We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Move Subscribers Into Another Autoresponder Sequence
However, among the names that gets drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has been around because permanently but continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you should have the ability to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse Move Subscribers Into Another Autoresponder Sequence
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard segmentation, and more. Their totally free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also provide a generous 50% discount to NGOs.
GetResponse pricing
There are 6 prices plans:
- Getresponse Free –this complimentary plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send an limitless number of emails to up to 1,000 customers
- Marketing Automation –starting at $59 each month for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 each month for approximately 1,000 customers.
- Max – custom pricing
- Max2 – custom-made rates.
As you add more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to use GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, exact prices depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to contact GetResponse to schedule a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Decent discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for thirty days totally free, through a trial that you can access here.
Key differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to construct complex autoresponder sequences based on user behaviour) is just completely available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery function (which automatically sends suggestion emails to your site visitors who do not complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same goes for order confirmation emails.
- SMS marketing – the choice to send marketing text is just available on the ‘Max‘ plans.
- Support – phone assistance is just offered on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘Customer Experience Manager‘, to utilize the GetResponse term).
I‘ll go over these functions in more depth as I advance through the review– however initially, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally differed from a few of its key rivals‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an totally complimentary plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the option of using the platform for free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse comes with some pretty good functions – the plan lets you gain access to core email marketing features, the full range of templates, a website builder and a landing page builder.
However, to use this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you won’t be able to utilize any autoresponders or automation features on this plan at all.
{ But however, the complimentary plan represents a good way to try the product out and to get going with email marketing especially if you have a small list and simply want to send out newsletters occasionally to it. | Even so, the totally free plan represents a good way to attempt the item out and to get going with email marketing particularly if you have a small list and simply want to send newsletters occasionally to it.
GetResponse‘s most important functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag content blocks on the canvas and modify them directly. Include unique elements like images, video and products to your emails.
- Email design templates: GetResponse comes with 120+ email design templates. You can conserve design templates for future use, design in HTML, or build your own style from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly use the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Client assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the details
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought about the user experience. I had the ability to establish my very first email within 10 minutes and it felt really instinctive.
Design your first email with GetResponse.
Once you develop a totally free account, you can directly begin creating your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email design templates. For instance, you can ‘educate, promote, invite‘ your customers. Say you like an email design template, press “save“ and it shows up in ‘My design templates‘ tab to recycle later.
After you pick a design template, you start customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying choices are revealed when you need them. It‘s all very user-friendly.
Traditional HTML code lovers can begin based upon an HTML design or code it from scratch, but that isn’t needed at all. It is great to know that there is likewise an option for custom-made HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the design area, you choose the structure and look of your email. Set up the number of columns you want, basic colors, etc. The main editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I always utilize the same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include products into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised items‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, however also works with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email much like typical newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling offers you manage over email delivery. You can pick to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t want the autoresponder to go out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to welcome my brand-new clients. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I understand, it looks excellent. When you zoom in on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s simple to change whatever like you want it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can add as numerous emails and conditions as you want.
For this email campaign, I have actually produced a circulation where my brand-new consumers get two e-mails in two days. For my benefit, I separate customers who clicked on my email. Once the project begins, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to develop complete customer journeys. Develop your own automation, construct client profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a bit of tweaking, you can construct your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse offers. As soon as you have actually chosen your lead magnet, you can build out your funnel.
The whole funnel building procedure is guided. You get suggestions of what to do at each step and do not forget anything. GetResponse for example tells you not to forget a thank you page, and directly provides a thank you page template. Smart! GetResponse Move Subscribers Into Another Autoresponder Sequence
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the design template, fine-tune your copy and style, and publish the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential statistics to monitor your project‘s development. Monitor signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll have to select greater plans.
I love that I can develop a whole funnel in one dashboard, all with the capability to track crucial statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will immediately generate a personalized website.
Other website structure choices include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I had the ability to produce a good homepage with minimal effort.
The builder lets you modify everything on the page. You can alter fonts, text sizes, add/remove images, rearrange components, adjust padding and more.
