to create: GetResponse enables you to develop professional-looking e-mails with ease. Users enjoy the huge variety of email templates offered, but you can also utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to find and reuse style elements from emails that have actually achieved success in the past. Either way, it‘s simple to make your e-mails stand apart, even with minimal or no design skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way down to the actions of individual customers. The tool even develops comprehensive profiles for you to help you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on project performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable shortcomings. Let‘s take a look at those so you can judge if any of these are offer breakers for your company.
Integration limitations: When you carry out a brand-new tool, you want something that fits into your existing tech stack quickly. Unfortunately, this is an location where GetResponse fails. While it can get in touch with over 120 different apps and pieces of software, there are some significant omissions, especially with job management platforms. And some essential integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as dependable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a big aid, but GetResponse‘s tool doesn’t instantly develop mobile-friendly versions. Hence, you need to design the landing page view for mobile visitors independently. This appears like a big miss out on, considered that a lot of of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile problems: Moreover, the drag-and-drop editor is challenging to use on mobile. Aside from making small, rudimentary changes, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your projects.
Plan limitations: GetResponse‘s fundamental plan used to include more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock sophisticated automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has outstanding assistance alternatives and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick concern, you generally don’t want to have to phone someone or complete a form and await an answer. That‘s why live chat is such a helpful tool for software application assistance. GetResponse provides 24/7 live chat support. And it‘s not simply a chatbot, you can speak to a genuine human who can solve more complex issues.
Help Center
While live chat is the main assistance option available, a quick click of the question mark button on the homepage takes you to the additional assistance choices. You can choose to:
- Fill out a quick type to email GetResponse
- Browse product in the Assistance
There is no obvious method to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video tours, the Aid Center, and all the consumer support options, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products don’t just help you get the most out of GetResponse, they likewise assist you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Important Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is great.
Its marketing automation function is more advanced than the majority of other options on the market. Its email marketing, reporting, and landing page/form builders are also rather effective. It also lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We tested the 24/7 live chat alternative and while terrific, numerous business owners would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars include. This positions a substantial constraint on lots of companies, however specifically huge ones. They are more likely to have a large audience that far exceeds 500 individuals.
Although not a big problem, the reality that many of the GetResponse combinations rely on Zapier is barely ideal.
We recommend giving the complimentary trial a spin. The platform has a lot to offer if you choose the best plan for you.GetResponse Responsive Webform