We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Free Trial Limitations
Nevertheless, one of the names that gets drifted around when discussing email marketing software application is GetResponse.
It‘s one of those tools that has been around considering that forever but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you should be able to determine if GetResponse is powerful enough to use for your service.
What is GetResponse? GetResponse Free Trial Limitations
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, fundamental division, and more. Their free forever plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount rate to NGOs.
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GetResponse pricing
There are six rates plans:
- Getresponse Free –this complimentary plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send an unlimited number of e-mails to up to 1,000 customers
- Marketing Automation – beginning at $59 per month for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 each month for up to 1,000 subscribers.
- Max – custom-made prices
- Max2 – custom-made rates.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer sophisticated features (more on these in a moment). With these plans, exact pricing depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to schedule a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Good discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month totally free, via a trial that you can access here.
Secret differences between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder sequences based upon user behaviour) is only completely readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which automatically sends reminder emails to your website visitors who don’t complete an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The very same chooses order confirmation emails.
- SMS marketing – the alternative to send marketing text messages is only available on the ‘Max‘ plans.
- Support – phone support is only readily available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the evaluation– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has traditionally varied from some of its crucial competitors‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually altered – you now have the choice of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse includes some pretty decent features – the plan lets you gain access to core email marketing features, the complete variety of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not have the ability to use any autoresponders or automation features on this plan at all.
{ But even so, the complimentary plan represents a great way to attempt the product out and to get going with email marketing especially if you have a little list and simply wish to send out newsletters periodically to it. | Even so, the complimentary plan represents a good method to try the item out and to get going with email marketing especially if you have a little list and simply desire to send newsletters sometimes to it.
GetResponse‘s crucial functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag content blocks on the canvas and modify them directly. Include special components like images, video and items to your emails.
- Email design templates: GetResponse features 120+ email templates. You can conserve templates for future use, style in HTML, or construct your own design from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Create drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The foundation of every effective campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately use the very best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Customer assistance: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting for. We‘re going to review the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought of the user experience. I had the ability to establish my very first email within 10 minutes and it felt truly instinctive.
Style your first email with GetResponse.
When you produce a totally free account, you can directly start developing your real email. Click ‘ Style message‘, and you‘re greeted by over 120+ email templates. Nice!
GetResponse has 7 categories of email templates. For instance, you can ‘ inform, promote, welcome‘ your consumers. Say you like an email template, press “save“ and it shows up in ‘My templates‘ tab to recycle later.
After you pick a template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with features, yet never overwhelming. All the modifying choices are shown when you require them. So it‘s all very intuitive.
Old school HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t required at all. It is great to know that there is likewise an alternative for custom-made HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor options.
In the design area, you decide the structure and look of your email. Set up how many columns you desire, basic colors, and so on. The main modifying is made with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always utilize the same components for headers, footers, and some text/images combos. So in my next email, I save a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘recommended items‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and select the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, however likewise works with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive revenue and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email just like normal newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling offers you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t desire the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to create automation to welcome my new customers. I start with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks outstanding. When you focus on the automation circulation, you realize GetResponse has actually done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you want.
For this email project, I‘ve produced a flow where my new clients get two e-mails in two days. For my benefit, I separate customers who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to develop total client journeys. Produce your own automation, build consumer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can construct your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. When you‘ve selected your lead magnet, you can develop out your funnel.
The entire funnel building procedure is guided. You get recommendations of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight offers a thank you page design template. Smart! GetResponse Free Trial Limitations
How to create a conversion funnel
As your initial step, you‘ll produce a signup landing page. Choose the design template, tweak your copy and design, and publish the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your important statistics to monitor your campaign‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll need to choose greater plans.
I love that I can design a whole funnel in one control panel, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will instantly produce a customized website.
