We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. How To Get API Key For GetResponse
One of the names that get drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around because forever however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you need to be able to identify if GetResponse is effective enough to utilize for your organization.
What is GetResponse? How To Get API Key For GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their totally free permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also use a generous 50% discount rate to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an limitless number of e-mails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 each month for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for up to 1,000 customers.
- Max – custom-made rates
- Max2 – customized pricing.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer advanced features (more on these in a moment). With these plans, precise rates depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to get in touch with GetResponse to arrange a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Good discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month totally free, by means of a trial that you can access here.
Key distinctions in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to construct complex autoresponder sequences based upon user behaviour) is only totally readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which automatically sends out tip emails to your website visitors who do not complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same opts for order verification emails.
- SMS marketing – the alternative to send marketing text is just offered on the ‘Max‘ plans.
- Support – phone assistance is just offered on the Max2 plan, on which you likewise get a devoted account manager (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll go over these functions in more depth as I progress through the evaluation– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally varied from a few of its essential competitors‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t provide an totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the option of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse features some beautiful decent features – the plan lets you gain access to core email marketing functions, the full series of templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But nevertheless, the free plan represents a excellent way to attempt the product out and to start with email marketing particularly if you have a small list and simply want to send out newsletters occasionally to it. | Even so, the totally free plan represents a excellent way to try the product out and to get going with email marketing especially if you have a small list and simply want to send newsletters occasionally to it.
GetResponse‘s most important functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and modify them directly. Add special aspects like images, video and items to your emails.
- Email templates: GetResponse comes with 120+ email design templates. You can conserve templates for future use, design in HTML, or build your own design from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the information
Now to the part you‘ve been waiting on. We‘re going to review the core GetResponse features and see if they‘re the best fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to establish my first email within 10 minutes and it felt truly intuitive.
Style your first email with GetResponse.
As soon as you develop a free account, you can straight begin designing your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. For example, you can ‘ inform, promote, invite‘ your customers. Say you like an email design template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you choose a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever overwhelming. All the modifying options are shown when you require them. It‘s all very intuitive.
Old-fashioned HTML code fans can start based upon an HTML style or code it from scratch, however that isn’t required at all. It is excellent to understand that there is likewise an alternative for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout area, you choose the structure and appearance of your email. Set up how many columns you want, fundamental colors, and so on. The main modifying is finished with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly utilize the very same aspects for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ advised items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and choose the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, but likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive profits and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email much like normal newsletter designs, but then trigger them to be sent as an autoresponder.
The scheduling provides you manage over email shipment. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to develop automation to welcome my new customers. I begin with pre-made automation design template. And after a couple of clicks I currently have this:
I know, it looks excellent. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s easy to change whatever like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can add as many emails and conditions as you want.
For this email project, I have actually developed a circulation where my brand-new customers get two e-mails in 2 days. Then, for my convenience, I separate customers who clicked my email. As soon as the project starts, GetResponse keeps track of all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to build total consumer journeys. Produce your own automation, develop consumer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can develop your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse offers. As soon as you have actually picked your lead magnet, you can construct out your funnel.
The whole funnel structure procedure is assisted. You get tips of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight uses a thank you page design template. Smart!
How to produce a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the design template, fine-tune your copy and design, and publish the page.
You‘ll develop the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your vital stats to monitor your campaign‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll have to select higher plans.
I adore that I can develop a entire funnel in one dashboard, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will automatically produce a customized website.
Other website building options include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and styles
Adding logos and images
After fiddling with the builder for just 5 minutes, I had the ability to create a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can alter typefaces, text sizes, add/remove images, rearrange aspects, adjust cushioning and more.
There‘s a different menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows additional modification when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After selecting your title, you include time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will create a webinar link to drive individuals to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep track of webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and white boards.
If you want to reveal a feature or item you can live-share your screen. If I‘m seeking to offer a item, I can add a call to action directly in the webinar.
