We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. Kajabi Integration GetResponse
One of the names that get floated around when talking about email marketing software is GetResponse.
It is among those tools that has actually been around considering that forever however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you need to have the ability to figure out if GetResponse is effective enough to utilize for your company.
What is GetResponse? Kajabi Integration GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, along with email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, standard segmentation, and more. Their complimentary permanently plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They likewise offer a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse prices
There are six pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an unlimited variety of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 monthly for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 monthly for as much as 1,000 subscribers.
- Max – custom pricing
- Max2 – custom-made prices.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide advanced functions (more on these in a moment). With these plans, exact prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Good discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 1 month for free, by means of a trial that you can access here.
Key distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to develop complex autoresponder series based upon user behaviour) is only completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which automatically sends out tip emails to your site visitors who don’t complete an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The same opts for order verification e-mails.
- SMS marketing – the alternative to send marketing text is just readily available on the ‘Max‘ plans.
- Assistance – phone support is just available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– but initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally differed from some of its key rivals‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t use an entirely totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually changed – you now have the alternative of using the platform totally free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some lovely good features – the plan lets you access core email marketing features, the full variety of templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to use any autoresponders or automation functions on this plan at all.
{ But even so, the complimentary plan represents a great way to try the item out and to get going with email marketing especially if you have a little list and just wish to send out newsletters occasionally to it. | Even so, the totally free plan represents a good method to try the item out and to get going with email marketing especially if you have a little list and just want to send newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Include unique elements like images, video and products to your emails.
- Email templates: GetResponse comes with 120+ email design templates. You can save design templates for future use, style in HTML, or construct your own design from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip campaigns, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically use the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Client assistance: GetResponse has a responsive assistance group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Evaluation: the information
Now to the part you have actually been awaiting. We‘re going to review the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought about the user experience. I was able to establish my very first email within 10 minutes and it felt actually user-friendly.
Style your first email with GetResponse.
When you create a free account, you can straight begin developing your real email. Click ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 classifications of email templates. You can ‘educate, promote, invite‘ your consumers. Say you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to recycle later.
After you choose a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never frustrating. All the modifying alternatives are revealed when you need them. So it‘s all really intuitive.
Old school HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t required at all. It is great to know that there is likewise an alternative for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design area, you decide the structure and appearance of your email. Set up the number of columns you desire, fundamental colors, and so on. The main modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and areas. I always utilize the same components for headers, footers, and some text/images combinations. So in my next email, I conserve a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online store. Supplied you link with your ecommerce platform like Shopify the products are right there. And even add a ‘recommended products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the entire email. Add subject lines, sender email address, and pick the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, but likewise works with a Google Analytics integration.
With eCommerce tracking you know which projects drive income and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling offers you control over email delivery. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to head out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to create automation to welcome my brand-new customers. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I know, it looks remarkable. When you zoom in on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. For example, when a client buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can include as lots of emails and conditions as you desire.
For this email campaign, I‘ve produced a flow where my new customers get two emails in two days. For my convenience, I separate consumers who clicked on my email. As soon as the campaign starts, GetResponse keeps track of all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. When you do, you have the power to construct complete customer journeys. Produce your own automation, develop customer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with accuracy.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse offers. Once you have actually chosen your lead magnet, you can construct out your funnel.
The whole funnel structure process is directed. You get tips of what to do at each action and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight provides a thank you page design template. Smart!
How to develop a conversion funnel
As your first step, you‘ll produce a signup landing page. Select the design template, tweak your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your important statistics to monitor your campaign‘s progress. Monitor signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to opt for higher plans.
I love that I can develop a whole funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will instantly produce a tailored website.
