We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Free Trial Includes Webinar
One of the names that get floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has been around considering that forever but continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you ought to be able to figure out if GetResponse is effective enough to use for your service.
What is GetResponse? GetResponse Free Trial Includes Webinar
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard segmentation, and more. Their free forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are six pricing plans:
- Getresponse Free –this free plan lets you use a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an unrestricted number of emails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 each month for as much as 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – custom pricing.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 monthly to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced features (more on these in a moment). With these plans, specific prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Good discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days free of charge, through a trial that you can access here.
Secret differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to construct complicated autoresponder sequences based upon user behaviour) is only fully available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the prices ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing feature (which immediately sends out suggestion emails to your site visitors who do not complete an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The same opts for order verification e-mails.
- SMS marketing – the option to send out marketing text messages is only offered on the ‘Max‘ plans.
- Assistance – phone support is only available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Client Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its essential competitors‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the alternative of using the platform for free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse includes some pretty good functions – the plan lets you access core email marketing features, the complete series of design templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not have the ability to use any autoresponders or automation functions on this plan at all.
{ However nevertheless, the free plan represents a excellent way to try the product out and to start with email marketing specifically if you have a little list and simply want to send out newsletters periodically to it. | Even so, the totally free plan represents a good method to attempt the product out and to get going with email marketing especially if you have a little list and just want to send newsletters periodically to it.
GetResponse‘s most important features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them straight. Add unique components like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email templates. You can save templates for future usage, design in HTML, or build your own design from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and immediately utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Customer support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to set up my very first email within 10 minutes and it felt actually instinctive.
Style your first email with GetResponse.
As soon as you create a complimentary account, you can straight begin designing your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email templates. Nice!
GetResponse has 7 classifications of email templates. For example, you can ‘ inform, promote, invite‘ your clients. State you like an email template, press “save“ and it appears in ‘My design templates‘ tab to recycle later.
After you pick a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever frustrating. All the editing options are shown when you require them. So it‘s all really user-friendly.
Traditional HTML code enthusiasts can begin based upon an HTML design or code it from scratch, but that isn’t required at all. It is great to know that there is likewise an choice for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor choices.
In the layout area, you choose the structure and look of your email. Establish the number of columns you desire, standard colors, etc. The main editing is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and areas. I always use the same aspects for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online store. Offered you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested products‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and pick the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but also deals with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter designs, but then activate them to be sent out as an autoresponder.
The scheduling offers you manage over email delivery. You can pick to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not desire the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to create automation to welcome my new customers. I begin with pre-made automation template. And after a few clicks I already have this:
I know, it looks excellent. When you focus on the automation flow, you realize GetResponse has actually done half the work for you. It‘s easy to change everything like you want it.
The automation editor has conditions and actions. For instance, when a consumer purchases something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can include as lots of e-mails and conditions as you want.
For this email project, I‘ve created a flow where my brand-new customers get two emails in 2 days. For my benefit, I separate customers who clicked on my email. As soon as the campaign starts, GetResponse monitors all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to construct total client journeys. Create your own automation, build customer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can develop your own automation with accuracy.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse deals. Once you‘ve selected your lead magnet, you can build out your funnel.
The entire funnel structure process is guided. You get suggestions of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight provides a thank you page template. Smart!
How to create a conversion funnel
As your first step, you‘ll develop a signup landing page. Choose the design template, fine-tune your copy and design, and publish the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential statistics to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to opt for greater plans.
I love that I can design a entire funnel in one control panel, all with the capability to track essential stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will immediately create a personalized website.
Other website structure choices include:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Adding logos and images
After fiddling with the builder for simply 5 minutes, I had the ability to produce a good homepage with minimal effort.
The builder lets you edit everything on the page. You can change typefaces, text sizes, add/remove images, reposition elements, adjust padding and more.
There‘s a different menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows more modification when you choose a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After selecting your title, you add time, date, and duration of the webinar. Then you pick which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep an eye on webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a feature or product you can live-share your screen. If I‘m aiming to offer a item, I can add a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 design templates. To be honest, I ‘d stick to the latest 100 design templates, some of the older ones … look truly old.
After picking a landing page template you can start modifying. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. However after playing around a bit you‘ll rapidly know what is what and grab the best elements.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The top left corner of the page lets you produce as numerous variations as you want, along with forms and thank-you pages. GetResponse Free Trial Includes Webinar
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Naturally, some specialized landing page software application has more elegant features. If GetResponse can give their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into clients. The story does not end here. To review an email marketing platform you have to look at client assistance and rates plans.
GetResponse: The Excellent and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a top quality option for a great deal of individuals, however diving into its virtues and flaws will assist reveal whether it is a great fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is developed to help you create and perform impactful email marketing projects in line with your sales technique. The tool is abundant in functions while still being easy to use for individuals with differing ability levels.
Alleviate of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding assisted onboarding procedure, strolling you through the process of developing your first email campaign with practical videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat support. Its reps are well-informed, useful, and quick to react to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually become far more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is crucial if you want to use personalization at scale.
GetResponse‘s tactical, consecutive technique to email marketing has numerous advantages for users. Support and convert leads with extremely targeted projects. Construct engagement and client loyalty through pertinent messaging. And produce landing pages to gather lots of interested subscribers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anybody can set up an advanced automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation features likewise allow for advanced division. Produce lists of subscribers with comparable qualities or habits, then send out tailored messaging at the recipient‘s chosen time. Naturally, this level of customization implies that recipients are more likely to respond and take action.
Flexibility to design: GetResponse allows you to create professional-looking e-mails with ease. Users like the large number of email templates readily available, but you can also use the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to find and reuse design components from emails that have actually achieved success in the past. In any case, it‘s easy to make your e-mails stand apart, even with restricted or no design abilities.
Solid reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way down to the actions of private subscribers. The tool even develops in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s take a look at those so you can evaluate if any of these are deal breakers for your company.
Integration restrictions: When you execute a brand-new tool, you desire something that fits into your existing tech stack quickly. This is an area where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some significant omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as reliable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial assistance, but GetResponse‘s tool doesn’t immediately develop mobile-friendly variations. Hence, you have to create the landing page view for mobile visitors separately. This seems like a big miss, given that a lot of of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to include more automation functions, however ultimately made those only available on higher-cost plans. took this away, much to the discouragement of veteran customers. To unlock innovative automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has outstanding support choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a quick concern, you typically do not wish to have to phone someone or complete a form and await an answer. That‘s why live chat is such a beneficial tool for software support. GetResponse supplies 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk to a real human who can solve more complicated problems.
Assist
While live chat is the primary assistance choice on offer, a quick click of the question mark button on the homepage takes you to the extra help alternatives. You can choose to:
- Fill out a fast type to email GetResponse
- Browse product in the Assistance
There is no apparent method to phone GetResponse, although you do get a devoted account manager if you select the Business plan.
Aside from video tours, the Aid Center, and all the customer assistance options, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials don’t just assist you get the most out of GetResponse, they also help you enhance your overall marketing skills. Present course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is fantastic.
Its marketing automation function is more advanced than most other options on the market. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone support. We tested the 24/7 live chat option and while excellent, many entrepreneur would still like to be able to call.
This program likewise has a basic limit of 500 attendees for its webinars feature. This places a substantial restraint on many businesses, but especially big ones. They are most likely to have a large audience that far surpasses 500 individuals.
Although not a big problem, the reality that numerous of the GetResponse integrations rely on Zapier is barely perfect.
We suggest giving the free trial a spin. The platform has a lot to offer if you choose the right plan for you. GetResponse Free Trial Includes Webinar