We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Salesflare GetResponse
One of the names that get drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must have the ability to identify if GetResponse is effective enough to use for your organization.
What is GetResponse? Salesflare GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard segmentation, and more. Their totally free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are six rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send an endless number of emails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 each month for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 each month for as much as 1,000 subscribers.
- Max – custom-made pricing
- Max2 – custom prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 per month to use GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, specific prices depends on requirements and list size –if you have an interest in using either of them, you‘ll require to call GetResponse to arrange a demo, discuss your requirements and work out pricing.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month for free, via a trial that you can access here.
Key differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which permits you to build complicated autoresponder sequences based on user behaviour) is only totally readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which immediately sends out reminder emails to your site visitors who do not complete an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The same goes for order confirmation emails.
- SMS marketing – the option to send out marketing text messages is just available on the ‘Max‘ plans.
- Support – phone support is only readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has typically varied from some of its key competitors‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an entirely complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has altered – you now have the alternative of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse features some pretty good functions – the plan lets you gain access to core email marketing features, the complete variety of templates, a website builder and a landing page builder.
To use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ However even so, the complimentary plan represents a great way to attempt the item out and to get going with email marketing especially if you have a little list and just want to send out newsletters sometimes to it. | Even so, the totally free plan represents a great method to try the product out and to get going with email marketing particularly if you have a small list and simply want to send newsletters occasionally to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them straight. Add special aspects like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Create drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately use the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require separate hosting.
- Client support: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been awaiting. We‘re going to review the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to set up my first email within 10 minutes and it felt really instinctive.
Style your very first email with GetResponse.
As soon as you develop a complimentary account, you can directly begin designing your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Good!
GetResponse has 7 categories of email design templates. You can ‘educate, promote, welcome‘ your consumers. Say you like an email design template, press “ conserve“ and it appears in ‘My templates‘ tab to recycle later on.
After you choose a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never frustrating. All the modifying choices are shown when you require them. It‘s all extremely user-friendly.
Traditional HTML code fans can begin based upon an HTML design or code it from scratch, but that isn’t needed at all. It is great to understand that there is likewise an option for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the layout section, you choose the structure and appearance of your email. Establish the number of columns you want, basic colors, and so on. The primary modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can save blocks and areas. I always utilize the very same aspects for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ advised items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and pick the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, but also deals with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive profits and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email just like regular newsletter designs, but then activate them to be sent out as an autoresponder.
The scheduling provides you control over email shipment. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not desire the autoresponder to go out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a client welcome automation
On to produce automation to invite my brand-new consumers. I start with pre-made automation template. And after a few clicks I already have this:
I understand, it looks excellent. When you zoom in on the automation flow, you realize GetResponse has actually done half the work for you. It‘s easy to change whatever like you desire it.
The automation editor has conditions and actions. When a client buys something from you (condition), you activate an email (action). My very first action is sending out a welcome email. You can add as many e-mails and conditions as you want.
For this email campaign, I‘ve created a flow where my new consumers get two e-mails in two days. Then, for my benefit, I separate clients who clicked on my email. As soon as the project starts, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. Once you do, you have the power to construct total customer journeys. Develop your own automation, build client profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can construct your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse deals. As soon as you‘ve selected your lead magnet, you can develop out your funnel.
The whole funnel building process is guided. You get tips of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly provides a thank you page template. Smart!
How to create a conversion funnel
As your first step, you‘ll develop a signup landing page. Choose the design template, tweak your copy and style, and release the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your project‘s progress. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to choose greater plans.
I love that I can design a whole funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will instantly generate a personalized website.
Other website structure options consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Adding logos and images
After adjusting the builder for simply 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, rearrange elements, adjust cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows more personalization when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you include time, date, and period of the webinar. Then you choose which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, handle other webinars, and monitor webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you wish to reveal a function or product you can live-share your screen. If I‘m seeking to sell a product, I can include a call to action directly in the webinar.