People who are currently using email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder presently uses 198 templates. To be honest, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After picking a landing page design template you can start modifying. The modifying experience is various from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. But after playing around a bit you‘ll rapidly know what is what and get the best components.
What I like about the landing page builder is you can produce A/B versions of your landing page from the beginning. The leading left corner of the page lets you develop as many variations as you want, together with forms and thank-you pages. How To Get API Key For GetResponse
Landing page setup
After you‘re pleased with your page style. You can add SEO, URL, and email list settings.
What follows is probably my favorite part. As with your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Of course, some specialized landing page software application has more elegant features. If GetResponse can offer their builder a little bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish complete funnels to convert visitors into consumers. The story doesn’t end here though. To examine an email marketing platform you have to look at client support and pricing plans.
GetResponse: The Great and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a top quality solution for a lot of individuals, however delving into its virtues and defects will assist expose whether it is a excellent fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you develop and perform impactful email marketing campaigns in line with your sales technique. The tool is abundant in functions while still being easy to use for people with differing ability levels.
Reduce of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and user interface are easy to browse and distraction-free. What‘s more, the platform has actually an exceptional directed onboarding process, strolling you through the process of building your very first email project with useful videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its associates are experienced, helpful, and fast to react to requests. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being far more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s strategic, consecutive method to email marketing has numerous advantages for users. Nurture and convert leads with highly targeted projects. Construct engagement and client commitment through appropriate messaging. And develop landing pages to gather tons of interested subscribers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that nearly anyone can set up an advanced automation tree in minutes. Adjust pre-built sequences or develop your own from scratch.
The automation functions likewise permit advanced division. Create lists of customers with comparable qualities or behaviors, then send customized messaging at the recipient‘s chosen time. Naturally, this level of customization implies that recipients are more likely to react and act.
Flexibility to design: GetResponse permits you to develop professional-looking emails with ease. Users love the huge number of email design templates offered, however you can likewise utilize the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to discover and reuse style elements from emails that have succeeded in the past. In any case, it‘s simple to make your e-mails stick out, even with minimal or no style abilities.
Strong reporting: GetResponse has first-rate analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very in-depth, all the way to the actions of individual subscribers. The tool even develops in-depth profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Integration constraints: When you carry out a brand-new tool, you desire something that fits into your existing tech stack quickly. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 different apps and pieces of software application, there are some significant omissions, particularly with task management platforms. And some key combinations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as reliable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t immediately develop mobile-friendly versions. Therefore, you need to develop the landing page view for mobile visitors individually. This seems like a huge miss, considered that a lot of of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile concerns: In addition, the drag-and-drop editor is difficult to use on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your projects.
Plan limitations: GetResponse‘s fundamental plan used to consist of more automation functions, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of veteran clients. To open sophisticated automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for approximately 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding support choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you typically do not want to need to phone someone or submit a type and await an response. That‘s why live chat is such a beneficial tool for software support. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a real human who can resolve more complex problems.
Assist
While live chat is the primary support alternative available, a fast click of the question mark button on the homepage takes you to the extra help choices. You can pick to:
- Fill out a fast type to email GetResponse
- Search material in the Aid
There is no apparent way to phone GetResponse, although you do get a dedicated account manager if you select the Business plan.
Aside from video trips, the Help Center, and all the client assistance options, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just assist you get the most out of GetResponse, they also help you improve your overall marketing skills. Present course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Vital Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is fantastic.
Its marketing automation feature is more advanced than a lot of other options on the marketplace. Its email marketing, reporting, and landing page/form builders are also rather effective. It also lets you host webinars internally and produce dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We tested the 24/7 live chat option and while excellent, lots of business owners would still like to be able to call.
This program also has a basic limit of 500 attendees for its webinars feature. This places a substantial restraint on lots of businesses, but particularly huge ones. They are more likely to have a big audience that far exceeds 500 people.
Although not a huge problem, the fact that numerous of the GetResponse integrations rely on Zapier is barely perfect.
We recommend giving the complimentary trial a spin. The platform has a lot to offer if you select the ideal plan for you. How To Get API Key For GetResponse