We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Multiple Lists
One of the names that get floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around because forever however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you must have the ability to determine if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse Multiple Lists
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental segmentation, and more. Their totally free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They also provide a generous 50% discount to NGOs.
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GetResponse prices
There are six prices plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an unrestricted variety of e-mails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 each month for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for as much as 1,000 subscribers.
- Max – customized prices
- Max2 – custom pricing.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply advanced functions (more on these in a moment). With these plans, exact prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to contact GetResponse to arrange a demo, discuss your needs and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 1 month for free, via a trial that you can access here.
Secret distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to build complex autoresponder series based upon user behaviour) is only totally readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which immediately sends tip emails to your website visitors who do not complete an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The same goes for order verification emails.
- SMS marketing – the alternative to send marketing text is only available on the ‘Max‘ plans.
- Assistance – phone support is only readily available on the Max2 plan, on which you also get a devoted account manager (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the evaluation– however first, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its key competitors‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the alternative of using the platform for free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some beautiful decent functions – the plan lets you access core email marketing functions, the full range of templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But nevertheless, the free plan represents a good way to attempt the item out and to get going with email marketing particularly if you have a small list and simply want to send out newsletters periodically to it. | Even so, the totally free plan represents a great method to attempt the product out and to get going with email marketing specifically if you have a little list and just desire to send newsletters periodically to it.
GetResponse‘s crucial features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag content blocks on the canvas and edit them straight. Add special components like images, video and items to your emails.
- Email design templates: GetResponse includes 120+ email design templates. You can save templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Produce drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and instantly utilize the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Consumer support: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to set up my very first email within 10 minutes and it felt really instinctive.
Style your very first email with GetResponse.
When you produce a free account, you can straight start developing your actual email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Great!
GetResponse has 7 categories of email templates. For instance, you can ‘ inform, promote, invite‘ your clients. Say you like an email design template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later on.
After you choose a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the editing alternatives are shown when you require them. So it‘s all really instinctive.
Old school HTML code fans can start based on an HTML style or code it from scratch, however that isn’t required at all. It is great to understand that there is also an option for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout area, you choose the structure and look of your email. Set up how many columns you want, fundamental colors, etc. The main editing is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I constantly utilize the very same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can include products into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘recommended items‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and select the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive income and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email much like regular newsletter designs, however then trigger them to be sent as an autoresponder.
The scheduling gives you control over email shipment. You can pick to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Producing a client welcome automation
On to develop automation to invite my new consumers. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I understand, it looks excellent. When you focus on the automation flow, you realize GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. For example, when a customer purchases something from you (condition), you activate an email (action). My first action is sending a welcome email. You can add as many emails and conditions as you want.
For this email campaign, I have actually produced a flow where my brand-new consumers get two emails in two days. Then, for my benefit, I separate consumers who clicked on my email. Once the campaign begins, GetResponse monitors all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. Once you do, you have the power to build total consumer journeys. Produce your own automation, develop customer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you‘ve selected your lead magnet, you can construct out your funnel.
The entire funnel building procedure is directed. You get suggestions of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly uses a thank you page template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll create a signup landing page. Choose the template, tweak your copy and design, and publish the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial stats to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll have to select higher plans.
I adore that I can create a entire funnel in one control panel, all with the ability to track crucial statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will automatically produce a tailored website.
Other website structure options consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Adding logo designs and images
After adjusting the builder for just 5 minutes, I had the ability to produce a decent homepage with very little effort.
The builder lets you edit whatever on the page. You can change typefaces, text sizes, add/remove images, rearrange components, change padding and more.
There‘s a different menu for including and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send out invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to sell a product, I can include a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder currently offers 198 templates. Although to be honest, I ‘d stick to the newest 100 design templates, some of the older ones … look truly old.
After selecting a landing page template you can start editing. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. However after messing around a bit you‘ll rapidly know what is what and grab the best components.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you develop as lots of variations as you desire, together with forms and thank-you pages. GetResponse Multiple Lists
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What comes next is most likely my preferred part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software has more fancy functions. If GetResponse can offer their builder a bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse due to the fact that you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into clients. The story doesn’t end here though. To review an email marketing platform you need to look at client assistance and rates plans.
GetResponse: The Great and the Bad
There are numerous factors to judge email marketing platforms on. GetResponse is a high-quality solution for a lot of people, however delving into its virtues and flaws will help reveal whether it is a great fit for your service in particular.
What GetResponse Is Good At
GetResponse is developed to assist you create and perform impactful email marketing projects in line with your sales method. The tool is rich in functions while still being easy to use for people with varying ability levels.
Alleviate of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has an excellent directed onboarding process, strolling you through the process of developing your first email project with valuable videos. Plus, its design templates and drag-and-drop builder make designing e-mails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its reps are experienced, helpful, and fast to respond to requests. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become a lot more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you want to utilize customization at scale.
GetResponse‘s strategic, sequential method to email marketing has many benefits for users. Nurture and transform leads with highly targeted projects. Develop engagement and client commitment through appropriate messaging. And develop landing pages to gather tons of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that nearly anyone can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions also allow for innovative division. Develop lists of subscribers with comparable qualities or behaviors, then send out tailored messaging at the recipient‘s preferred time. Naturally, this level of customization implies that recipients are most likely to react and take action.
Flexibility to design: GetResponse enables you to develop professional-looking e-mails with ease. Users love the large variety of email design templates available, however you can also utilize the incredibly smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to find and recycle design elements from emails that have actually achieved success in the past. Either way, it‘s simple to make your emails stick out, even with minimal or no design abilities.
Strong reporting: GetResponse has first-rate analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way down to the actions of individual subscribers. The tool even builds up detailed profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some significant drawbacks. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Combination restrictions: When you carry out a brand-new tool, you desire something that suits your existing tech stack quickly. Unfortunately, this is an location where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some significant omissions, particularly with job management platforms. And some key combinations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reputable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a huge assistance, however GetResponse‘s tool doesn’t automatically produce mobile-friendly variations. Thus, you need to design the landing page view for mobile visitors independently. This looks like a big miss, considered that many of your visitors are likely to wind up at your landing page on their mobile devices.
User-side mobile problems: In addition, the drag-and-drop editor is difficult to use on mobile. Aside from making small, rudimentary modifications, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan utilized to include more automation functions, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of veteran clients. To unlock innovative automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has outstanding assistance options and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast concern, you generally don’t want to need to phone somebody or complete a kind and await an answer. That‘s why live chat is such a useful tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a real human who can solve more complex problems.
Assist Center
While live chat is the main assistance choice available, a fast click of the question mark button on the homepage takes you to the additional help choices. You can select to:
- Complete a fast form to email GetResponse
- Browse material in the Assistance
There is no apparent way to phone GetResponse, although you do get a devoted account supervisor if you choose the Business plan.
Aside from video trips, the Help Center, and all the customer assistance options, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials don’t simply help you get the most out of GetResponse, they likewise help you enhance your overall marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Necessary Landing Page Course
GetResponse Review – Decision
In general, GetResponse is terrific.
Its marketing automation feature is advanced than the majority of other alternatives on the market. Its email marketing, reporting, and landing page/form home builders are also quite effective. It also lets you host webinars internally and develop dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone support. We evaluated the 24/7 live chat alternative and while terrific, lots of company owner would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars feature. This places a substantial restriction on lots of organizations, however specifically huge ones. They are most likely to have a large audience that far goes beyond 500 people.
Although not a huge concern, the reality that numerous of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend providing the complimentary trial a spin. The platform has a lot to provide if you pick the best plan for you. GetResponse Multiple Lists