We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Mobile
However, one of the names that gets floated around when discussing email marketing software is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you must be able to figure out if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? GetResponse Mobile
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, basic division, and more. Their totally free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also use a generous 50% discount rate to NGOs.
GetResponse prices
There are six rates plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an unrestricted variety of e-mails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for as much as 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 subscribers.
- Max – custom rates
- Max2 – custom-made pricing.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide advanced functions (more on these in a moment). With these plans, specific prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to get in touch with GetResponse to set up a demo, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month free of charge, via a trial that you can access here.
Key differences between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which enables you to construct complex autoresponder series based upon user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which instantly sends out tip emails to your website visitors who do not complete an order) is only available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order confirmation emails.
- SMS marketing – the option to send marketing text messages is just readily available on the ‘Max‘ plans.
- Support – phone assistance is just available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I progress through the review– but initially, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically varied from a few of its key rivals‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t use an entirely complimentary plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the option of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some pretty decent functions – the plan lets you access core email marketing features, the complete variety of templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t be able to use any autoresponders or automation features on this plan at all.
{ But even so, the totally free plan represents a great way to attempt the product out and to get going with email marketing particularly if you have a small list and simply want to send newsletters sometimes to it. | Even so, the free plan represents a great method to try the item out and to get going with email marketing especially if you have a little list and simply desire to send out newsletters periodically to it.
GetResponse‘s crucial functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them directly. Add unique elements like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email design templates. You can conserve design templates for future usage, style in HTML, or develop your own style from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip projects, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and instantly use the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Client support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting for. We‘re going to examine the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my first email within 10 minutes and it felt really instinctive.
Design your first email with GetResponse.
Once you produce a totally free account, you can directly begin developing your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, invite‘ your consumers. State you like an email design template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you select a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never overwhelming. All the modifying options are shown when you require them. So it‘s all extremely user-friendly.
Old school HTML code enthusiasts can begin based upon an HTML design or code it from scratch, however that isn’t needed at all. It is excellent to know that there is also an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design area, you decide the structure and appearance of your email. Set up how many columns you desire, basic colors, etc. The main modifying is done with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the very same aspects for headers, footers, and some text/images combinations. So in my next email, I save a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll appear embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online shop. Provided you link with your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested items‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and choose the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you understand which projects drive revenue and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email similar to normal newsletter styles, however then trigger them to be sent out as an autoresponder.
The scheduling gives you control over email delivery. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t desire the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to develop automation to welcome my new clients. I begin with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks excellent. When you focus on the automation circulation, you recognize GetResponse has done half the work for you. It‘s simple to alter whatever like you desire it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you activate an email (action). My first action is sending a welcome email. You can add as numerous emails and conditions as you want.
For this email campaign, I have actually developed a circulation where my new clients get two emails in 2 days. For my benefit, I separate clients who clicked on my email. As soon as the project starts, GetResponse tracks all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to build complete client journeys. Develop your own automation, construct client profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can construct your own automation with precision.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 design templates GetResponse deals. When you‘ve picked your lead magnet, you can construct out your funnel.
The entire funnel structure process is assisted. You get ideas of what to do at each action and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and directly provides a thank you page template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll produce a signup landing page. Select the template, tweak your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promo email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial statistics to monitor your project‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to select greater plans.
I adore that I can create a whole funnel in one control panel, all with the capability to track essential stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will immediately create a personalized website.
Other website building choices consist of:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, rearrange aspects, adjust padding and more.
There‘s a separate menu for adding and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you choose a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you add time, date, and duration of the webinar. Then you select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to register for your webinars.
Now you can send welcomes to your contact list, handle other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m looking to offer a product, I can add a call to action straight in the webinar.
People who are currently utilizing email marketing and webinars in different platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder currently uses 198 templates. Although to be honest, I ‘d stay with the most recent 100 design templates, some of the older ones … look really old.
After picking a landing page design template you can start editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be identified. However after playing around a bit you‘ll quickly understand what is what and get the best elements.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as lots of variants as you want, along with forms and thank-you pages. GetResponse Mobile
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. Similar to your emails, you set up analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software application has more expensive features. If GetResponse can provide their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up complete funnels to transform visitors into consumers. The story doesn’t end here. To evaluate an email marketing platform you have to take a look at consumer support and pricing plans.
GetResponse: The Good and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a top quality option for a lot of people, however delving into its virtues and flaws will assist expose whether it is a good fit for your company in particular.
What GetResponse Is Good At
GetResponse is developed to help you create and perform impactful email marketing projects in line with your sales technique. The tool is abundant in features while still being easy to use for people with varying skill levels.
Reduce of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding procedure, walking you through the procedure of developing your first email project with useful videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its representatives are educated, practical, and quick to respond to demands. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being a lot more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you want to use customization at scale.
GetResponse‘s strategic, sequential method to email marketing has various advantages for users. Nurture and convert leads with highly targeted campaigns. Construct engagement and client commitment through appropriate messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that almost anybody can set up an advanced automation tree in minutes. Adjust pre-built sequences or construct your own from scratch.
The automation functions likewise allow for sophisticated segmentation. Produce lists of customers with comparable qualities or behaviors, then send tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization implies that recipients are most likely to react and do something about it.
Liberty to design: GetResponse allows you to develop professional-looking emails with ease. Users enjoy the large variety of email design templates available, however you can likewise use the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to find and reuse design elements from emails that have succeeded in the past. In any case, it‘s easy to make your e-mails stand out, even with limited or no design skills.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way to the actions of individual subscribers. The tool even builds up comprehensive profiles for you to help you make future projects more targeted. Email analytics are upgraded in real-time and let you collect insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some notable drawbacks. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Combination limitations: When you execute a new tool, you desire something that suits your existing tech stack easily. Unfortunately, this is an area where GetResponse falls short. While it can get in touch with over 120 different apps and pieces of software application, there are some significant omissions, especially with task management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as trustworthy as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge assistance, however GetResponse‘s tool does not immediately develop mobile-friendly versions. Hence, you need to develop the landing page view for mobile visitors independently. This seems like a huge miss out on, given that numerous of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile concerns: Additionally, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, rudimentary modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan utilized to include more automation features, however eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran consumers. To open sophisticated automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 each month for approximately 1,000 contacts.
Working with GetResponse‘s support
GetReponse has excellent assistance options and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you generally do not want to have to phone someone or complete a form and wait on an response. That‘s why live chat is such a useful tool for software support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can fix more complicated issues.
Assist Center
While live chat is the primary assistance choice available, a fast click of the question mark button on the homepage takes you to the additional aid options. You can select to:
- Fill out a quick kind to email GetResponse
- Search product in the Assistance
There is no apparent method to phone GetResponse, although you do get a dedicated account manager if you pick the Business plan.
Aside from video trips, the Aid Center, and all the client support options, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t simply assist you get the most out of GetResponse, they likewise assist you improve your overall marketing skills. Current course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Essential Landing Page Course
GetResponse Review – Decision
In general, GetResponse is excellent.
Its marketing automation function is advanced than most other choices on the market. Its email marketing, reporting, and landing page/form home builders are likewise quite efficient. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We evaluated the 24/7 live chat option and while great, numerous entrepreneur would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars feature. This places a substantial restraint on lots of businesses, however particularly huge ones. They are more likely to have a big audience that far surpasses 500 individuals.
Finally, although not a huge issue, the fact that much of the GetResponse combinations depend on Zapier is barely ideal.
We recommend providing the free trial a spin. The platform has a lot to use if you choose the right plan for you. GetResponse Mobile