We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Live Chat
However, among the names that gets floated around when discussing email marketing software application is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you should be able to determine if GetResponse is effective enough to utilize for your organization.
What is GetResponse? GetResponse Live Chat
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic division, and more. Their complimentary forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also provide a generous 50% discount rate to NGOs.
GetResponse prices
There are six rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an unrestricted variety of e-mails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 per month for up to 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for up to 1,000 customers.
- Max – custom-made prices
- Max2 – customized pricing.
As you include more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer advanced features (more on these in a moment). With these plans, precise rates depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to call GetResponse to schedule a demo, discuss your needs and work out rates.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for thirty days totally free, through a trial that you can access here.
Secret distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which permits you to develop complicated autoresponder series based on user behaviour) is only fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which automatically sends out suggestion emails to your website visitors who do not complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order confirmation emails.
- SMS marketing – the option to send marketing text is just offered on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you likewise get a devoted account manager (or ‘ Consumer Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I advance through the review– but first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has generally varied from some of its key competitors‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t use an totally complimentary plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse features some lovely decent functions – the plan lets you access core email marketing features, the complete range of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ However even so, the complimentary plan represents a good way to try the product out and to get going with email marketing particularly if you have a little list and simply wish to send out newsletters sometimes to it. | Even so, the free plan represents a great method to attempt the product out and to get going with email marketing especially if you have a little list and just desire to send newsletters occasionally to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Include unique components like images, video and products to your e-mails.
- Email templates: GetResponse includes 120+ email design templates. You can conserve design templates for future use, style in HTML, or develop your own style from scratch.
- Funnel builder: Develop total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Produce drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly utilize the very best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not require separate hosting.
- Consumer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my very first email within 10 minutes and it felt really user-friendly.
Style your first email with GetResponse.
Once you create a complimentary account, you can straight begin developing your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. For example, you can ‘educate, promote, invite‘ your consumers. State you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to recycle later on.
After you select a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is loaded with functions, yet never overwhelming. All the modifying choices are shown when you require them. So it‘s all very user-friendly.
Traditional HTML code fans can begin based on an HTML design or code it from scratch, but that isn’t needed at all. It is good to know that there is also an alternative for custom-made HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout section, you decide the structure and appearance of your email. Set up how many columns you want, basic colors, and so on. The main modifying is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the exact same components for headers, footers, and some text/images combinations. So in my next email, I save a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the products are right there. And even add a ‘recommended products‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and pick the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email much like normal newsletter designs, however then activate them to be sent out as an autoresponder.
The scheduling offers you manage over email delivery. You can pick to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t desire the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to produce automation to welcome my new consumers. I start with pre-made automation template. And after a few clicks I currently have this:
I understand, it looks outstanding. When you zoom in on the automation circulation, you realize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can include as many e-mails and conditions as you desire.
For this email campaign, I‘ve created a flow where my new consumers get two e-mails in two days. Then, for my convenience, I separate customers who clicked my email. Once the project begins, GetResponse monitors all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. But once you do, you have the power to build total customer journeys. Produce your own automation, build consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with precision.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse deals. When you have actually picked your lead magnet, you can develop out your funnel.
The whole funnel structure process is guided. You get ideas of what to do at each action and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and directly offers a thank you page template. Smart! GetResponse Live Chat
How to develop a conversion funnel
As your primary step, you‘ll produce a signup landing page. Select the design template, tweak your copy and style, and publish the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your vital stats to monitor your project‘s progress. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to select higher plans.
I love that I can create a entire funnel in one dashboard, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will automatically produce a individualized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Adding logos and images
After fiddling with the builder for just 5 minutes, I had the ability to produce a good homepage with very little effort.
The builder lets you modify whatever on the page. You can change font styles, text sizes, add/remove images, rearrange elements, change padding and more.
There‘s a different menu for including and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After picking your title, you add time, date, and duration of the webinar. Then you pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they sign up.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep track of webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you wish to reveal a function or item you can live-share your screen. If I‘m looking to offer a product, I can include a call to action directly in the webinar.