There‘s a different menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows more personalization when you choose a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After picking your title, you include time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, manage other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you want to show a feature or item you can live-share your screen. If I‘m looking to offer a item, I can add a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 design templates. To be truthful, I ‘d stick to the newest 100 templates, some of the older ones … look really old.
After selecting a landing page template you can begin editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be identified. But after messing around a bit you‘ll rapidly understand what is what and grab the ideal elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many versions as you desire, in addition to forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Obviously, some specialized landing page software application has more fancy functions. If GetResponse can offer their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish total funnels to convert visitors into customers. The story does not end here however. To review an email marketing platform you need to take a look at client assistance and prices plans.
GetResponse: The Excellent and the Bad
There are numerous aspects to judge email marketing platforms on. GetResponse is a top quality service for a lot of people, but delving into its virtues and flaws will help reveal whether it is a great suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is developed to help you develop and perform impactful email marketing projects in line with your sales method. The tool is abundant in functions while still being easy to use for people with varying ability levels.
Ease of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding assisted onboarding procedure, strolling you through the procedure of developing your very first email project with useful videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are well-informed, valuable, and fast to react to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being far more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you want to utilize personalization at scale.
GetResponse‘s tactical, consecutive method to email marketing has numerous benefits for users. Nurture and convert leads with highly targeted projects. Build engagement and consumer loyalty through pertinent messaging. And develop landing pages to gather lots of interested customers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly any person can set up an innovative automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation functions likewise enable innovative division. Develop lists of subscribers with comparable qualities or habits, then send out tailored messaging at the recipient‘s preferred time. Naturally, this level of personalization means that recipients are most likely to respond and do something about it.
Liberty to design: GetResponse enables you to produce professional-looking e-mails with ease. Users enjoy the large variety of email design templates offered, but you can likewise utilize the extremely smooth drag-and-drop editor to personalize emails to match your branding. It‘s also easy to discover and recycle style aspects from emails that have actually achieved success in the past. In either case, it‘s easy to make your e-mails stand out, even with limited or no style skills.
Solid reporting: GetResponse has first-rate analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way down to the actions of individual subscribers. The tool even develops detailed profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant imperfections. Let‘s analyze those so you can evaluate if any of these are offer breakers for your organization.
Combination limitations: When you implement a brand-new tool, you want something that fits into your existing tech stack easily. This is an area where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software application, there are some notable omissions, particularly with project management platforms. And some essential combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as dependable as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a huge assistance, but GetResponse‘s tool doesn’t automatically develop mobile-friendly variations. Hence, you have to develop the landing page view for mobile visitors separately. This looks like a big miss out on, considered that so many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile problems: In addition, the drag-and-drop editor is tough to use on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s basic plan used to include more automation functions, however ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time customers. To unlock advanced automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent support alternatives and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast concern, you usually do not want to have to phone someone or complete a type and wait on an response. That‘s why live chat is such a helpful tool for software support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can talk to a real human who can fix more complex issues.
Help Center
While live chat is the main support option available, a quick click of the question mark button on the homepage takes you to the additional assistance options. You can choose to:
- Complete a quick form to email GetResponse
- Browse material in the Aid
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you select the Enterprise plan.
Aside from video tours, the Help Center, and all the client assistance options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t just help you get the most out of GetResponse, they also assist you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is excellent.
Its marketing automation feature is advanced than many other alternatives on the market. Its email marketing, reporting, and landing page/form contractors are also rather efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone support. We evaluated the 24/7 live chat choice and while great, many entrepreneur would still like to be able to call.
This program also has a basic limitation of 500 guests for its webinars feature. This positions a big constraint on many companies, however particularly huge ones. They are most likely to have a big audience that far goes beyond 500 people.
Finally, although not a big problem, the truth that a lot of the GetResponse combinations rely on Zapier is hardly perfect.
We suggest offering the free trial a spin. The platform has a lot to use if you select the right plan for you.GetResponse Move Subscribers Into Another Autoresponder Sequence