We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Put GetResponse Landing Page On the Website
Nevertheless, among the names that gets floated around when speaking about email marketing software is GetResponse.
It is among those tools that has been around given that permanently however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you ought to be able to determine if GetResponse is effective enough to use for your business.
What is GetResponse? Put GetResponse Landing Page On the Website
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard segmentation, and more. Their complimentary forever plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also offer a generous 50% discount to NGOs.
GetResponse rates
There are six pricing plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an limitless number of e-mails to approximately 1,000 customers
- Marketing Automation –starting at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for up to 1,000 customers.
- Max – customized prices
- Max2 – custom rates.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide sophisticated functions (more on these in a moment). With these plans, specific pricing depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to set up a demonstration, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Good discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days for free, via a trial that you can access here.
Secret differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which permits you to develop complex autoresponder sequences based upon user behaviour) is only completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order recovery feature (which automatically sends out pointer emails to your site visitors who do not finish an order) is just offered on the ‘Ecommerce Marketing‘ plan or greater.
The same chooses order verification emails.
- SMS marketing – the choice to send marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you also get a dedicated account manager (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the review– however first, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally varied from a few of its key rivals‘ offerings because unlike a few of them especially Mailchimp and AWeber it didn’t offer an totally complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually altered – you now have the option of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some pretty decent functions – the plan lets you gain access to core email marketing features, the complete range of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But nevertheless, the totally free plan represents a great way to try the product out and to start with email marketing specifically if you have a small list and simply wish to send newsletters occasionally to it. | Even so, the totally free plan represents a good way to try the product out and to get going with email marketing particularly if you have a little list and just want to send out newsletters periodically to it.
GetResponse‘s crucial functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Creating marketing emails and newsletters is easy. Drag content blocks on the canvas and edit them straight. Add special elements like images, video and products to your emails.
- Email templates: GetResponse features 120+ email templates. You can conserve design templates for future use, style in HTML, or construct your own design from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Create drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically use the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Consumer support: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my very first email within 10 minutes and it felt actually intuitive.
Design your first email with GetResponse.
When you develop a complimentary account, you can directly start creating your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 categories of email templates. For example, you can ‘ inform, promote, welcome‘ your clients. Say you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later on.
After you pick a template, you start customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the editing choices are revealed when you need them. It‘s all extremely intuitive.
Old-fashioned HTML code fans can begin based on an HTML design or code it from scratch, but that isn’t needed at all. It is good to understand that there is likewise an alternative for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you decide the structure and look of your email. Establish how many columns you desire, standard colors, etc. The primary editing is made with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always utilize the same elements for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Offered you link with your ecommerce platform like Shopify the items are right there. And even add a ‘recommended items‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you develop the entire email. Include subject lines, sender email address, and select the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, however also deals with a Google Analytics combination.
With eCommerce tracking you understand which projects drive profits and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email much like regular newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling gives you manage over email shipment. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you began. Since we are examining, I am making a ‘welcome‘ automation for you.
Developing a client welcome automation
On to develop automation to invite my brand-new customers. I begin with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks excellent. When you zoom in on the automation circulation, you understand GetResponse has done half the work for you. It‘s simple to change everything like you desire it.
The automation editor has conditions and actions. For instance, when a client purchases something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can include as numerous emails and conditions as you desire.
For this email campaign, I‘ve developed a circulation where my new clients get 2 e-mails in 2 days. Then, for my benefit, I separate consumers who clicked my email. Once the project begins, GetResponse keeps an eye on all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to construct total customer journeys. Create your own automation, develop client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little tweaking, you can construct your own automation with accuracy.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse offers. When you‘ve chosen your lead magnet, you can construct out your funnel.
The whole funnel structure procedure is assisted. You get ideas of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to create a conversion funnel
As your initial step, you‘ll develop a signup landing page. Pick the template, modify your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial stats to monitor your campaign‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll need to go with greater plans.
I love that I can create a entire funnel in one dashboard, all with the ability to track crucial stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will automatically produce a tailored website.
Other website building options include:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Adding logos and images
After adjusting the builder for simply 5 minutes, I was able to develop a good homepage with very little effort.