Other website building choices include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and styles
Adding logo designs and images
After adjusting the builder for simply 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, rearrange components, change cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional modification when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After picking your title, you include time, date, and period of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will produce a webinar link to drive people to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and track webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you wish to reveal a feature or product you can live-share your screen. If I‘m looking to offer a item, I can include a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will enjoy the fact that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder currently offers 198 design templates. Although to be honest, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After selecting a landing page template you can start modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be identified. But after messing around a bit you‘ll rapidly know what is what and grab the best aspects.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The leading left corner of the page lets you create as many variations as you want, together with forms and thank-you pages. Kajabi Integration GetResponse
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Of course, some specialized landing page software has more fancy features. If GetResponse can offer their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a reference are:
SMS marketing, Web push notices, Paid ads, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up total funnels to convert visitors into consumers. The story doesn’t end here. To evaluate an email marketing platform you need to take a look at consumer support and prices plans.
GetResponse: The Excellent and the Bad
There are many factors to evaluate email marketing platforms on. GetResponse is a high-quality service for a lot of individuals, but diving into its virtues and flaws will assist expose whether it is a good suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is designed to help you create and perform impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for individuals with differing skill levels.
Reduce of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and user interface are easy to navigate and distraction-free. What‘s more, the platform has actually an excellent guided onboarding process, strolling you through the procedure of building your very first email campaign with helpful videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are well-informed, helpful, and quick to respond to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has become much more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is key if you wish to use customization at scale.
GetResponse‘s strategic, sequential approach to email marketing has numerous advantages for users. Nurture and transform leads with extremely targeted campaigns. Build engagement and customer commitment through appropriate messaging. And create landing pages to collect tons of interested customers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that practically anyone can set up an innovative automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation features also permit sophisticated division. Produce lists of subscribers with comparable qualities or habits, then send customized messaging at the recipient‘s chosen time. Naturally, this level of personalization means that recipients are more likely to react and do something about it.
Freedom to develop: GetResponse enables you to create professional-looking emails with ease. Users like the large variety of email design templates readily available, however you can also use the incredibly smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to find and reuse design elements from emails that have been successful in the past. In either case, it‘s simple to make your e-mails stand out, even with minimal or no style abilities.
Strong reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way down to the actions of specific customers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you collect insights on project performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s examine those so you can judge if any of these are deal breakers for your organization.
Integration restrictions: When you implement a new tool, you want something that suits your existing tech stack easily. This is an area where GetResponse falls short. While it can connect with over 120 various apps and pieces of software, there are some notable omissions, particularly with job management platforms. And some key combinations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge aid, but GetResponse‘s tool doesn’t instantly produce mobile-friendly variations. Thus, you need to create the landing page view for mobile visitors individually. This appears like a huge miss, considered that so many of your visitors are most likely to wind up at your landing page on their mobile devices.
User-side mobile concerns: Furthermore, the drag-and-drop editor is tough to use on mobile. Aside from making small, simple modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan restrictions: GetResponse‘s basic plan utilized to include more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To open advanced automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has excellent support alternatives and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick question, you generally don’t wish to need to phone somebody or complete a kind and wait for an response. That‘s why live chat is such a beneficial tool for software support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can resolve more complicated issues.
Help
While live chat is the main assistance alternative on offer, a quick click of the enigma button on the homepage takes you to the extra assistance alternatives. You can pick to:
- Fill out a fast type to email GetResponse
- Search material in the Help Center
There is no apparent way to phone GetResponse, although you do get a dedicated account manager if you choose the Business plan.
Aside from video trips, the Help Center, and all the client assistance options, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just help you get the most out of GetResponse, they also help you enhance your general marketing skills. Present course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Essential Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is excellent.
Its marketing automation feature is more advanced than the majority of other options on the market. Its email marketing, reporting, and landing page/form contractors are likewise quite efficient. It also lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone assistance. We tested the 24/7 live chat choice and while great, lots of business owners would still like to be able to call.
This program also has a standard limit of 500 participants for its webinars include. This places a substantial constraint on numerous companies, however especially huge ones. They are more likely to have a large audience that far goes beyond 500 people.
Although not a big problem, the reality that numerous of the GetResponse integrations rely on Zapier is barely ideal.
We suggest giving the complimentary trial a spin. The platform has a lot to use if you choose the best plan for you. Kajabi Integration GetResponse