We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Aweber Vs GetResponse Vs Constant Contact
Nevertheless, among the names that gets floated around when speaking about email marketing software application is GetResponse.
It is among those tools that has been around because forever but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you should be able to determine if GetResponse is powerful enough to use for your organization.
What is GetResponse? Aweber Vs GetResponse Vs Constant Contact
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their totally free permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also offer a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an endless number of emails to approximately 1,000 customers
- Marketing Automation – beginning at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 each month for as much as 1,000 customers.
- Max – custom prices
- Max2 – custom rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer advanced features (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you have an interest in using either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your needs and negotiate prices.
GetResponse ‘Max‘ plans
Decent discount rates are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 30 days for free, via a trial that you can access here.
Key differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a series of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which permits you to develop intricate autoresponder series based upon user behaviour) is just totally available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which instantly sends out tip emails to your website visitors who do not complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same opts for order verification e-mails.
- SMS marketing – the option to send out marketing text messages is only available on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you also get a dedicated account manager (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these features in more depth as I progress through the evaluation– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally varied from a few of its key rivals‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an totally complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the alternative of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some lovely good features – the plan lets you gain access to core email marketing functions, the complete range of design templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But even so, the totally free plan represents a good way to try the item out and to start with email marketing especially if you have a small list and simply want to send newsletters sometimes to it. | Even so, the complimentary plan represents a good method to attempt the product out and to get going with email marketing specifically if you have a small list and simply want to send out newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Add unique components like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email design templates. You can conserve templates for future usage, design in HTML, or develop your own design from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Produce drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically utilize the very best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Client support: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Review: the information
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I had the ability to establish my very first email within 10 minutes and it felt actually intuitive.
Style your first email with GetResponse.
When you create a totally free account, you can directly begin designing your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, welcome‘ your clients. Say you like an email design template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you choose a template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the modifying choices are shown when you require them. So it‘s all really user-friendly.
Old-fashioned HTML code enthusiasts can start based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to understand that there is also an choice for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the design section, you decide the structure and look of your email. Establish how many columns you desire, standard colors, and so on. The primary modifying is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I always utilize the same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can include products into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you create the whole email. Add subject lines, sender email address, and choose the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking bit, but also works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive income and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email much like regular newsletter styles, but then activate them to be sent as an autoresponder.
The scheduling gives you manage over email delivery. You can select to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to develop automation to welcome my new clients. I begin with pre-made automation template. And after a few clicks I already have this:
I understand, it looks remarkable. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. For instance, when a consumer purchases something from you (condition), you trigger an email (action). My very first action is sending out a welcome email. You can add as lots of e-mails and conditions as you desire.
For this email campaign, I have actually created a circulation where my new customers get 2 emails in 2 days. Then, for my benefit, I separate consumers who clicked my email. Once the project starts, GetResponse keeps track of all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. As soon as you do, you have the power to construct total customer journeys. Develop your own automation, develop client profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a bit of tweaking, you can construct your own automation with accuracy.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse deals. As soon as you‘ve chosen your lead magnet, you can build out your funnel.
The entire funnel building procedure is directed. You get tips of what to do at each action and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight offers a thank you page design template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll create a signup landing page. Choose the template, tweak your copy and style, and release the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial statistics to monitor your project‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to choose greater plans.
I adore that I can develop a entire funnel in one control panel, all with the ability to track essential statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will automatically generate a personalized website.
Other website structure choices include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Adding logo designs and images
After adjusting the builder for just 5 minutes, I was able to develop a good homepage with very little effort.
The builder lets you edit everything on the page. You can change typefaces, text sizes, add/remove images, rearrange aspects, change cushioning and more.
There‘s a separate menu for adding and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows more customization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After picking your title, you add time, date, and period of the webinar. You choose which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you wish to reveal a feature or product you can live-share your screen. If I‘m seeking to offer a product, I can add a call to action straight in the webinar.
People who are currently utilizing email marketing and webinars in different platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder currently uses 198 templates. Although to be truthful, I ‘d stick to the newest 100 design templates, some of the older ones … look really old.
After choosing a landing page template you can start editing. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be labeled. However after messing around a bit you‘ll rapidly know what is what and get the ideal components.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as lots of variations as you want, in addition to forms and thank-you pages. Aweber Vs GetResponse Vs Constant Contact
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Just like your emails, you set up analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Naturally, some specialized landing page software has more elegant functions. If GetResponse can give their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story doesn’t end here however. To evaluate an email marketing platform you have to look at customer assistance and pricing plans.
GetResponse: The Excellent and the Bad
There are numerous elements to judge email marketing platforms on. GetResponse is a top quality solution for a lot of people, but diving into its virtues and defects will help expose whether it is a good fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you create and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for people with differing skill levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are simple to navigate and distraction-free. What‘s more, the platform has an excellent guided onboarding process, walking you through the process of constructing your first email campaign with useful videos. Plus, its design templates and drag-and-drop builder make designing emails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are knowledgeable, handy, and fast to respond to demands. Newbies and advanced users alike can receive help in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually become much more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you want to utilize customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has numerous advantages for users. Support and convert leads with highly targeted campaigns. Build engagement and customer commitment through appropriate messaging. And develop landing pages to gather lots of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that nearly any person can establish an sophisticated automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features also enable innovative division. Create lists of customers with similar qualities or behaviors, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are most likely to respond and act.
Liberty to develop: GetResponse allows you to create professional-looking emails with ease. Users like the vast variety of email design templates readily available, however you can likewise utilize the incredibly smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to discover and recycle style components from emails that have been successful in the past. In either case, it‘s simple to make your emails stand out, even with restricted or no style skills.
Strong reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way to the actions of specific customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s analyze those so you can evaluate if any of these are deal breakers for your company.
Integration limitations: When you execute a new tool, you want something that fits into your existing tech stack easily. Unfortunately, this is an location where GetResponse falls short. While it can get in touch with over 120 different apps and pieces of software, there are some significant omissions, particularly with project management platforms. And some essential combinations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reliable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a big assistance, however GetResponse‘s tool doesn’t automatically develop mobile-friendly versions. Thus, you need to develop the landing page view for mobile visitors independently. This looks like a big miss, considered that a lot of of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: In addition, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, fundamental modifications, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan utilized to include more automation functions, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time customers. To open sophisticated automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has excellent support alternatives and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you typically do not wish to have to phone somebody or complete a kind and await an answer. That‘s why live chat is such a helpful tool for software application assistance. GetResponse supplies 24/7 live chat assistance. And it‘s not simply a chatbot, you can speak with a real human who can solve more complicated problems.
Help
While live chat is the primary support choice available, a quick click of the enigma button on the homepage takes you to the extra help choices. You can choose to:
- Complete a fast type to email GetResponse
- Search material in the Help Center
There is no obvious way to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video tours, the Aid Center, and all the client assistance choices, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials do not just assist you get the most out of GetResponse, they likewise assist you improve your general marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Important Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation function is more advanced than the majority of other alternatives on the market. Its email marketing, reporting, and landing page/form home builders are also rather efficient. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat alternative and while fantastic, numerous entrepreneur would still like to be able to call.
This program also has a basic limit of 500 attendees for its webinars include. This places a huge restriction on numerous organizations, but especially big ones. They are more likely to have a large audience that far exceeds 500 individuals.
Although not a big problem, the truth that many of the GetResponse integrations rely on Zapier is barely ideal.
We suggest offering the free trial a spin. The platform has a lot to provide if you choose the best plan for you. Aweber Vs GetResponse Vs Constant Contact