We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. How To Send An Email From GetResponse
One of the names that get drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around because forever however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you must have the ability to figure out if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? How To Send An Email From GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental division, and more. Their free permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also use a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an unrestricted variety of emails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 monthly for up to 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 subscribers.
- Max – custom rates
- Max2 – customized pricing.
As you include more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to utilize GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply advanced functions (more on these in a moment). With these plans, specific pricing depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to contact GetResponse to set up a demo, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days for free, through a trial that you can access here.
Secret differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which allows you to construct intricate autoresponder series based upon user behaviour) is only totally offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which immediately sends reminder emails to your site visitors who don’t finish an order) is only offered on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order confirmation e-mails.
- SMS marketing – the alternative to send marketing text messages is only available on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the review– however first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has traditionally varied from some of its essential rivals‘ offerings in that unlike a few of them significantly Mailchimp and AWeber it didn’t offer an completely complimentary plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually changed – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse includes some pretty good features – the plan lets you access core email marketing functions, the complete variety of design templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ However nevertheless, the free plan represents a great way to try the product out and to start with email marketing particularly if you have a little list and simply want to send newsletters sometimes to it. | Even so, the free plan represents a excellent way to try the item out and to get going with email marketing especially if you have a small list and simply want to send newsletters occasionally to it.
GetResponse‘s essential functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Add special components like images, video and items to your e-mails.
- Email design templates: GetResponse features 120+ email design templates. You can save templates for future use, design in HTML, or construct your own design from scratch.
- Funnel builder: Produce total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and immediately utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require separate hosting.
- Consumer support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the information
Now to the part you‘ve been waiting for. We‘re going to examine the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought about the user experience. I had the ability to set up my very first email within 10 minutes and it felt actually user-friendly.
Design your first email with GetResponse.
When you develop a totally free account, you can directly begin creating your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 categories of email templates. You can ‘educate, promote, welcome‘ your consumers. Say you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to reuse later on.
After you select a template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the editing alternatives are revealed when you require them. It‘s all really intuitive.
Old-fashioned HTML code fans can begin based on an HTML design or code it from scratch, but that isn’t needed at all. It is excellent to understand that there is also an alternative for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the layout area, you choose the structure and look of your email. Establish how many columns you desire, basic colors, etc. The main editing is finished with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and sections. I always use the exact same components for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can add products into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘ suggested items‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive income and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email much like regular newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Developing a client welcome automation
On to create automation to invite my new consumers. I start with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks excellent. When you focus on the automation flow, you understand GetResponse has done half the work for you. It‘s simple to alter everything like you desire it.
The automation editor has conditions and actions. For example, when a customer buys something from you (condition), you trigger an email (action). My very first action is sending out a welcome email. You can include as numerous e-mails and conditions as you desire.
For this email campaign, I‘ve created a circulation where my brand-new clients get two e-mails in two days. For my convenience, I separate customers who clicked on my email. As soon as the campaign begins, GetResponse keeps an eye on all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. As soon as you do, you have the power to build total client journeys. Produce your own automation, construct consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse deals. As soon as you have actually selected your lead magnet, you can build out your funnel.
The entire funnel building process is guided. You get ideas of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to produce a conversion funnel
As your primary step, you‘ll create a signup landing page. Select the template, fine-tune your copy and style, and release the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial statistics to monitor your project‘s progress. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to choose greater plans.
I adore that I can develop a entire funnel in one dashboard, all with the ability to track vital statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will immediately create a customized website.
Other website building options consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for just 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, reposition elements, change padding and more.
There‘s a different menu for including and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows further personalization when you select a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After picking your title, you add time, date, and period of the webinar. Then you pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a function or product you can live-share your screen. If I‘m looking to offer a item, I can add a call to action directly in the webinar.
People who are already using email marketing and webinars in different platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder currently uses 198 design templates. Although to be sincere, I ‘d adhere to the most recent 100 design templates, some of the older ones … look actually old.
After choosing a landing page template you can start editing. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be identified. However after playing around a bit you‘ll rapidly know what is what and grab the ideal elements.
What I like about the landing page builder is you can produce A/B versions of your landing page from the beginning. The top left corner of the page lets you produce as many versions as you desire, together with forms and thank-you pages. How To Send An Email From GetResponse
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Obviously, some specialized landing page software has more elegant features. If GetResponse can offer their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into clients. The story doesn’t end here though. To evaluate an email marketing platform you have to look at client assistance and rates plans.
GetResponse: The Excellent and the Bad
There are numerous elements to judge email marketing platforms on. GetResponse is a premium service for a lot of individuals, but diving into its virtues and flaws will help expose whether it is a great fit for your service in particular.
What GetResponse Is Proficient at
GetResponse is developed to help you produce and carry out impactful email marketing campaigns in line with your sales strategy. The tool is rich in features while still being easy to use for individuals with differing ability levels.
Ease of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has actually an excellent directed onboarding procedure, walking you through the process of building your first email project with valuable videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are well-informed, helpful, and fast to react to demands. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being a lot more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is crucial if you want to use customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has various advantages for users. Nurture and transform leads with highly targeted campaigns. Construct engagement and consumer commitment through pertinent messaging. And produce landing pages to collect tons of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that practically any person can establish an sophisticated automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation functions also permit innovative segmentation. Produce lists of subscribers with similar qualities or habits, then send tailored messaging at the recipient‘s chosen time. Naturally, this level of personalization implies that recipients are more likely to react and act.
Freedom to create: GetResponse permits you to create professional-looking e-mails with ease. Users like the large number of email templates readily available, however you can also utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise simple to discover and recycle style aspects from emails that have succeeded in the past. In either case, it‘s simple to make your e-mails stand apart, even with limited or no design abilities.
Strong reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be super in-depth, all the way down to the actions of private customers. The tool even builds up comprehensive profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Integration restrictions: When you execute a brand-new tool, you desire something that fits into your existing tech stack quickly. This is an location where GetResponse falls brief. While it can connect with over 120 various apps and pieces of software, there are some noteworthy omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge help, however GetResponse‘s tool doesn’t automatically develop mobile-friendly variations. Therefore, you have to design the landing page view for mobile visitors independently. This looks like a big miss out on, given that a lot of of your visitors are likely to wind up at your landing page on their mobile devices.
User-side mobile issues: In addition, the drag-and-drop editor is hard to use on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your campaigns.
Plan restrictions: GetResponse‘s standard plan utilized to include more automation features, however eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open innovative automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional support alternatives and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast question, you usually don’t wish to need to phone someone or submit a kind and wait on an response. That‘s why live chat is such a beneficial tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak to a genuine human who can solve more complex issues.
Help Center
While live chat is the primary support alternative on offer, a quick click of the enigma button on the homepage takes you to the additional assistance choices. You can choose to:
- Fill out a fast form to email GetResponse
- Search material in the Help Center
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Business plan.
Aside from video tours, the Aid Center, and all the consumer assistance choices, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training products do not simply help you get the most out of GetResponse, they likewise assist you enhance your overall marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Important Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is fantastic.
Its marketing automation function is advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form builders are likewise rather effective. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone support. We checked the 24/7 live chat option and while excellent, many entrepreneur would still like to be able to call.
This program also has a basic limit of 500 participants for its webinars feature. This positions a huge restraint on many companies, but especially huge ones. They are most likely to have a big audience that far surpasses 500 people.
Although not a huge issue, the truth that many of the GetResponse combinations rely on Zapier is barely ideal.
We recommend providing the totally free trial a spin. The platform has a lot to offer if you pick the best plan for you. How To Send An Email From GetResponse