We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Optinmonster Vs GetResponse
However, one of the names that gets floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around considering that permanently however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you ought to be able to figure out if GetResponse is powerful enough to utilize for your service.
What is GetResponse? Optinmonster Vs GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, fundamental segmentation, and more. Their complimentary forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise use a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse pricing
There are six pricing plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send an unlimited number of e-mails to up to 1,000 customers
- Marketing Automation –starting at $59 per month for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 each month for approximately 1,000 customers.
- Max – custom rates
- Max2 – custom rates.
As you add more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide innovative functions (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to get in touch with GetResponse to set up a demonstration, discuss your needs and work out pricing.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for one month free of charge, through a trial that you can access here.
Key distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which allows you to build complex autoresponder sequences based on user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which automatically sends reminder emails to your site visitors who don’t complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same chooses order verification e-mails.
- SMS marketing – the alternative to send out marketing text is just offered on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its essential competitors‘ offerings in that unlike a few of them notably Mailchimp and AWeber it didn’t provide an completely complimentary plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the alternative of using the platform free of charge indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse includes some lovely decent functions – the plan lets you gain access to core email marketing features, the complete series of templates, a website builder and a landing page builder.
To use this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ But even so, the complimentary plan represents a great way to try the item out and to start with email marketing particularly if you have a little list and simply wish to send newsletters occasionally to it. | Even so, the free plan represents a good way to attempt the product out and to get going with email marketing particularly if you have a small list and just want to send newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Add special aspects like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can save design templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip campaigns, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately utilize the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Customer support: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been waiting on. We‘re going to review the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve considered the user experience. I was able to establish my very first email within 10 minutes and it felt actually instinctive.
Design your first email with GetResponse.
As soon as you develop a complimentary account, you can straight start developing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 classifications of email templates. You can ‘educate, promote, invite‘ your consumers. State you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you pick a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever frustrating. All the editing choices are revealed when you require them. So it‘s all very intuitive.
Old school HTML code enthusiasts can start based on an HTML design or code it from scratch, however that isn’t required at all. It is good to understand that there is likewise an option for customized HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design section, you choose the structure and look of your email. Establish how many columns you desire, standard colors, and so on. The main modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and areas. I constantly use the same components for headers, footers, and some text/images combos. So in my next email, I save a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can add items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested items‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and pick the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but also works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive revenue and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email similar to normal newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling provides you manage over email delivery. You can choose to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t want the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Because we are examining, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to produce automation to invite my new customers. I start with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks remarkable. When you focus on the automation flow, you realize GetResponse has actually done half the work for you. It‘s simple to change whatever like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you activate an email (action). My very first action is sending a welcome email. You can include as numerous emails and conditions as you want.
For this email project, I have actually developed a circulation where my new clients get 2 e-mails in two days. For my convenience, I separate customers who clicked on my email. Once the project starts, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to build total customer journeys. Produce your own automation, build customer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can develop your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse offers. As soon as you‘ve selected your lead magnet, you can develop out your funnel.
The entire funnel structure procedure is assisted. You get ideas of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight provides a thank you page design template. Smart! Optinmonster Vs GetResponse
How to create a conversion funnel
As your primary step, you‘ll produce a signup landing page. Choose the design template, fine-tune your copy and style, and publish the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your vital statistics to monitor your project‘s development. Monitor signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart recovery function, you‘ll need to choose greater plans.
I adore that I can develop a whole funnel in one control panel, all with the ability to track important stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will instantly produce a individualized website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and styles
Adding logos and images
After fiddling with the builder for simply 5 minutes, I had the ability to produce a decent homepage with very little effort.
The builder lets you edit everything on the page. You can change fonts, text sizes, add/remove images, rearrange elements, change cushioning and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows further customization when you choose a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After picking your title, you include time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will create a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep track of webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you wish to reveal a feature or product you can live-share your screen. If I‘m wanting to offer a item, I can add a call to action directly in the webinar.
People who are currently utilizing email marketing and webinars in different platforms will enjoy the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently provides 198 templates. Although to be truthful, I ‘d stay with the latest 100 design templates, a few of the older ones … look actually old.
After picking a landing page design template you can begin editing. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be identified. After playing around a bit you‘ll rapidly know what is what and get the best elements.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as numerous variants as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What comes next is probably my favorite part. Just like your emails, you established analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Of course, some specialized landing page software application has more elegant features. If GetResponse can provide their builder a little bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to transform visitors into customers. The story does not end here. To examine an email marketing platform you have to take a look at customer support and rates plans.
GetResponse: The Good and the Bad
There are lots of factors to judge email marketing platforms on. GetResponse is a premium option for a lot of individuals, but delving into its virtues and flaws will assist expose whether it is a excellent suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you develop and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in functions while still being easy to use for people with varying ability levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has actually an outstanding assisted onboarding process, strolling you through the procedure of constructing your very first email project with valuable videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are experienced, helpful, and fast to react to demands. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being a lot more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is essential if you wish to use customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has various advantages for users. Support and convert leads with extremely targeted projects. Construct engagement and customer loyalty through appropriate messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that practically anybody can establish an innovative automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation features also allow for sophisticated division. Develop lists of customers with similar qualities or behaviors, then send out tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that receivers are most likely to react and do something about it.
Flexibility to design: GetResponse permits you to create professional-looking emails with ease. Users like the large number of email design templates available, however you can likewise use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to find and recycle style components from emails that have achieved success in the past. Either way, it‘s easy to make your emails stand apart, even with limited or no design abilities.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way down to the actions of specific customers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant drawbacks. Let‘s examine those so you can evaluate if any of these are offer breakers for your organization.
Integration restrictions: When you execute a brand-new tool, you want something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as dependable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a big assistance, but GetResponse‘s tool does not instantly develop mobile-friendly versions. Therefore, you have to design the landing page view for mobile visitors separately. This seems like a big miss out on, considered that a lot of of your visitors are likely to wind up at your landing page on their mobile devices.
User-side mobile problems: In addition, the drag-and-drop editor is hard to use on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s fundamental plan used to include more automation functions, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open innovative automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has excellent assistance alternatives and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick question, you typically do not wish to need to phone someone or submit a kind and wait for an answer. That‘s why live chat is such a useful tool for software application assistance. GetResponse provides 24/7 live chat support. And it‘s not simply a chatbot, you can speak to a real human who can solve more complex problems.
Help
While live chat is the primary assistance alternative available, a quick click of the question mark button on the homepage takes you to the extra help alternatives. You can pick to:
- Submit a fast kind to email GetResponse
- Search material in the Help
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you select the Business plan.
Aside from video trips, the Assistance Center, and all the client support choices, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products don’t simply assist you get the most out of GetResponse, they likewise assist you enhance your general marketing abilities. Current course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is excellent.
Its marketing automation function is more advanced than most other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are also rather efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone support. We evaluated the 24/7 live chat option and while terrific, many company owner would still like to be able to call.
This program likewise has a basic limitation of 500 participants for its webinars feature. This puts a substantial restraint on numerous organizations, however specifically big ones. They are more likely to have a big audience that far goes beyond 500 people.
Lastly, although not a big concern, the fact that many of the GetResponse integrations count on Zapier is barely ideal.
We suggest offering the totally free trial a spin. The platform has a lot to use if you choose the right plan for you.Optinmonster Vs GetResponse