Other website structure alternatives consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to create a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can alter font styles, text sizes, add/remove images, rearrange components, adjust padding and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you pick a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After selecting your title, you include time, date, and period of the webinar. You choose which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive individuals to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and monitor webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to show a feature or item you can live-share your screen. If I‘m looking to offer a product, I can add a call to action directly in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will enjoy the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently provides 198 design templates. To be honest, I ‘d stick to the newest 100 templates, some of the older ones … look truly old.
After selecting a landing page template you can begin editing. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be identified. But after messing around a bit you‘ll rapidly understand what is what and grab the ideal aspects.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The top left corner of the page lets you create as many variants as you want, in addition to forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Obviously, some specialized landing page software application has more fancy features. If GetResponse can offer their builder a little bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up total funnels to transform visitors into clients. The story doesn’t end here however. To examine an email marketing platform you need to look at consumer assistance and prices plans.
GetResponse: The Great and the Bad
There are numerous aspects to evaluate email marketing platforms on. GetResponse is a high-quality solution for a lot of people, but diving into its virtues and flaws will help expose whether it is a great fit for your business in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you develop and carry out impactful email marketing projects in line with your sales method. The tool is rich in features while still being easy to use for people with varying skill levels.
Reduce of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and user interface are easy to browse and distraction-free. What‘s more, the platform has actually an excellent directed onboarding process, walking you through the process of constructing your first email project with helpful videos. Plus, its templates and drag-and-drop builder make designing e-mails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its associates are experienced, practical, and fast to respond to requests. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being far more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is key if you wish to use personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has numerous benefits for users. Support and convert leads with highly targeted projects. Build engagement and customer loyalty through pertinent messaging. And create landing pages to gather lots of interested customers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that practically any person can establish an advanced automation tree in minutes. Adjust pre-built sequences or build your own from scratch.
The automation features likewise permit innovative segmentation. Produce lists of subscribers with similar qualities or habits, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of personalization implies that receivers are more likely to respond and do something about it.
Liberty to develop: GetResponse permits you to create professional-looking e-mails with ease. Users like the huge variety of email design templates offered, however you can also utilize the incredibly smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to find and reuse design elements from emails that have actually succeeded in the past. Either way, it‘s simple to make your emails stand apart, even with limited or no design skills.
Strong reporting: GetResponse has first-rate analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super in-depth, all the way down to the actions of individual subscribers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some notable imperfections. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Combination limitations: When you execute a new tool, you want something that suits your existing tech stack easily. Unfortunately, this is an location where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software, there are some significant omissions, particularly with task management platforms. And some essential combinations like PayPal and Eventbrite can only be achieved through Zapier, which might not be as dependable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a big help, but GetResponse‘s tool does not instantly develop mobile-friendly versions. Hence, you have to develop the landing page view for mobile visitors separately. This looks like a big miss out on, given that a lot of of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: Moreover, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, rudimentary changes, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan utilized to consist of more automation functions, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To unlock advanced automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has outstanding assistance options and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast concern, you generally do not wish to have to phone somebody or complete a form and wait for an response. That‘s why live chat is such a helpful tool for software application assistance. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can speak to a real human who can resolve more complicated problems.
Assist
While live chat is the main assistance choice available, a quick click of the question mark button on the homepage takes you to the extra help choices. You can select to:
- Fill out a quick kind to email GetResponse
- Search material in the Help Center
There is no apparent way to phone GetResponse, although you do get a dedicated account supervisor if you select the Enterprise plan.
Aside from video trips, the Assistance Center, and all the customer assistance choices, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not simply assist you get the most out of GetResponse, they likewise help you enhance your overall marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Important Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation feature is advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form builders are likewise rather effective. It likewise lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We tested the 24/7 live chat option and while fantastic, many business owners would still like to be able to call.
This program also has a basic limitation of 500 guests for its webinars include. This places a substantial constraint on numerous organizations, but particularly huge ones. They are more likely to have a big audience that far surpasses 500 people.
Although not a big issue, the truth that numerous of the GetResponse integrations rely on Zapier is hardly perfect.
We recommend providing the free trial a spin. The platform has a lot to use if you select the ideal plan for you.GetResponse Free Trial Limitations