We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse, Template, Undo
Nevertheless, among the names that gets floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around because permanently however continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you need to have the ability to identify if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? GetResponse, Template, Undo
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic division, and more. Their totally free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise use a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an limitless number of emails to as much as 1,000 customers
- Marketing Automation – beginning at $59 monthly for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for approximately 1,000 customers.
- Max – custom prices
- Max2 – custom prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply innovative features (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you‘re interested in using either of them, you‘ll need to call GetResponse to arrange a demo, discuss your needs and negotiate prices.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month for free, through a trial that you can access here.
Key differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which permits you to construct complicated autoresponder sequences based on user behaviour) is only completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing feature (which instantly sends out pointer emails to your site visitors who don’t finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order verification e-mails.
- SMS marketing – the option to send marketing text messages is just offered on the ‘Max‘ plans.
- Support – phone support is just available on the Max2 plan, on which you also get a devoted account supervisor (or ‘ Consumer Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I advance through the evaluation– but first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from some of its key rivals‘ offerings because unlike a few of them significantly Mailchimp and AWeber it didn’t use an completely free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the option of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some lovely good functions – the plan lets you access core email marketing functions, the complete series of templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to use any autoresponders or automation functions on this plan at all.
{ However even so, the complimentary plan represents a excellent way to attempt the item out and to get going with email marketing specifically if you have a small list and simply want to send out newsletters occasionally to it. | Even so, the totally free plan represents a great method to try the item out and to get going with email marketing specifically if you have a small list and simply desire to send out newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag content blocks on the canvas and edit them straight. Add special components like images, video and products to your e-mails.
- Email templates: GetResponse features 120+ email templates. You can conserve design templates for future use, design in HTML, or build your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and automatically utilize the very best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to review the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to establish my very first email within 10 minutes and it felt really intuitive.
Design your first email with GetResponse.
As soon as you create a free account, you can directly begin creating your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. You can ‘ inform, promote, invite‘ your consumers. State you like an email template, press “save“ and it shows up in ‘My templates‘ tab to reuse later on.
After you choose a template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying alternatives are shown when you need them. It‘s all very instinctive.
Old-fashioned HTML code fans can begin based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to know that there is likewise an choice for custom-made HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the design area, you decide the structure and appearance of your email. Establish the number of columns you want, fundamental colors, etc. The primary modifying is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the exact same elements for headers, footers, and some text/images combinations. So in my next email, I save a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online shop. Provided you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you produce the whole email. Add subject lines, sender email address, and choose the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, however also works with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive revenue and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email similar to typical newsletter designs, however then activate them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can select to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to go out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a client welcome automation
On to produce automation to invite my brand-new customers. I begin with pre-made automation template. And after a few clicks I already have this:
I know, it looks remarkable. When you zoom in on the automation flow, you realize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can include as many e-mails and conditions as you desire.
For this email campaign, I have actually created a circulation where my brand-new consumers get 2 e-mails in two days. For my convenience, I separate consumers who clicked on my email. As soon as the campaign starts, GetResponse tracks all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to develop complete client journeys. Develop your own automation, build consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can develop your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you‘ve picked your lead magnet, you can develop out your funnel.
The whole funnel structure process is guided. You get suggestions of what to do at each step and do not forget anything. GetResponse for instance tells you not to forget a thank you page, and directly uses a thank you page design template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll develop a signup landing page. Pick the design template, fine-tune your copy and design, and release the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your vital statistics to monitor your project‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll need to choose greater plans.
I adore that I can design a whole funnel in one dashboard, all with the ability to track important statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few concerns and GetResponse will instantly generate a individualized website.
Other website building choices consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Adding logo designs and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a decent homepage with very little effort.
The builder lets you modify whatever on the page. You can alter typefaces, text sizes, add/remove images, reposition aspects, adjust padding and more.
There‘s a separate menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more personalization when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After choosing your title, you add time, date, and duration of the webinar. Then you choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and white boards.
If you wish to show a feature or product you can live-share your screen. If I‘m seeking to sell a product, I can include a call to action directly in the webinar.
Individuals who are already using email marketing and webinars in different platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently uses 198 design templates. Although to be sincere, I ‘d adhere to the most recent 100 templates, a few of the older ones … look really old.
After choosing a landing page design template you can start modifying. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be identified. However after playing around a bit you‘ll quickly know what is what and grab the ideal aspects.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as lots of variants as you desire, in addition to forms and thank-you pages. GetResponse, Template, Undo
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Obviously, some specialized landing page software application has more expensive functions. If GetResponse can offer their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into consumers. The story does not end here however. To review an email marketing platform you have to look at customer assistance and prices plans.
GetResponse: The Good and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a top quality solution for a great deal of people, however delving into its virtues and defects will assist reveal whether it is a excellent fit for your business in particular.
What GetResponse Is Good At
GetResponse is created to help you create and perform impactful email marketing campaigns in line with your sales method. The tool is rich in functions while still being easy to use for people with varying skill levels.
Ease of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding procedure, walking you through the procedure of building your very first email project with helpful videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, handy, and fast to react to demands. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being much more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s tactical, consecutive technique to email marketing has various advantages for users. Nurture and convert leads with extremely targeted projects. Construct engagement and customer loyalty through pertinent messaging. And create landing pages to collect lots of interested customers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that almost anyone can set up an innovative automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation features likewise permit sophisticated division. Develop lists of customers with comparable qualities or behaviors, then send individualized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that receivers are most likely to react and do something about it.
Liberty to develop: GetResponse allows you to produce professional-looking e-mails with ease. Users love the huge variety of email design templates available, but you can likewise utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise simple to discover and reuse style components from emails that have achieved success in the past. Either way, it‘s simple to make your e-mails stick out, even with minimal or no design abilities.
Strong reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way down to the actions of private subscribers. The tool even develops detailed profiles for you to help you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some significant drawbacks. Let‘s examine those so you can judge if any of these are deal breakers for your organization.
Combination restrictions: When you execute a brand-new tool, you desire something that suits your existing tech stack quickly. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, particularly with task management platforms. And some essential combinations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial assistance, but GetResponse‘s tool doesn’t instantly develop mobile-friendly versions. Therefore, you have to design the landing page view for mobile visitors independently. This appears like a huge miss, given that so many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile concerns: Moreover, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, fundamental changes, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan utilized to include more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran consumers. To open sophisticated automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has excellent assistance choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you generally don’t wish to need to phone someone or complete a kind and wait for an response. That‘s why live chat is such a beneficial tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak to a genuine human who can fix more complex issues.
Help Center
While live chat is the primary support option available, a fast click of the enigma button on the homepage takes you to the extra aid options. You can choose to:
- Fill out a quick kind to email GetResponse
- Search material in the Help Center
There is no obvious way to phone GetResponse, although you do get a devoted account supervisor if you choose the Business plan.
Aside from video trips, the Assistance Center, and all the customer support options, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they likewise assist you improve your total marketing abilities. Current course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is great.
Its marketing automation function is more advanced than a lot of other options on the market. Its email marketing, reporting, and landing page/form builders are also quite efficient. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat alternative and while terrific, numerous business owners would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars include. This positions a substantial restriction on numerous companies, but especially huge ones. They are most likely to have a big audience that far goes beyond 500 individuals.
Finally, although not a huge issue, the fact that much of the GetResponse combinations rely on Zapier is barely ideal.
We recommend providing the totally free trial a spin. The platform has a lot to use if you pick the ideal plan for you. GetResponse, Template, Undo