We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. WooCommerce To GetResponse
One of the names that get drifted around when talking about email marketing software is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you need to be able to determine if GetResponse is powerful enough to utilize for your business.
What is GetResponse? WooCommerce To GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard segmentation, and more. Their free permanently plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They also use a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse rates
There are 6 rates plans:
- Getresponse Free –this complimentary plan lets you use a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an limitless number of emails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for up to 1,000 subscribers.
- Max – customized rates
- Max2 – custom prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer advanced features (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to contact GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 1 month free of charge, by means of a trial that you can access here.
Secret differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a range of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to construct complicated autoresponder series based upon user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery feature (which automatically sends pointer emails to your site visitors who do not complete an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order verification emails.
- SMS marketing – the option to send marketing text messages is only available on the ‘Max‘ plans.
- Support – phone assistance is only available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I advance through the evaluation– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its essential rivals‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t use an completely complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the choice of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse features some pretty good functions – the plan lets you gain access to core email marketing functions, the full range of templates, a website builder and a landing page builder.
To use this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you won’t be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a excellent way to attempt the product out and to start with email marketing especially if you have a little list and simply wish to send newsletters periodically to it. | Even so, the totally free plan represents a excellent method to attempt the item out and to get going with email marketing particularly if you have a little list and just want to send out newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Add unique components like images, video and items to your e-mails.
- Email templates: GetResponse comes with 120+ email design templates. You can conserve templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Produce drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly utilize the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Customer assistance: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Review: the information
Now to the part you‘ve been waiting on. We‘re going to review the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I had the ability to establish my very first email within 10 minutes and it felt really intuitive.
Style your first email with GetResponse.
Once you produce a complimentary account, you can directly begin creating your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Nice!
GetResponse has 7 classifications of email templates. You can ‘educate, promote, invite‘ your consumers. State you like an email template, press “save“ and it appears in ‘My design templates‘ tab to reuse later on.
After you choose a design template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with functions, yet never overwhelming. All the modifying options are shown when you require them. So it‘s all really user-friendly.
Traditional HTML code lovers can start based on an HTML design or code it from scratch, however that isn’t required at all. It is excellent to understand that there is also an alternative for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design section, you choose the structure and appearance of your email. Set up the number of columns you want, fundamental colors, etc. The main editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and sections. I constantly utilize the very same elements for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll appear ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘recommended products‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you develop the whole email. Include subject lines, sender email address, and pick the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, however also works with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email just like normal newsletter styles, however then trigger them to be sent as an autoresponder.
The scheduling gives you control over email shipment. You can select to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to create automation to invite my new consumers. I begin with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks outstanding. When you zoom in on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can include as numerous emails and conditions as you want.
For this email campaign, I‘ve produced a circulation where my new customers get 2 emails in two days. Then, for my convenience, I separate clients who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to construct complete client journeys. Develop your own automation, build client profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can build your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse deals. Once you‘ve chosen your lead magnet, you can develop out your funnel.
The whole funnel structure procedure is assisted. You get ideas of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly provides a thank you page template. Smart!
How to create a conversion funnel
As your primary step, you‘ll develop a signup landing page. Select the design template, modify your copy and design, and publish the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial statistics to monitor your campaign‘s progress. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to go with higher plans.
I love that I can create a whole funnel in one dashboard, all with the capability to track essential statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few concerns and GetResponse will instantly produce a personalized website.
Other website building options include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to produce a good homepage with minimal effort.
The builder lets you modify whatever on the page. You can change typefaces, text sizes, add/remove images, reposition components, adjust cushioning and more.
There‘s a separate menu for including and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional personalization when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After selecting your title, you include time, date, and duration of the webinar. Then you select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep track of webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and white boards.
If you wish to reveal a feature or item you can live-share your screen. If I‘m aiming to sell a item, I can add a call to action directly in the webinar.