People who are currently using email marketing and webinars in various platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder currently offers 198 design templates. To be sincere, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After picking a landing page template you can begin modifying. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and grab the ideal aspects.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The top left corner of the page lets you produce as lots of variations as you want, together with forms and thank-you pages. Salesflare GetResponse
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Obviously, some specialized landing page software has more fancy functions. If GetResponse can provide their builder a bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into customers. The story doesn’t end here however. To examine an email marketing platform you need to look at customer support and rates plans.
GetResponse: The Good and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a high-quality service for a great deal of people, however diving into its virtues and flaws will assist reveal whether it is a good suitable for your company in particular.
What GetResponse Is Good At
GetResponse is designed to assist you produce and perform impactful email marketing projects in line with your sales method. The tool is abundant in features while still being easy to use for people with varying ability levels.
Ease of use: GetResponse is especially kind to newcomers to the world of email marketing. Its control panel and interface are easy to browse and distraction-free. What‘s more, the platform has an exceptional guided onboarding process, walking you through the process of developing your very first email project with helpful videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its reps are educated, practical, and fast to respond to demands. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become a lot more than an email marketing tool— you can utilize it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is essential if you wish to use customization at scale.
GetResponse‘s tactical, sequential method to email marketing has many benefits for users. Nurture and transform leads with highly targeted campaigns. Develop engagement and client loyalty through appropriate messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that practically anyone can set up an sophisticated automation tree in minutes. Adjust pre-built sequences or build your own from scratch.
The automation functions also enable innovative segmentation. Create lists of customers with similar qualities or behaviors, then send out tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that receivers are more likely to react and take action.
Liberty to create: GetResponse enables you to create professional-looking e-mails with ease. Users love the large variety of email design templates readily available, however you can likewise utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to find and reuse design components from emails that have achieved success in the past. In either case, it‘s simple to make your e-mails stand apart, even with restricted or no style skills.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very comprehensive, all the way to the actions of individual subscribers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s take a look at those so you can judge if any of these are deal breakers for your organization.
Combination constraints: When you execute a brand-new tool, you desire something that suits your existing tech stack easily. Regrettably, this is an area where GetResponse fails. While it can connect with over 120 various apps and pieces of software application, there are some notable omissions, particularly with project management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trusted as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a huge help, but GetResponse‘s tool does not instantly create mobile-friendly variations. Hence, you have to develop the landing page view for mobile visitors individually. This appears like a huge miss out on, given that many of your visitors are likely to end up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is hard to use on mobile. Aside from making small, basic changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s basic plan used to include more automation features, however ultimately made those only available on higher-cost plans. took this away, much to the dismay of veteran clients. To unlock sophisticated automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent assistance options and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a quick concern, you generally don’t want to need to phone someone or submit a type and wait on an answer. That‘s why live chat is such a beneficial tool for software support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can solve more complicated issues.
Assist Center
While live chat is the primary support choice on offer, a quick click of the question mark button on the homepage takes you to the extra aid choices. You can pick to:
- Complete a fast type to email GetResponse
- Search material in the Assistance Center
There is no obvious way to phone GetResponse, although you do get a dedicated account supervisor if you choose the Business plan.
Aside from video trips, the Help Center, and all the client assistance alternatives, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials don’t just assist you get the most out of GetResponse, they likewise help you improve your general marketing abilities. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Essential Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is great.
Its marketing automation feature is advanced than many other options on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat alternative and while great, lots of company owner would still like to be able to call.
This program also has a standard limit of 500 guests for its webinars include. This places a substantial restraint on lots of services, however particularly huge ones. They are more likely to have a large audience that far goes beyond 500 individuals.
Although not a huge concern, the fact that many of the GetResponse integrations rely on Zapier is barely perfect.
We suggest providing the complimentary trial a spin. The platform has a lot to offer if you choose the best plan for you. Salesflare GetResponse