We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Email Templates
However, among the names that gets floated around when speaking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around since permanently but continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you should have the ability to identify if GetResponse is powerful enough to utilize for your business.
What is GetResponse? GetResponse Email Templates
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, standard segmentation, and more. Their free forever plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount rate to NGOs.
GetResponse prices
There are six rates plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an unrestricted number of e-mails to approximately 1,000 customers
- Marketing Automation – beginning at $59 per month for approximately 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for up to 1,000 subscribers.
- Max – custom pricing
- Max2 – customized prices.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 monthly to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to call GetResponse to set up a demonstration, discuss your requirements and work out prices.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month free of charge, via a trial that you can access here.
Secret distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to construct complex autoresponder series based upon user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which immediately sends pointer emails to your site visitors who don’t complete an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The very same goes for order confirmation emails.
- SMS marketing – the alternative to send out marketing text is only readily available on the ‘Max‘ plans.
- Assistance – phone assistance is just offered on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I advance through the review– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its crucial rivals‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t offer an entirely totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has changed – you now have the choice of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse features some lovely good functions – the plan lets you gain access to core email marketing features, the full variety of templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But however, the free plan represents a good way to attempt the product out and to get going with email marketing specifically if you have a little list and simply wish to send out newsletters sometimes to it. | Even so, the free plan represents a excellent method to attempt the product out and to get going with email marketing particularly if you have a small list and simply want to send out newsletters periodically to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and modify them directly. Add special components like images, video and items to your emails.
- Email templates: GetResponse features 120+ email templates. You can conserve design templates for future usage, design in HTML, or construct your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip campaigns, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Client assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my first email within 10 minutes and it felt actually user-friendly.
Design your very first email with GetResponse.
When you develop a totally free account, you can straight begin developing your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email templates. You can ‘ inform, promote, invite‘ your consumers. State you like an email template, press “save“ and it shows up in ‘My templates‘ tab to reuse later.
After you pick a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never frustrating. All the editing options are shown when you need them. It‘s all extremely intuitive.
Old-fashioned HTML code lovers can begin based upon an HTML design or code it from scratch, however that isn’t needed at all. It is excellent to know that there is likewise an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design area, you choose the structure and appearance of your email. Establish how many columns you desire, basic colors, etc. The primary modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and areas. I always use the same aspects for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Provided you link with your ecommerce platform like Shopify the products are right there. And even include a ‘ suggested items‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and pick the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking bit, however likewise deals with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like normal newsletter styles, but then activate them to be sent out as an autoresponder.
The scheduling gives you control over email delivery. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t want the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a consumer welcome automation
On to create automation to invite my brand-new consumers. I begin with pre-made automation template. And after a few clicks I already have this:
I know, it looks remarkable. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to change whatever like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can include as many emails and conditions as you want.
For this email campaign, I‘ve produced a circulation where my new customers get 2 emails in 2 days. For my benefit, I separate consumers who clicked on my email. As soon as the project begins, GetResponse monitors all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to develop complete client journeys. Develop your own automation, develop customer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a bit of tweaking, you can construct your own automation with precision.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse deals. As soon as you have actually picked your lead magnet, you can construct out your funnel.
The entire funnel structure procedure is directed. You get suggestions of what to do at each action and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight provides a thank you page design template. Smart! GetResponse Email Templates
How to develop a conversion funnel
As your primary step, you‘ll produce a signup landing page. Choose the template, tweak your copy and style, and release the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important statistics to monitor your campaign‘s development. Monitor signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll have to opt for greater plans.
I love that I can create a entire funnel in one control panel, all with the ability to track crucial stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will instantly create a tailored website.
Other website building options include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to produce a good homepage with very little effort.
The builder lets you modify everything on the page. You can alter fonts, text sizes, add/remove images, reposition elements, adjust padding and more.
There‘s a different menu for adding and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals further customization when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. You choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will develop a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you wish to show a function or item you can live-share your screen. If I‘m aiming to offer a product, I can add a call to action directly in the webinar.
Individuals who are already utilizing email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The event is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder currently provides 198 design templates. To be truthful, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After choosing a landing page template you can begin editing. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be identified. However after messing around a bit you‘ll rapidly know what is what and grab the best components.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The top left corner of the page lets you produce as many versions as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What comes next is most likely my preferred part. As with your emails, you set up analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Obviously, some specialized landing page software application has more elegant functions. If GetResponse can give their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that are worthy of a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story doesn’t end here though. To examine an email marketing platform you have to look at client support and rates plans.
GetResponse: The Great and the Bad
There are numerous elements to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of individuals, however diving into its virtues and defects will help reveal whether it is a excellent suitable for your service in particular.
What GetResponse Is Proficient at
GetResponse is designed to help you produce and carry out impactful email marketing projects in line with your sales technique. The tool is rich in features while still being easy to use for people with differing skill levels.
Relieve of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and user interface are simple to navigate and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding process, strolling you through the procedure of building your first email project with valuable videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its reps are well-informed, useful, and quick to react to requests. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually become a lot more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you wish to use customization at scale.
GetResponse‘s tactical, consecutive technique to email marketing has numerous benefits for users. Support and convert leads with extremely targeted projects. Build engagement and client loyalty through pertinent messaging. And create landing pages to collect lots of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that nearly anybody can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or build your own from scratch.
The automation functions also allow for advanced division. Develop lists of subscribers with comparable qualities or habits, then send tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization suggests that receivers are most likely to react and take action.
Flexibility to design: GetResponse allows you to produce professional-looking e-mails with ease. Users like the huge variety of email design templates readily available, but you can likewise use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to discover and reuse style aspects from emails that have actually been successful in the past. In any case, it‘s simple to make your emails stand apart, even with restricted or no style skills.
Strong reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way down to the actions of individual customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant imperfections. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Integration restrictions: When you carry out a brand-new tool, you desire something that suits your existing tech stack quickly. Regrettably, this is an location where GetResponse fails. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as dependable as a native combination.
Non-responsive landing page style: Having a integrated landing page builder is a substantial aid, however GetResponse‘s tool does not automatically create mobile-friendly versions. Therefore, you have to create the landing page view for mobile visitors independently. This seems like a big miss, considered that so many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile issues: Furthermore, the drag-and-drop editor is tough to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s standard plan used to consist of more automation features, however ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran customers. To open advanced automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you usually do not wish to need to phone somebody or fill out a form and wait for an response. That‘s why live chat is such a helpful tool for software assistance. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can speak with a real human who can solve more complicated issues.
Help
While live chat is the main support alternative available, a quick click of the enigma button on the homepage takes you to the extra assistance options. You can pick to:
- Submit a quick type to email GetResponse
- Search product in the Assistance
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you pick the Enterprise plan.
Aside from video tours, the Assistance Center, and all the customer support alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they also assist you enhance your general marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Important Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is excellent.
Its marketing automation function is more advanced than the majority of other options on the market. Its email marketing, reporting, and landing page/form home builders are also rather efficient. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We evaluated the 24/7 live chat alternative and while great, lots of entrepreneur would still like to be able to call.
This program also has a standard limit of 500 participants for its webinars feature. This positions a big constraint on many businesses, but especially big ones. They are more likely to have a big audience that far exceeds 500 individuals.
Although not a big problem, the truth that numerous of the GetResponse combinations rely on Zapier is hardly ideal.
We suggest giving the totally free trial a spin. The platform has a lot to offer if you select the best plan for you.GetResponse Email Templates