We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Mailchimp Vs GetResponse For Shopify
Nevertheless, one of the names that gets floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has been around because forever but continues to perform year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you need to have the ability to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? Mailchimp Vs GetResponse For Shopify
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse rates
There are six rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send out an limitless number of emails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for up to 1,000 subscribers.
- Max – customized prices
- Max2 – custom prices.
As you include more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide advanced features (more on these in a moment). With these plans, precise rates depends upon requirements and list size –if you‘re interested in using either of them, you‘ll require to call GetResponse to schedule a demo, discuss your requirements and work out prices.
GetResponse ‘Max‘ plans
Good discount rates are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month for free, via a trial that you can access here.
Secret distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to build intricate autoresponder series based on user behaviour) is only completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which immediately sends reminder emails to your website visitors who don’t complete an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same chooses order confirmation emails.
- SMS marketing – the option to send marketing text is only available on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you also get a dedicated account manager (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these features in more depth as I advance through the review– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally differed from some of its key rivals‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t provide an totally totally free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually altered – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some beautiful decent functions – the plan lets you access core email marketing features, the complete variety of templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a great way to attempt the item out and to get going with email marketing particularly if you have a little list and just wish to send newsletters periodically to it. | Even so, the totally free plan represents a great method to attempt the item out and to get going with email marketing especially if you have a little list and just desire to send out newsletters occasionally to it.
GetResponse‘s crucial functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Creating marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Include unique elements like images, video and items to your emails.
- Email design templates: GetResponse features 120+ email templates. You can conserve templates for future usage, style in HTML, or build your own style from scratch.
- Funnel builder: Produce complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip campaigns, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately use the very best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Consumer assistance: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting on. We‘re going to examine the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They have actually thought of the user experience. I had the ability to establish my first email within 10 minutes and it felt really user-friendly.
Style your very first email with GetResponse.
Once you develop a complimentary account, you can directly begin creating your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email templates. Good!
GetResponse has 7 categories of email templates. For instance, you can ‘educate, promote, invite‘ your consumers. Say you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later on.
After you pick a template, you start customizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never ever overwhelming. All the editing options are revealed when you need them. So it‘s all really instinctive.
Old-fashioned HTML code fans can start based upon an HTML style or code it from scratch, however that isn’t required at all. It is good to know that there is likewise an choice for customized HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the layout section, you decide the structure and appearance of your email. Set up the number of columns you desire, basic colors, and so on. The primary editing is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly utilize the very same elements for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Provided you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested products‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you create the whole email. Add subject lines, sender email address, and select the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, but also works with a Google Analytics combination.
With eCommerce tracking you know which projects drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email just like regular newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not desire the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to produce automation to invite my new customers. I start with pre-made automation template. And after a few clicks I already have this:
I understand, it looks impressive. When you zoom in on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can add as numerous e-mails and conditions as you desire.
For this email project, I have actually created a flow where my brand-new consumers get 2 e-mails in two days. Then, for my convenience, I separate customers who clicked on my email. As soon as the project starts, GetResponse tracks all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to develop total customer journeys. Create your own automation, build consumer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 design templates GetResponse offers. As soon as you‘ve chosen your lead magnet, you can construct out your funnel.
The whole funnel structure process is directed. You get tips of what to do at each step and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly offers a thank you page design template. Smart!
How to create a conversion funnel
As your initial step, you‘ll produce a signup landing page. Choose the design template, fine-tune your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important statistics to monitor your campaign‘s progress. Monitor signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll need to select higher plans.
I love that I can create a entire funnel in one control panel, all with the ability to track crucial stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will automatically create a customized website.
Other website building alternatives include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to produce a decent homepage with very little effort.
The builder lets you modify whatever on the page. You can change typefaces, text sizes, add/remove images, reposition components, adjust padding and more.
There‘s a separate menu for including and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more customization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After picking your title, you add time, date, and period of the webinar. You pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to register for your webinars.
Now you can send out invites to your contact list, handle other webinars, and keep track of webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to show a feature or item you can live-share your screen. If I‘m seeking to sell a product, I can add a call to action directly in the webinar.
People who are already using email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently provides 198 templates. To be honest, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After selecting a landing page template you can begin modifying. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. However after playing around a bit you‘ll quickly know what is what and get the best aspects.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many variations as you desire, in addition to forms and thank-you pages. Mailchimp Vs GetResponse For Shopify
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Obviously, some specialized landing page software has more elegant functions. If GetResponse can give their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into customers. The story doesn’t end here though. To review an email marketing platform you need to take a look at customer assistance and prices plans.
GetResponse: The Good and the Bad
There are many factors to judge email marketing platforms on. GetResponse is a top quality option for a great deal of individuals, however delving into its virtues and defects will assist expose whether it is a good suitable for your company in particular.
What GetResponse Is Good At
GetResponse is developed to help you produce and perform impactful email marketing campaigns in line with your sales strategy. The tool is abundant in functions while still being easy to use for individuals with differing ability levels.
Alleviate of use: GetResponse is particularly kind to newcomers to the world of email marketing. Its control panel and user interface are simple to navigate and distraction-free. What‘s more, the platform has an outstanding guided onboarding process, strolling you through the procedure of building your very first email campaign with handy videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are experienced, practical, and fast to react to demands. Newbies and advanced users alike can get assistance in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being a lot more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is key if you want to use personalization at scale.
GetResponse‘s strategic, consecutive approach to email marketing has numerous benefits for users. Nurture and transform leads with highly targeted campaigns. Construct engagement and consumer loyalty through appropriate messaging. And produce landing pages to collect tons of interested subscribers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that nearly any person can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation features also enable sophisticated segmentation. Produce lists of customers with similar qualities or habits, then send out individualized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are more likely to respond and take action.
Liberty to create: GetResponse permits you to develop professional-looking e-mails with ease. Users enjoy the huge number of email design templates available, but you can likewise use the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to discover and reuse design aspects from emails that have actually achieved success in the past. In either case, it‘s easy to make your e-mails stick out, even with limited or no design abilities.
Strong reporting: GetResponse has first-rate analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way down to the actions of private customers. The tool even develops detailed profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some notable imperfections. Let‘s take a look at those so you can judge if any of these are offer breakers for your organization.
Combination limitations: When you execute a new tool, you desire something that suits your existing tech stack quickly. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some key integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as reliable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a big help, however GetResponse‘s tool doesn’t immediately produce mobile-friendly variations. Hence, you need to create the landing page view for mobile visitors individually. This looks like a big miss out on, considered that many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile problems: Additionally, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, fundamental modifications, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan used to include more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock innovative automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional support alternatives and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you typically do not wish to have to phone someone or fill out a type and await an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can talk to a real human who can fix more complex issues.
Assist Center
While live chat is the main support alternative on offer, a quick click of the enigma button on the homepage takes you to the additional help options. You can choose to:
- Submit a fast form to email GetResponse
- Browse product in the Assistance Center
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you select the Business plan.
Aside from video tours, the Help Center, and all the client support options, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t simply help you get the most out of GetResponse, they likewise help you enhance your general marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Essential Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation feature is more advanced than most other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat choice and while terrific, lots of business owners would still like to be able to call.
This program also has a basic limit of 500 participants for its webinars feature. This positions a huge restraint on many companies, however particularly huge ones. They are more likely to have a big audience that far surpasses 500 individuals.
Although not a huge problem, the fact that many of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend providing the complimentary trial a spin. The platform has a lot to provide if you choose the best plan for you. Mailchimp Vs GetResponse For Shopify