People who are currently using email marketing and webinars in different platforms will like the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently offers 198 templates. To be truthful, I ‘d stick to the newest 100 design templates, some of the older ones … look actually old.
After selecting a landing page design template you can start editing. The modifying experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be identified. But after messing around a bit you‘ll rapidly know what is what and get the ideal components.
What I like about the landing page builder is you can create A/B variants of your landing page from the beginning. The leading left corner of the page lets you produce as many variants as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software application has more elegant functions. If GetResponse can provide their builder a little bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse due to the fact that you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish complete funnels to transform visitors into consumers. The story does not end here however. To evaluate an email marketing platform you have to look at client assistance and pricing plans.
GetResponse: The Good and the Bad
There are numerous factors to judge email marketing platforms on. GetResponse is a premium option for a great deal of individuals, however delving into its virtues and flaws will assist expose whether it is a good fit for your company in particular.
What GetResponse Is Good At
GetResponse is created to help you produce and carry out impactful email marketing projects in line with your sales technique. The tool is abundant in functions while still being easy to use for individuals with varying skill levels.
Ease of use: GetResponse is particularly kind to beginners to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has an excellent assisted onboarding procedure, strolling you through the procedure of constructing your very first email campaign with handy videos. Plus, its templates and drag-and-drop builder make creating emails and landing pages easy.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are well-informed, handy, and quick to respond to demands. Newbies and advanced users alike can receive help in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has become far more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is key if you wish to use personalization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has numerous benefits for users. Support and convert leads with highly targeted campaigns. Develop engagement and client loyalty through relevant messaging. And create landing pages to collect tons of interested customers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that almost anybody can set up an innovative automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation features also enable sophisticated division. Develop lists of customers with similar qualities or behaviors, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of customization indicates that receivers are more likely to respond and take action.
Freedom to design: GetResponse permits you to develop professional-looking emails with ease. Users love the vast number of email templates offered, but you can likewise use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to find and recycle design elements from emails that have actually been successful in the past. In any case, it‘s easy to make your e-mails stick out, even with limited or no style abilities.
Strong reporting: GetResponse has premium analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way to the actions of specific subscribers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Integration limitations: When you execute a new tool, you desire something that fits into your existing tech stack quickly. This is an area where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some essential integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trusted as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial help, however GetResponse‘s tool doesn’t automatically develop mobile-friendly versions. Thus, you need to develop the landing page view for mobile visitors individually. This seems like a huge miss, given that numerous of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is challenging to use on mobile. Aside from making small, basic changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your projects.
Plan constraints: GetResponse‘s fundamental plan utilized to include more automation functions, however ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time customers. To unlock innovative automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has outstanding support alternatives and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you generally do not wish to need to phone someone or complete a kind and await an response. That‘s why live chat is such a beneficial tool for software assistance. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can speak to a real human who can resolve more complicated issues.
Help
While live chat is the main assistance alternative available, a fast click of the question mark button on the homepage takes you to the additional help alternatives. You can select to:
- Submit a quick kind to email GetResponse
- Browse product in the Help Center
There is no obvious method to phone GetResponse, although you do get a devoted account supervisor if you select the Enterprise plan.
Aside from video tours, the Help Center, and all the consumer support choices, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products do not simply assist you get the most out of GetResponse, they likewise assist you improve your overall marketing abilities. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is terrific.
Its marketing automation function is more advanced than a lot of other choices on the market. Its email marketing, reporting, and landing page/form contractors are likewise rather effective. It also lets you host webinars internally and develop dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We tested the 24/7 live chat option and while great, lots of company owner would still like to be able to call.
This program likewise has a basic limitation of 500 participants for its webinars feature. This puts a huge restraint on many companies, however especially big ones. They are more likely to have a large audience that far goes beyond 500 people.
Although not a big problem, the reality that numerous of the GetResponse integrations rely on Zapier is hardly perfect.
We suggest providing the totally free trial a spin. The platform has a lot to offer if you select the ideal plan for you.GetResponse Live Chat