We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. What Is The GetResponse Token
Nevertheless, among the names that gets floated around when discussing email marketing software is GetResponse.
It is among those tools that has actually been around since permanently however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you need to be able to identify if GetResponse is effective enough to utilize for your company.
What is GetResponse? What Is The GetResponse Token
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, basic division, and more. Their complimentary permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also use a generous 50% discount to NGOs.
GetResponse pricing
There are 6 prices plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an unrestricted variety of e-mails to as much as 1,000 customers
- Marketing Automation – beginning at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for up to 1,000 subscribers.
- Max – customized rates
- Max2 – custom-made rates.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced functions (more on these in a moment). With these plans, exact rates depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to get in touch with GetResponse to set up a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Good discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month totally free, through a trial that you can access here.
Secret differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to build intricate autoresponder series based upon user behaviour) is just fully available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery function (which immediately sends suggestion emails to your site visitors who do not complete an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The very same chooses order confirmation e-mails.
- SMS marketing – the option to send marketing text is only available on the ‘Max‘ plans.
- Support – phone support is just readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll go over these features in more depth as I progress through the review– however initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from a few of its crucial rivals‘ offerings in that unlike a few of them especially Mailchimp and AWeber it didn’t provide an totally complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the alternative of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some pretty decent functions – the plan lets you gain access to core email marketing functions, the complete series of design templates, a website builder and a landing page builder.
However, to use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you will not be able to use any autoresponders or automation functions on this plan at all.
{ But nevertheless, the totally free plan represents a excellent way to try the product out and to start with email marketing particularly if you have a little list and simply wish to send out newsletters occasionally to it. | Even so, the complimentary plan represents a excellent way to try the item out and to get going with email marketing specifically if you have a little list and simply desire to send newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Include special components like images, video and products to your emails.
- Email design templates: GetResponse comes with 120+ email design templates. You can conserve templates for future usage, style in HTML, or construct your own style from scratch.
- Funnel builder: Develop total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Customer assistance: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I had the ability to establish my first email within 10 minutes and it felt really instinctive.
Style your first email with GetResponse.
Once you produce a free account, you can directly begin designing your real email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email templates. For example, you can ‘ inform, promote, welcome‘ your clients. State you like an email design template, press “save“ and it appears in ‘My templates‘ tab to reuse later.
After you pick a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never frustrating. All the modifying choices are revealed when you need them. So it‘s all extremely instinctive.
Old school HTML code enthusiasts can start based on an HTML design or code it from scratch, however that isn’t required at all. It is good to understand that there is likewise an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design section, you choose the structure and appearance of your email. Establish the number of columns you desire, basic colors, etc. The main editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and sections. I always use the very same components for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Offered you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive profits and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email similar to regular newsletter styles, however then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email shipment. You can select to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t desire the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to produce automation to welcome my brand-new clients. I begin with pre-made automation design template. And after a couple of clicks I currently have this:
I understand, it looks excellent. When you zoom in on the automation flow, you recognize GetResponse has done half the work for you. It‘s simple to change whatever like you want it.
The automation editor has conditions and actions. For example, when a customer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as numerous e-mails and conditions as you want.
For this email campaign, I have actually created a flow where my new customers get 2 emails in 2 days. For my convenience, I separate consumers who clicked on my email. When the project begins, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. As soon as you do, you have the power to build complete consumer journeys. Produce your own automation, build client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with accuracy.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse offers. When you‘ve selected your lead magnet, you can construct out your funnel.
The whole funnel building procedure is assisted. You get tips of what to do at each action and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly uses a thank you page template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll produce a signup landing page. Choose the design template, tweak your copy and style, and publish the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial statistics to monitor your campaign‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to go with greater plans.
I love that I can design a entire funnel in one control panel, all with the capability to track important statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will instantly create a individualized website.
Other website building alternatives include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and styles
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to develop a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, rearrange aspects, adjust padding and more.
