We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Affiliate
However, among the names that gets drifted around when discussing email marketing software is GetResponse.
It‘s one of those tools that has actually been around since forever but continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you need to have the ability to determine if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse Affiliate
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, basic division, and more. Their complimentary forever plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also provide a generous 50% discount rate to NGOs.
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GetResponse rates
There are six rates plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an limitless number of e-mails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for approximately 1,000 subscribers.
- Max – custom-made rates
- Max2 – customized rates.
As you add more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide innovative features (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your requirements and work out prices.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month totally free, via a trial that you can access here.
Secret differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a range of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which allows you to construct complex autoresponder sequences based upon user behaviour) is just fully readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which instantly sends out tip emails to your site visitors who do not finish an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order confirmation emails.
- SMS marketing – the alternative to send out marketing text messages is just readily available on the ‘Max‘ plans.
- Support – phone support is just offered on the Max2 plan, on which you also get a dedicated account manager (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the evaluation– however initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally differed from a few of its essential competitors‘ offerings in that unlike a few of them notably Mailchimp and AWeber it didn’t use an completely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the option of using the platform free of charge indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse includes some lovely decent functions – the plan lets you gain access to core email marketing features, the full series of design templates, a website builder and a landing page builder.
To use this plan your list need to be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to use any autoresponders or automation functions on this plan at all.
{ But even so, the totally free plan represents a good way to attempt the item out and to get going with email marketing especially if you have a small list and just want to send newsletters periodically to it. | Even so, the totally free plan represents a excellent method to try the product out and to get going with email marketing specifically if you have a small list and just desire to send newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Add special aspects like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email design templates. You can conserve design templates for future usage, style in HTML, or build your own style from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Create drip campaigns, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically utilize the very best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you have actually been waiting on. We‘re going to examine the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my first email within 10 minutes and it felt truly instinctive.
Style your very first email with GetResponse.
When you produce a totally free account, you can straight start designing your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. For instance, you can ‘ inform, promote, invite‘ your customers. Say you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to recycle later on.
After you pick a design template, you start personalizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never frustrating. All the modifying choices are revealed when you need them. It‘s all very instinctive.
Old-fashioned HTML code lovers can start based on an HTML design or code it from scratch, however that isn’t required at all. It is good to understand that there is also an choice for custom-made HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the design area, you choose the structure and appearance of your email. Set up how many columns you want, fundamental colors, etc. The main editing is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and sections. I always use the exact same aspects for headers, footers, and some text/images combos. So in my next email, I save a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested items‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and choose the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, however likewise works with a Google Analytics integration.
With eCommerce tracking you know which projects drive revenue and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email much like normal newsletter designs, however then activate them to be sent out as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t desire the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you started. Because we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to create automation to invite my new consumers. I begin with pre-made automation design template. And after a few clicks I already have this:
I know, it looks impressive. When you focus on the automation circulation, you recognize GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can add as numerous e-mails and conditions as you desire.
For this email project, I have actually produced a circulation where my brand-new clients get two emails in two days. For my benefit, I separate consumers who clicked on my email. As soon as the campaign starts, GetResponse keeps track of all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to construct complete customer journeys. Produce your own automation, build customer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can develop your own automation with precision.
Sign up for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse offers. Once you‘ve chosen your lead magnet, you can build out your funnel.
The entire funnel building process is assisted. You get recommendations of what to do at each action and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and directly provides a thank you page design template. Smart! GetResponse Affiliate
How to produce a conversion funnel
As your primary step, you‘ll create a signup landing page. Choose the design template, tweak your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial statistics to monitor your project‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to opt for greater plans.
I love that I can develop a entire funnel in one dashboard, all with the capability to track crucial stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will automatically produce a customized website.
Other website building options include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and styles
Adding logos and images
After adjusting the builder for simply 5 minutes, I had the ability to create a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can change font styles, text sizes, add/remove images, rearrange aspects, adjust padding and more.
There‘s a separate menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals additional modification when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After selecting your title, you add time, date, and duration of the webinar. Then you choose which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, handle other webinars, and track webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to offer a item, I can add a call to action directly in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 design templates. Although to be honest, I ‘d stay with the latest 100 design templates, a few of the older ones … look really old.
After picking a landing page template you can begin modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll quickly know what is what and get the ideal components.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The leading left corner of the page lets you produce as lots of variations as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software has more elegant features. If GetResponse can offer their builder a little a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to transform visitors into consumers. The story doesn’t end here however. To review an email marketing platform you need to take a look at consumer support and prices plans.
GetResponse: The Excellent and the Bad
There are many aspects to evaluate email marketing platforms on. GetResponse is a premium service for a great deal of individuals, however delving into its virtues and flaws will assist expose whether it is a great suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is designed to help you develop and perform impactful email marketing campaigns in line with your sales technique. The tool is rich in features while still being easy to use for individuals with differing skill levels.
Relieve of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and user interface are simple to browse and distraction-free. What‘s more, the platform has an exceptional directed onboarding procedure, walking you through the process of building your first email project with valuable videos. Plus, its design templates and drag-and-drop builder make creating emails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat support. Its reps are knowledgeable, valuable, and fast to respond to demands. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being much more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is key if you want to utilize personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has many benefits for users. Nurture and transform leads with highly targeted campaigns. Construct engagement and client loyalty through pertinent messaging. And develop landing pages to gather tons of interested customers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that nearly anybody can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions likewise permit advanced division. Produce lists of subscribers with comparable qualities or habits, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that recipients are most likely to react and do something about it.
Freedom to design: GetResponse allows you to develop professional-looking e-mails with ease. Users love the vast variety of email design templates readily available, but you can also utilize the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to find and recycle style elements from emails that have actually been successful in the past. Either way, it‘s easy to make your emails stand apart, even with minimal or no design abilities.
Solid reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way down to the actions of private customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you collect insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s analyze those so you can judge if any of these are deal breakers for your company.
Integration constraints: When you implement a brand-new tool, you want something that suits your existing tech stack quickly. Unfortunately, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software, there are some significant omissions, particularly with task management platforms. And some key combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as reputable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a huge help, but GetResponse‘s tool doesn’t automatically produce mobile-friendly variations. Therefore, you have to create the landing page view for mobile visitors independently. This seems like a big miss, considered that so many of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is hard to use on mobile. Aside from making small, basic changes, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your projects.
Plan constraints: GetResponse‘s fundamental plan utilized to consist of more automation features, but eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To open sophisticated automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent assistance alternatives and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast concern, you typically don’t wish to have to phone someone or fill out a form and wait for an answer. That‘s why live chat is such a beneficial tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can fix more complex problems.
Assist Center
While live chat is the primary support alternative on offer, a fast click of the enigma button on the homepage takes you to the extra aid choices. You can pick to:
- Complete a quick type to email GetResponse
- Browse material in the Aid
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you pick the Enterprise plan.
Aside from video trips, the Aid Center, and all the consumer support options, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials do not simply help you get the most out of GetResponse, they also help you enhance your total marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is excellent.
Its marketing automation function is more advanced than a lot of other options on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone support. We tested the 24/7 live chat alternative and while excellent, many company owner would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars feature. This puts a big constraint on numerous businesses, but particularly huge ones. They are most likely to have a big audience that far exceeds 500 people.
Although not a big issue, the truth that numerous of the GetResponse combinations rely on Zapier is hardly perfect.
We suggest offering the free trial a spin. The platform has a lot to provide if you pick the best plan for you.GetResponse Affiliate