We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. (500) Internal Server Error. Exception Target Site: GetResponse
Nevertheless, one of the names that gets floated around when speaking about email marketing software is GetResponse.
It is among those tools that has been around considering that forever however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must have the ability to determine if GetResponse is powerful enough to utilize for your company.
What is GetResponse? (500) Internal Server Error. Exception Target Site: GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard division, and more. Their complimentary permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They likewise use a generous 50% discount rate to NGOs.
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this complimentary plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an endless number of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 monthly for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for approximately 1,000 subscribers.
- Max – customized pricing
- Max2 – custom prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 per month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer advanced features (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you‘re interested in using either of them, you‘ll require to get in touch with GetResponse to arrange a demo, discuss your needs and negotiate prices.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 30 days for free, via a trial that you can access here.
Key differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to build complex autoresponder sequences based upon user behaviour) is just totally available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which immediately sends out reminder emails to your website visitors who don’t finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The very same goes for order confirmation emails.
- SMS marketing – the option to send out marketing text messages is only offered on the ‘Max‘ plans.
- Assistance – phone support is just available on the Max2 plan, on which you also get a devoted account manager (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I advance through the review– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has traditionally varied from a few of its key rivals‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t offer an entirely totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse comes with some beautiful good functions – the plan lets you access core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not be able to use any autoresponders or automation features on this plan at all.
{ But nevertheless, the complimentary plan represents a great way to attempt the item out and to start with email marketing especially if you have a little list and simply wish to send newsletters periodically to it. | Even so, the complimentary plan represents a excellent way to attempt the item out and to get going with email marketing specifically if you have a small list and just want to send out newsletters occasionally to it.
GetResponse‘s essential features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them straight. Add unique components like images, video and items to your e-mails.
- Email templates: GetResponse features 120+ email templates. You can save templates for future usage, style in HTML, or develop your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Produce drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Evaluation: the information
Now to the part you have actually been awaiting. We‘re going to evaluate the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to set up my very first email within 10 minutes and it felt truly instinctive.
Design your first email with GetResponse.
Once you develop a free account, you can straight start developing your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. You can ‘ inform, promote, welcome‘ your consumers. State you like an email template, press “ conserve“ and it appears in ‘My design templates‘ tab to recycle later on.
After you choose a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the editing options are shown when you require them. It‘s all very intuitive.
Old school HTML code fans can begin based upon an HTML style or code it from scratch, however that isn’t required at all. It is excellent to know that there is also an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the design section, you choose the structure and look of your email. Set up the number of columns you desire, fundamental colors, etc. The primary editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly use the exact same components for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll appear embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ advised items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and select the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, but also works with a Google Analytics combination.
With eCommerce tracking you understand which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email just like normal newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling offers you control over email delivery. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to create automation to welcome my brand-new clients. I start with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks remarkable. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s easy to alter everything like you want it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can include as many emails and conditions as you want.
For this email project, I‘ve developed a flow where my new clients get 2 emails in two days. Then, for my convenience, I separate clients who clicked my email. As soon as the project starts, GetResponse keeps an eye on all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to construct complete client journeys. Produce your own automation, build client profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can develop your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse deals. As soon as you have actually picked your lead magnet, you can build out your funnel.
The entire funnel structure procedure is assisted. You get tips of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly uses a thank you page template. Smart! (500) Internal Server Error. Exception Target Site: GetResponse
How to create a conversion funnel
As your primary step, you‘ll produce a signup landing page. Pick the design template, modify your copy and style, and release the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your essential statistics to monitor your project‘s progress. Display signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart recovery function, you‘ll need to opt for greater plans.
I adore that I can create a entire funnel in one control panel, all with the ability to track essential statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of concerns and GetResponse will automatically produce a personalized website.
Other website structure choices include:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Adding logos and images
After fiddling with the builder for simply 5 minutes, I had the ability to create a decent homepage with minimal effort.
The builder lets you edit everything on the page. You can change font styles, text sizes, add/remove images, reposition aspects, change cushioning and more.
