We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Woocommerce
However, among the names that gets drifted around when discussing email marketing software application is GetResponse.
It‘s one of those tools that has actually been around given that forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you need to have the ability to figure out if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse Woocommerce
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental division, and more. Their totally free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They likewise provide a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse prices
There are six prices plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send an endless number of emails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 monthly for approximately 1,000 subscribers.
- Max – custom pricing
- Max2 – custom-made pricing.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to utilize GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer sophisticated features (more on these in a moment). With these plans, precise pricing depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to call GetResponse to schedule a demo, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 1 month for free, through a trial that you can access here.
Key differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to build intricate autoresponder series based on user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the pricing ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery feature (which automatically sends out suggestion emails to your website visitors who don’t complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order verification e-mails.
- SMS marketing – the alternative to send out marketing text messages is just readily available on the ‘Max‘ plans.
- Support – phone assistance is just readily available on the Max2 plan, on which you also get a dedicated account manager (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll go over these functions in more depth as I advance through the evaluation– but first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from a few of its key competitors‘ offerings because unlike a few of them especially Mailchimp and AWeber it didn’t use an completely complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the choice of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some beautiful decent functions – the plan lets you gain access to core email marketing functions, the full variety of templates, a website builder and a landing page builder.
However, to utilize this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t have the ability to use any autoresponders or automation functions on this plan at all.
{ However nevertheless, the totally free plan represents a great way to attempt the item out and to get going with email marketing specifically if you have a little list and simply want to send newsletters periodically to it. | Even so, the totally free plan represents a excellent way to attempt the item out and to get going with email marketing specifically if you have a small list and just desire to send newsletters sometimes to it.
GetResponse‘s most important functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Creating marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Include special elements like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email templates. You can save design templates for future usage, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately utilize the best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting for. We‘re going to review the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to set up my first email within 10 minutes and it felt truly intuitive.
Design your first email with GetResponse.
Once you develop a totally free account, you can directly start developing your actual email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. For instance, you can ‘ inform, promote, invite‘ your consumers. State you like an email design template, press “save“ and it appears in ‘My templates‘ tab to reuse later on.
After you select a design template, you start customizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the editing alternatives are shown when you need them. It‘s all very user-friendly.
Old school HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t required at all. It is good to know that there is likewise an alternative for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the design section, you choose the structure and look of your email. Establish how many columns you want, standard colors, etc. The main modifying is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I constantly use the exact same aspects for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include products into your email from your online shop. Provided you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended products‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you develop the entire email. Include subject lines, sender email address, and pick the best email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive revenue and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email just like normal newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling offers you manage over email delivery. You can choose to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t want the autoresponder to head out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to produce automation to welcome my brand-new customers. I begin with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks remarkable. When you zoom in on the automation flow, you understand GetResponse has done half the work for you. It‘s easy to change whatever like you desire it.
The automation editor has conditions and actions. For example, when a consumer purchases something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can add as many e-mails and conditions as you want.
For this email project, I have actually created a flow where my new customers get two emails in two days. Then, for my convenience, I separate customers who clicked on my email. Once the project starts, GetResponse keeps an eye on all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to develop complete consumer journeys. Develop your own automation, build consumer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little tweaking, you can develop your own automation with precision.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse offers. Once you have actually selected your lead magnet, you can develop out your funnel.
The whole funnel structure procedure is guided. You get tips of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and directly provides a thank you page template. Smart!
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the design template, fine-tune your copy and style, and release the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your project‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll have to opt for greater plans.
I love that I can design a whole funnel in one dashboard, all with the capability to track crucial stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of questions and GetResponse will automatically generate a customized website.
Other website building options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Including logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit everything on the page. You can change font styles, text sizes, add/remove images, reposition elements, adjust padding and more.
There‘s a separate menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After selecting your title, you add time, date, and period of the webinar. Then you pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to sign up for your webinars.
Now you can send out invites to your contact list, handle other webinars, and monitor webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a feature or item you can live-share your screen. If I‘m wanting to sell a product, I can add a call to action directly in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 design templates. Although to be truthful, I ‘d adhere to the latest 100 design templates, a few of the older ones … look really old.
After picking a landing page design template you can begin editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. After playing around a bit you‘ll quickly know what is what and grab the right elements.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as lots of variations as you desire, in addition to forms and thank-you pages. GetResponse Woocommerce
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Of course, some specialized landing page software application has more fancy functions. If GetResponse can offer their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story doesn’t end here. To review an email marketing platform you have to take a look at client support and pricing plans.
GetResponse: The Good and the Bad
There are numerous factors to evaluate email marketing platforms on. GetResponse is a premium option for a great deal of people, however delving into its virtues and defects will help reveal whether it is a great fit for your service in particular.
What GetResponse Is Proficient at
GetResponse is designed to help you produce and carry out impactful email marketing campaigns in line with your sales strategy. The tool is abundant in functions while still being easy to use for individuals with differing skill levels.
Relieve of use: GetResponse is particularly kind to newbies to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding procedure, strolling you through the procedure of developing your very first email project with practical videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are well-informed, valuable, and quick to react to requests. Newbies and advanced users alike can get help in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being far more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you want to utilize personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has numerous advantages for users. Support and transform leads with extremely targeted campaigns. Develop engagement and client loyalty through relevant messaging. And develop landing pages to collect lots of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that practically anybody can set up an sophisticated automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features likewise enable advanced division. Create lists of subscribers with similar qualities or habits, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that receivers are more likely to react and take action.
Freedom to develop: GetResponse enables you to produce professional-looking e-mails with ease. Users enjoy the vast number of email templates readily available, but you can also utilize the incredibly smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and recycle design components from emails that have succeeded in the past. In any case, it‘s easy to make your emails stick out, even with minimal or no design skills.
Strong reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way down to the actions of individual customers. The tool even builds up in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience choices.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your company.
Integration restrictions: When you implement a brand-new tool, you want something that suits your existing tech stack easily. Unfortunately, this is an location where GetResponse fails. While it can get in touch with over 120 different apps and pieces of software application, there are some notable omissions, especially with project management platforms. And some essential combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as trustworthy as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a substantial help, but GetResponse‘s tool does not immediately produce mobile-friendly variations. Therefore, you have to develop the landing page view for mobile visitors separately. This appears like a huge miss, given that so many of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Additionally, the drag-and-drop editor is tough to use on mobile. Aside from making small, fundamental changes, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you progress and analysis of your projects.
Plan limitations: GetResponse‘s basic plan used to include more automation features, however eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To open advanced automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding assistance options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick concern, you normally do not wish to have to phone somebody or submit a kind and wait for an response. That‘s why live chat is such a helpful tool for software assistance. GetResponse offers 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk with a genuine human who can fix more complex issues.
Help
While live chat is the main support option available, a quick click of the enigma button on the homepage takes you to the extra help options. You can select to:
- Complete a fast type to email GetResponse
- Browse material in the Aid
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video tours, the Aid Center, and all the client assistance options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just assist you get the most out of GetResponse, they also assist you improve your general marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is fantastic.
Its marketing automation feature is more advanced than the majority of other choices on the market. Its email marketing, reporting, and landing page/form builders are also quite effective. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone support. We checked the 24/7 live chat option and while fantastic, many company owner would still like to be able to call.
This program likewise has a basic limitation of 500 attendees for its webinars include. This positions a big restraint on many organizations, but especially big ones. They are more likely to have a large audience that far exceeds 500 people.
Although not a big issue, the truth that many of the GetResponse integrations rely on Zapier is hardly perfect.
We recommend giving the free trial a spin. The platform has a lot to offer if you choose the right plan for you. GetResponse Woocommerce