We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Does Not Refund
However, one of the names that gets drifted around when discussing email marketing software is GetResponse.
It is among those tools that has been around given that permanently but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its primary strengths and weak points.
By the end, you ought to be able to determine if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? GetResponse Does Not Refund
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental segmentation, and more. Their totally free forever plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise use a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse rates
There are 6 rates plans:
- Getresponse Free –this complimentary plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an limitless variety of e-mails to approximately 1,000 subscribers
- Marketing Automation –starting at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 customers.
- Max – custom rates
- Max2 – customized prices.
As you add more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide innovative functions (more on these in a moment). With these plans, precise rates depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to contact GetResponse to set up a demo, discuss your needs and work out pricing.
GetResponse ‘Max‘ plans
Good discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month totally free, by means of a trial that you can access here.
Secret distinctions in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which enables you to develop intricate autoresponder sequences based upon user behaviour) is only fully readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the prices ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which immediately sends out tip emails to your site visitors who do not complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same goes for order verification emails.
- SMS marketing – the choice to send marketing text messages is only readily available on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll go over these functions in more depth as I progress through the review– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has typically varied from a few of its crucial rivals‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t offer an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the choice of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse comes with some lovely good functions – the plan lets you gain access to core email marketing functions, the complete series of templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t have the ability to use any autoresponders or automation functions on this plan at all.
{ But even so, the free plan represents a great way to attempt the product out and to start with email marketing specifically if you have a little list and simply want to send newsletters periodically to it. | Even so, the complimentary plan represents a great method to attempt the product out and to get going with email marketing especially if you have a small list and just want to send out newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Include special aspects like images, video and items to your emails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve design templates for future usage, design in HTML, or construct your own style from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Develop drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer support: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Review: the information
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I had the ability to establish my very first email within 10 minutes and it felt actually user-friendly.
Design your very first email with GetResponse.
Once you produce a totally free account, you can straight start designing your actual email. Click ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. For instance, you can ‘educate, promote, welcome‘ your consumers. State you like an email template, press “save“ and it appears in ‘My templates‘ tab to reuse later on.
After you pick a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never frustrating. All the modifying alternatives are shown when you need them. It‘s all really instinctive.
Old-fashioned HTML code lovers can start based upon an HTML design or code it from scratch, but that isn’t needed at all. It is great to understand that there is also an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design area, you decide the structure and appearance of your email. Set up the number of columns you want, standard colors, and so on. The main editing is made with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can save blocks and areas. I constantly use the exact same components for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll appear ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online store. Supplied you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested items‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you develop the whole email. Include subject lines, sender email address, and pick the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but likewise deals with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email similar to regular newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling provides you manage over email delivery. You can pick to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to welcome my new consumers. I begin with pre-made automation template. And after a few clicks I already have this:
I understand, it looks outstanding. When you focus on the automation flow, you realize GetResponse has actually done half the work for you. It‘s simple to change everything like you desire it.
The automation editor has conditions and actions. When a client buys something from you (condition), you set off an email (action). My first action is sending a welcome email. You can add as lots of emails and conditions as you want.
For this email project, I‘ve produced a flow where my new clients get 2 emails in two days. Then, for my benefit, I separate consumers who clicked my email. Once the campaign starts, GetResponse keeps an eye on all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. As soon as you do, you have the power to construct complete consumer journeys. Create your own automation, build client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with accuracy.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing project. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. As soon as you have actually chosen your lead magnet, you can build out your funnel.
The entire funnel structure procedure is assisted. You get recommendations of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight offers a thank you page design template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll develop a signup landing page. Select the template, tweak your copy and style, and release the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your important statistics to monitor your campaign‘s development. Monitor signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to choose greater plans.
I love that I can design a entire funnel in one dashboard, all with the capability to track vital stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will immediately produce a customized website.
Other website structure alternatives consist of:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and styles
Including logos and images
After adjusting the builder for simply 5 minutes, I was able to develop a decent homepage with very little effort.
The builder lets you modify everything on the page. You can change fonts, text sizes, add/remove images, rearrange elements, change padding and more.