There‘s a separate menu for including and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows further modification when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After choosing your title, you include time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep track of webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you wish to reveal a feature or product you can live-share your screen. If I‘m seeking to offer a item, I can include a call to action straight in the webinar.
People who are currently utilizing email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently provides 198 design templates. To be truthful, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After selecting a landing page template you can begin editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be labeled. After playing around a bit you‘ll quickly understand what is what and grab the right elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The top left corner of the page lets you develop as lots of variations as you want, in addition to forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. Just like your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Of course, some specialized landing page software has more elegant functions. If GetResponse can offer their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that should have a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story does not end here however. To evaluate an email marketing platform you have to take a look at client support and rates plans.
GetResponse: The Excellent and the Bad
There are lots of aspects to judge email marketing platforms on. GetResponse is a top quality option for a great deal of people, but diving into its virtues and flaws will assist reveal whether it is a great fit for your organization in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and carry out impactful email marketing campaigns in line with your sales method. The tool is abundant in functions while still being easy to use for people with varying ability levels.
Ease of use: GetResponse is particularly kind to beginners to the world of email marketing. Its control panel and user interface are simple to navigate and distraction-free. What‘s more, the platform has an excellent directed onboarding process, strolling you through the process of building your very first email campaign with handy videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat support. Its associates are experienced, handy, and quick to react to requests. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being a lot more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is crucial if you wish to use customization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has numerous advantages for users. Nurture and transform leads with extremely targeted projects. Develop engagement and consumer loyalty through pertinent messaging. And develop landing pages to collect tons of interested subscribers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can establish an innovative automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation functions likewise enable sophisticated division. Develop lists of customers with similar qualities or habits, then send individualized messaging at the recipient‘s chosen time. Naturally, this level of customization implies that receivers are more likely to respond and act.
Flexibility to create: GetResponse enables you to develop professional-looking emails with ease. Users like the vast number of email templates available, but you can likewise utilize the incredibly smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to find and recycle design elements from emails that have actually achieved success in the past. Either way, it‘s simple to make your e-mails stick out, even with restricted or no style skills.
Strong reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very comprehensive, all the way down to the actions of individual customers. The tool even develops in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on project performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can judge if any of these are offer breakers for your organization.
Integration restrictions: When you execute a new tool, you desire something that suits your existing tech stack quickly. Sadly, this is an location where GetResponse fails. While it can get in touch with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with project management platforms. And some key integrations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reputable as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge help, however GetResponse‘s tool doesn’t immediately develop mobile-friendly variations. Therefore, you need to design the landing page view for mobile visitors separately. This appears like a big miss out on, given that so many of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Moreover, the drag-and-drop editor is tough to use on mobile. Aside from making small, fundamental changes, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan utilized to consist of more automation functions, but ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time clients. To unlock sophisticated automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 each month for approximately 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding assistance options and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick question, you usually do not wish to need to phone somebody or fill out a type and await an answer. That‘s why live chat is such a helpful tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can speak to a real human who can resolve more complex problems.
Help
While live chat is the main assistance choice on offer, a quick click of the enigma button on the homepage takes you to the extra help options. You can choose to:
- Fill out a quick kind to email GetResponse
- Search product in the Aid
There is no apparent way to phone GetResponse, although you do get a devoted account manager if you pick the Enterprise plan.
Aside from video trips, the Assistance Center, and all the client support options, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products don’t just help you get the most out of GetResponse, they also help you improve your overall marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Important Landing Page Course
GetResponse Review – Decision
In general, GetResponse is terrific.
Its marketing automation function is more advanced than many other choices on the market. Its email marketing, reporting, and landing page/form home builders are likewise quite effective. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone support. We checked the 24/7 live chat option and while fantastic, numerous business owners would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars include. This puts a huge restriction on numerous services, but specifically big ones. They are more likely to have a big audience that far surpasses 500 people.
Lastly, although not a big issue, the fact that a number of the GetResponse integrations depend on Zapier is hardly ideal.
We suggest giving the complimentary trial a spin. The platform has a lot to use if you choose the ideal plan for you.(500) Internal Server Error. Exception Target Site: GetResponse