People who are already using email marketing and webinars in various platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder currently uses 198 design templates. To be honest, I ‘d stick to the latest 100 templates, some of the older ones … look actually old.
After selecting a landing page design template you can start modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be identified. However after playing around a bit you‘ll quickly understand what is what and get the ideal components.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you develop as lots of variations as you desire, together with forms and thank-you pages. WooCommerce To GetResponse
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you set up analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Obviously, some specialized landing page software application has more elegant functions. If GetResponse can offer their builder a little bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up total funnels to transform visitors into clients. The story doesn’t end here though. To review an email marketing platform you need to look at consumer support and pricing plans.
GetResponse: The Great and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a high-quality option for a lot of individuals, but delving into its virtues and defects will assist reveal whether it is a great suitable for your business in particular.
What GetResponse Is Good At
GetResponse is designed to assist you create and perform impactful email marketing campaigns in line with your sales strategy. The tool is abundant in functions while still being easy to use for people with varying skill levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has an excellent guided onboarding process, strolling you through the process of building your first email campaign with helpful videos. Plus, its templates and drag-and-drop builder make creating e-mails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat support. Its reps are educated, practical, and quick to react to demands. Newbies and advanced users alike can get help in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become far more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is key if you wish to use personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has various benefits for users. Support and convert leads with extremely targeted campaigns. Build engagement and client commitment through pertinent messaging. And produce landing pages to gather lots of interested subscribers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can set up an sophisticated automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation features likewise permit innovative division. Produce lists of subscribers with similar qualities or behaviors, then send personalized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that recipients are more likely to react and take action.
Flexibility to design: GetResponse enables you to create professional-looking e-mails with ease. Users like the vast variety of email design templates available, however you can also utilize the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to discover and reuse style components from emails that have actually achieved success in the past. Either way, it‘s simple to make your emails stand apart, even with limited or no style abilities.
Strong reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way down to the actions of specific subscribers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable imperfections. Let‘s take a look at those so you can judge if any of these are offer breakers for your organization.
Integration restrictions: When you execute a brand-new tool, you desire something that fits into your existing tech stack quickly. Sadly, this is an area where GetResponse falls short. While it can connect with over 120 different apps and pieces of software, there are some significant omissions, especially with job management platforms. And some crucial combinations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as trustworthy as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial assistance, but GetResponse‘s tool does not immediately produce mobile-friendly versions. Therefore, you need to design the landing page view for mobile visitors independently. This appears like a huge miss out on, given that a lot of of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your campaigns.
Plan restrictions: GetResponse‘s basic plan utilized to consist of more automation features, but ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of long-time consumers. To open sophisticated automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional support options and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you typically don’t wish to have to phone someone or fill out a type and await an response. That‘s why live chat is such a helpful tool for software application assistance. GetResponse supplies 24/7 live chat assistance. And it‘s not just a chatbot, you can speak to a genuine human who can solve more complex issues.
Assist
While live chat is the main assistance choice available, a quick click of the enigma button on the homepage takes you to the additional help choices. You can pick to:
- Submit a quick form to email GetResponse
- Browse product in the Aid
There is no obvious method to phone GetResponse, although you do get a dedicated account manager if you select the Enterprise plan.
Aside from video tours, the Assistance Center, and all the consumer assistance alternatives, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not just help you get the most out of GetResponse, they also help you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Vital Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is excellent.
Its marketing automation function is more advanced than many other options on the marketplace. Its email marketing, reporting, and landing page/form home builders are also rather effective. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We tested the 24/7 live chat alternative and while fantastic, numerous business owners would still like to be able to call.
This program also has a standard limit of 500 participants for its webinars feature. This positions a huge restraint on many organizations, however specifically big ones. They are most likely to have a big audience that far goes beyond 500 people.
Although not a huge issue, the reality that numerous of the GetResponse integrations rely on Zapier is barely perfect.
We recommend giving the complimentary trial a spin. The platform has a lot to offer if you choose the best plan for you. WooCommerce To GetResponse