There‘s a different menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows more personalization when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After choosing your title, you include time, date, and duration of the webinar. Then you select which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m wanting to offer a item, I can include a call to action straight in the webinar.
People who are already using email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently offers 198 design templates. Although to be honest, I ‘d stick to the newest 100 design templates, some of the older ones … look really old.
After selecting a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be identified. However after messing around a bit you‘ll rapidly know what is what and get the right components.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as numerous variations as you desire, together with forms and thank-you pages. What Is The GetResponse Token
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. Similar to your emails, you set up analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Of course, some specialized landing page software has more expensive features. If GetResponse can provide their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a reference are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story does not end here. To evaluate an email marketing platform you have to look at consumer support and rates plans.
GetResponse: The Great and the Bad
There are numerous aspects to judge email marketing platforms on. GetResponse is a premium option for a lot of individuals, but delving into its virtues and flaws will assist reveal whether it is a great fit for your business in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you develop and perform impactful email marketing campaigns in line with your sales strategy. The tool is abundant in features while still being easy to use for individuals with varying ability levels.
Reduce of use: GetResponse is particularly kind to beginners to the world of email marketing. Its control panel and user interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding procedure, walking you through the procedure of constructing your very first email project with practical videos. Plus, its design templates and drag-and-drop builder make designing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its reps are educated, helpful, and quick to react to requests. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually ended up being much more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you wish to utilize personalization at scale.
GetResponse‘s strategic, sequential approach to email marketing has many advantages for users. Nurture and convert leads with highly targeted campaigns. Build engagement and consumer commitment through relevant messaging. And produce landing pages to gather lots of interested subscribers and turn one-time visitors into loyal clients.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that practically any person can establish an advanced automation tree in minutes. Adjust pre-built sequences or develop your own from scratch.
The automation functions also permit advanced division. Produce lists of subscribers with comparable qualities or behaviors, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that recipients are more likely to respond and act.
Liberty to develop: GetResponse allows you to produce professional-looking emails with ease. Users love the large variety of email design templates readily available, but you can likewise utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to find and reuse style aspects from emails that have succeeded in the past. In either case, it‘s easy to make your e-mails stand out, even with limited or no design skills.
Strong reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way down to the actions of private subscribers. The tool even builds up comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Combination restrictions: When you implement a new tool, you desire something that fits into your existing tech stack quickly. Sadly, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software application, there are some notable omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as reliable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a huge aid, but GetResponse‘s tool does not instantly create mobile-friendly versions. Thus, you have to design the landing page view for mobile visitors individually. This looks like a big miss out on, considered that numerous of your visitors are likely to wind up at your landing page on their mobile devices.
User-side mobile concerns: Furthermore, the drag-and-drop editor is difficult to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan used to include more automation functions, but ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time clients. To open innovative automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has outstanding assistance alternatives and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick question, you normally don’t want to have to phone somebody or fill out a form and wait on an answer. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a real human who can fix more complicated problems.
Assist Center
While live chat is the primary support choice available, a fast click of the question mark button on the homepage takes you to the extra help alternatives. You can pick to:
- Fill out a fast type to email GetResponse
- Browse material in the Aid
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you pick the Enterprise plan.
Aside from video tours, the Assistance Center, and all the consumer support choices, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training products do not simply assist you get the most out of GetResponse, they also help you improve your total marketing abilities. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Necessary Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is terrific.
Its marketing automation function is more advanced than a lot of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat alternative and while great, many business owners would still like to be able to call.
This program likewise has a standard limit of 500 attendees for its webinars include. This puts a big restriction on numerous organizations, but especially huge ones. They are more likely to have a big audience that far exceeds 500 individuals.
Although not a big concern, the fact that many of the GetResponse combinations rely on Zapier is barely ideal.
We recommend offering the free trial a spin. The platform has a lot to use if you pick the best plan for you. What Is The GetResponse Token