We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. How To Change GetResponse Landing Page Background
Nevertheless, among the names that gets drifted around when discussing email marketing software is GetResponse.
It is among those tools that has actually been around because permanently but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you must be able to determine if GetResponse is powerful enough to use for your company.
What is GetResponse? How To Change GetResponse Landing Page Background
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard segmentation, and more. Their totally free forever plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also offer a generous 50% discount to NGOs.
GetResponse rates
There are 6 pricing plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an endless variety of emails to up to 1,000 customers
- Marketing Automation –starting at $59 monthly for as much as 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for up to 1,000 subscribers.
- Max – customized rates
- Max2 – customized rates.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer innovative features (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you have an interest in using either of them, you‘ll need to contact GetResponse to set up a demonstration, discuss your needs and negotiate prices.
GetResponse ‘Max‘ plans
Good discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for thirty days totally free, via a trial that you can access here.
Secret differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder sequences based upon user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which automatically sends out reminder emails to your website visitors who don’t complete an order) is only readily available on the ‘Ecommerce Marketing‘ plan or greater.
The same goes for order verification emails.
- SMS marketing – the choice to send out marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its key rivals‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the option of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some beautiful good features – the plan lets you gain access to core email marketing features, the complete variety of templates, a website builder and a landing page builder.
However, to use this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ However however, the totally free plan represents a great way to attempt the product out and to get going with email marketing particularly if you have a little list and simply wish to send out newsletters occasionally to it. | Even so, the free plan represents a excellent method to try the product out and to get going with email marketing particularly if you have a little list and simply desire to send out newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Add special elements like images, video and items to your e-mails.
- Email design templates: GetResponse comes with 120+ email design templates. You can save templates for future usage, design in HTML, or construct your own style from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Produce drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately use the very best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Customer assistance: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Review: the information
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought of the user experience. I had the ability to set up my first email within 10 minutes and it felt truly intuitive.
Style your very first email with GetResponse.
As soon as you develop a free account, you can directly begin creating your actual email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 classifications of email design templates. For instance, you can ‘ inform, promote, welcome‘ your consumers. State you like an email template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you select a template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the modifying options are shown when you require them. It‘s all very user-friendly.
Traditional HTML code lovers can begin based on an HTML style or code it from scratch, however that isn’t required at all. It is excellent to understand that there is also an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design area, you decide the structure and look of your email. Set up the number of columns you want, basic colors, and so on. The primary modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and sections. I constantly utilize the exact same elements for headers, footers, and some text/images combinations. So in my next email, I conserve a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but likewise works with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email much like normal newsletter styles, but then activate them to be sent as an autoresponder.
The scheduling provides you control over email delivery. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Producing a consumer welcome automation
On to produce automation to welcome my brand-new clients. I start with pre-made automation template. And after a few clicks I already have this:
I know, it looks excellent. When you zoom in on the automation circulation, you understand GetResponse has done half the work for you. It‘s easy to alter everything like you desire it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you desire.
For this email project, I‘ve developed a flow where my brand-new clients get 2 e-mails in 2 days. Then, for my convenience, I separate clients who clicked on my email. Once the campaign starts, GetResponse keeps an eye on all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. When you do, you have the power to develop total consumer journeys. Create your own automation, develop customer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. As soon as you have actually selected your lead magnet, you can develop out your funnel.
The entire funnel building process is assisted. You get suggestions of what to do at each step and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and directly provides a thank you page design template. Smart!
How to develop a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the design template, tweak your copy and style, and publish the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial statistics to monitor your campaign‘s progress. Screen signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to opt for higher plans.
I love that I can develop a whole funnel in one control panel, all with the capability to track essential stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will automatically produce a customized website.
Other website building alternatives include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Adding logo designs and images
After fiddling with the builder for just 5 minutes, I was able to develop a good homepage with minimal effort.
The builder lets you modify everything on the page. You can change font styles, text sizes, add/remove images, reposition elements, adjust cushioning and more.
There‘s a separate menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more personalization when you choose a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After choosing your title, you include time, date, and duration of the webinar. Then you pick which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep track of webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to reveal a feature or item you can live-share your screen. If I‘m aiming to sell a product, I can include a call to action straight in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently uses 198 templates. To be truthful, I ‘d stick to the latest 100 design templates, some of the older ones … look really old.