The builder lets you edit whatever on the page. You can change fonts, text sizes, add/remove images, reposition elements, adjust cushioning and more.
There‘s a separate menu for including and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more modification when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After picking your title, you include time, date, and period of the webinar. Then you choose which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you want to reveal a feature or item you can live-share your screen. If I‘m looking to sell a product, I can add a call to action straight in the webinar.
Individuals who are already utilizing email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder currently provides 198 templates. To be truthful, I ‘d stick to the most recent 100 templates, some of the older ones … look really old.
After picking a landing page template you can begin modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be labeled. After playing around a bit you‘ll rapidly know what is what and get the right elements.
What I like about the landing page builder is you can produce A/B versions of your landing page from the beginning. The leading left corner of the page lets you create as lots of variations as you desire, in addition to forms and thank-you pages. Put GetResponse Landing Page On the Website
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Of course, some specialized landing page software has more fancy features. If GetResponse can offer their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a reference are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into consumers. The story doesn’t end here. To examine an email marketing platform you have to look at consumer assistance and pricing plans.
GetResponse: The Good and the Bad
There are numerous aspects to judge email marketing platforms on. GetResponse is a top quality service for a great deal of people, however diving into its virtues and flaws will help reveal whether it is a excellent suitable for your business in particular.
What GetResponse Is Good At
GetResponse is created to help you produce and perform impactful email marketing campaigns in line with your sales strategy. The tool is abundant in features while still being easy to use for people with varying skill levels.
Ease of use: GetResponse is particularly kind to newcomers to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding assisted onboarding process, walking you through the process of developing your first email project with valuable videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are well-informed, valuable, and quick to respond to requests. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become a lot more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you wish to use customization at scale.
GetResponse‘s tactical, sequential method to email marketing has various benefits for users. Nurture and transform leads with highly targeted campaigns. Develop engagement and consumer commitment through appropriate messaging. And produce landing pages to gather tons of interested subscribers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly any person can set up an sophisticated automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation features also enable innovative division. Produce lists of customers with similar qualities or habits, then send individualized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that recipients are more likely to react and do something about it.
Liberty to create: GetResponse enables you to create professional-looking e-mails with ease. Users like the huge variety of email templates offered, however you can also utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to discover and recycle style elements from emails that have been successful in the past. Either way, it‘s simple to make your e-mails stand apart, even with restricted or no style skills.
Solid reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way down to the actions of private customers. The tool even builds up in-depth profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable shortcomings. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Combination constraints: When you carry out a brand-new tool, you desire something that suits your existing tech stack easily. This is an location where GetResponse falls brief. While it can connect with over 120 various apps and pieces of software application, there are some significant omissions, especially with job management platforms. And some crucial combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as dependable as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a huge aid, but GetResponse‘s tool doesn’t instantly create mobile-friendly variations. Thus, you need to develop the landing page view for mobile visitors separately. This seems like a big miss, considered that so many of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, rudimentary modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your projects.
Plan constraints: GetResponse‘s fundamental plan utilized to include more automation features, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran customers. To unlock innovative automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 each month for approximately 1,000 contacts.
Working with GetResponse‘s support
GetReponse has excellent support alternatives and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a quick concern, you typically don’t want to have to phone somebody or submit a form and await an answer. That‘s why live chat is such a useful tool for software support. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can talk with a real human who can resolve more complicated issues.
Help Center
While live chat is the main assistance option available, a fast click of the enigma button on the homepage takes you to the additional help options. You can pick to:
- Submit a fast type to email GetResponse
- Search product in the Assistance
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you select the Business plan.
Aside from video trips, the Assistance Center, and all the customer assistance alternatives, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just help you get the most out of GetResponse, they also help you improve your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is terrific.
Its marketing automation function is more advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form contractors are likewise quite efficient. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat option and while excellent, numerous business owners would still like to be able to call.
This program likewise has a basic limit of 500 guests for its webinars feature. This places a huge constraint on numerous organizations, but particularly big ones. They are more likely to have a big audience that far exceeds 500 people.
Lastly, although not a huge issue, the fact that many of the GetResponse integrations count on Zapier is barely ideal.
We recommend giving the totally free trial a spin. The platform has a lot to provide if you choose the right plan for you. Put GetResponse Landing Page On the Website