There‘s a separate menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals additional personalization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After selecting your title, you add time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will create a webinar link to drive individuals to sign up for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and track webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you want to reveal a function or item you can live-share your screen. If I‘m looking to sell a item, I can add a call to action directly in the webinar.
Individuals who are currently utilizing email marketing and webinars in different platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently provides 198 design templates. To be sincere, I ‘d stick to the latest 100 design templates, some of the older ones … look actually old.
After selecting a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be identified. After playing around a bit you‘ll quickly know what is what and get the right elements.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as lots of variants as you desire, in addition to forms and thank-you pages. GetResponse Does Not Refund
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is probably my favorite part. Just like your emails, you set up analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Naturally, some specialized landing page software application has more expensive features. If GetResponse can give their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into clients. The story does not end here though. To examine an email marketing platform you need to take a look at customer assistance and rates plans.
GetResponse: The Excellent and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a high-quality solution for a great deal of individuals, however delving into its virtues and flaws will assist expose whether it is a great suitable for your business in particular.
What GetResponse Is Good At
GetResponse is developed to assist you create and carry out impactful email marketing projects in line with your sales technique. The tool is rich in features while still being easy to use for people with differing ability levels.
Relieve of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional guided onboarding process, strolling you through the procedure of constructing your first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat support. Its reps are knowledgeable, valuable, and quick to react to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually become far more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is crucial if you want to use personalization at scale.
GetResponse‘s tactical, sequential technique to email marketing has various advantages for users. Support and transform leads with extremely targeted campaigns. Develop engagement and client commitment through relevant messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that nearly any person can set up an innovative automation tree in minutes. Adapt pre-built sequences or build your own from scratch.
The automation features also allow for innovative segmentation. Produce lists of subscribers with comparable qualities or behaviors, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of customization implies that recipients are most likely to respond and do something about it.
Freedom to develop: GetResponse permits you to create professional-looking e-mails with ease. Users enjoy the vast number of email templates available, however you can also use the extremely smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to discover and reuse design elements from emails that have actually succeeded in the past. In either case, it‘s easy to make your e-mails stand apart, even with minimal or no style skills.
Strong reporting: GetResponse has premium analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way down to the actions of private customers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on project performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s examine those so you can evaluate if any of these are deal breakers for your organization.
Integration restrictions: When you execute a new tool, you desire something that fits into your existing tech stack easily. Unfortunately, this is an area where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, especially with job management platforms. And some crucial integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trusted as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a big help, however GetResponse‘s tool doesn’t instantly create mobile-friendly variations. Therefore, you have to design the landing page view for mobile visitors independently. This looks like a big miss out on, given that a lot of of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: Additionally, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, rudimentary changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you progress and analysis of your campaigns.
Plan restrictions: GetResponse‘s standard plan utilized to consist of more automation features, but eventually made those only available on higher-cost plans. took this away, much to the dismay of veteran clients. To open advanced automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast question, you usually do not want to have to phone someone or submit a kind and await an answer. That‘s why live chat is such a useful tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can speak to a genuine human who can solve more complicated issues.
Help Center
While live chat is the primary support option available, a fast click of the question mark button on the homepage takes you to the extra help options. You can select to:
- Fill out a quick kind to email GetResponse
- Search material in the Help
There is no obvious method to phone GetResponse, although you do get a dedicated account supervisor if you select the Business plan.
Aside from video tours, the Aid Center, and all the customer support options, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products do not simply help you get the most out of GetResponse, they likewise assist you improve your overall marketing skills. Present course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is terrific.
Its marketing automation feature is advanced than the majority of other alternatives on the market. Its email marketing, reporting, and landing page/form builders are also rather effective. It likewise lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We tested the 24/7 live chat alternative and while excellent, many business owners would still like to be able to call.
This program likewise has a standard limit of 500 participants for its webinars include. This puts a huge restriction on numerous companies, however especially big ones. They are most likely to have a large audience that far exceeds 500 people.
Finally, although not a big problem, the truth that much of the GetResponse integrations depend on Zapier is barely ideal.
We recommend giving the free trial a spin. The platform has a lot to use if you pick the right plan for you. GetResponse Does Not Refund