After choosing a landing page design template you can begin modifying. The editing experience is various from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be identified. After playing around a bit you‘ll rapidly understand what is what and get the right elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The top left corner of the page lets you produce as lots of variants as you desire, together with forms and thank-you pages. How To Change GetResponse Landing Page Background
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What follows is most likely my favorite part. Just like your emails, you established analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Obviously, some specialized landing page software has more expensive features. If GetResponse can give their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story doesn’t end here however. To examine an email marketing platform you need to look at client support and rates plans.
GetResponse: The Great and the Bad
There are many factors to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of people, but diving into its virtues and defects will assist reveal whether it is a excellent fit for your business in particular.
What GetResponse Is Good At
GetResponse is designed to assist you develop and perform impactful email marketing projects in line with your sales method. The tool is abundant in functions while still being easy to use for individuals with differing skill levels.
Ease of use: GetResponse is particularly kind to newbies to the world of email marketing. Its control panel and user interface are easy to navigate and distraction-free. What‘s more, the platform has actually an excellent guided onboarding process, walking you through the procedure of constructing your very first email project with practical videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat support. Its associates are knowledgeable, useful, and quick to respond to requests. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being far more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you want to use personalization at scale.
GetResponse‘s tactical, consecutive method to email marketing has many benefits for users. Support and transform leads with extremely targeted campaigns. Construct engagement and consumer commitment through relevant messaging. And develop landing pages to gather tons of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that almost any person can set up an innovative automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation features also enable sophisticated division. Develop lists of subscribers with comparable qualities or habits, then send customized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are most likely to react and take action.
Flexibility to design: GetResponse enables you to develop professional-looking emails with ease. Users love the huge number of email design templates available, but you can also use the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to discover and reuse design aspects from emails that have actually achieved success in the past. Either way, it‘s easy to make your e-mails stand out, even with minimal or no style abilities.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very comprehensive, all the way down to the actions of individual subscribers. The tool even develops in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you collect insights on project performance, engagement, and audience choices.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some significant imperfections. Let‘s take a look at those so you can evaluate if any of these are deal breakers for your organization.
Combination constraints: When you execute a brand-new tool, you want something that fits into your existing tech stack quickly. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 different apps and pieces of software application, there are some notable omissions, particularly with project management platforms. And some key combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as reliable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a huge aid, however GetResponse‘s tool doesn’t immediately produce mobile-friendly versions. Thus, you need to design the landing page view for mobile visitors individually. This appears like a big miss out on, considered that so many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile issues: Additionally, the drag-and-drop editor is hard to use on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your campaigns.
Plan restrictions: GetResponse‘s basic plan used to consist of more automation features, however eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open advanced automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding support choices and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick concern, you generally do not want to have to phone someone or fill out a type and wait on an response. That‘s why live chat is such a beneficial tool for software application assistance. GetResponse offers 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk with a genuine human who can fix more complicated problems.
Help Center
While live chat is the primary assistance option available, a quick click of the question mark button on the homepage takes you to the additional aid alternatives. You can pick to:
- Submit a fast kind to email GetResponse
- Browse product in the Help Center
There is no apparent way to phone GetResponse, although you do get a devoted account supervisor if you pick the Business plan.
Aside from video tours, the Aid Center, and all the customer assistance choices, you can also sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not just help you get the most out of GetResponse, they also assist you enhance your total marketing skills. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is great.
Its marketing automation feature is advanced than most other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are likewise rather effective. It also lets you host webinars internally and develop dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat option and while terrific, lots of business owners would still like to be able to call.
This program likewise has a standard limit of 500 participants for its webinars feature. This puts a big restriction on many companies, however especially huge ones. They are more likely to have a large audience that far surpasses 500 individuals.
Finally, although not a big issue, the fact that a lot of the GetResponse integrations depend on Zapier is hardly ideal.
We recommend providing the complimentary trial a spin. The platform has a lot to offer if you select the best plan for you. How To Change GetResponse Landing Page Background