We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. Sites Like GetResponse
Nevertheless, one of the names that gets drifted around when discussing email marketing software application is GetResponse.
It is among those tools that has been around given that forever but continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you should be able to figure out if GetResponse is powerful enough to utilize for your company.
What is GetResponse? Sites Like GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental segmentation, and more. Their complimentary permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also use a generous 50% discount rate to NGOs.
GetResponse pricing
There are 6 rates plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an endless variety of e-mails to approximately 1,000 customers
- Marketing Automation – beginning at $59 each month for up to 1,000 customers.
- Ecommerce Marketing – starting at $119 monthly for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – custom rates.
As you include more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer sophisticated functions (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to get in touch with GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month for free, by means of a trial that you can access here.
Secret distinctions between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which allows you to construct intricate autoresponder series based on user behaviour) is only fully readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order healing feature (which instantly sends tip emails to your site visitors who do not finish an order) is only available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification e-mails.
- SMS marketing – the option to send out marketing text is only available on the ‘Max‘ plans.
- Assistance – phone assistance is only available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these functions in more depth as I advance through the review– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from some of its essential rivals‘ offerings in that unlike a few of them especially Mailchimp and AWeber it didn’t provide an totally totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the option of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some beautiful good functions – the plan lets you access core email marketing features, the full series of templates, a website builder and a landing page builder.
Nevertheless, to use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ But however, the totally free plan represents a excellent way to attempt the product out and to start with email marketing specifically if you have a small list and just wish to send newsletters periodically to it. | Even so, the totally free plan represents a great method to attempt the product out and to get going with email marketing particularly if you have a little list and just desire to send newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Include special elements like images, video and items to your e-mails.
- Email templates: GetResponse comes with 120+ email templates. You can save design templates for future use, style in HTML, or develop your own style from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Client support: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Evaluation: the information
Now to the part you‘ve been waiting for. We‘re going to review the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to set up my first email within 10 minutes and it felt really user-friendly.
Style your first email with GetResponse.
When you produce a free account, you can directly start developing your real email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. For instance, you can ‘educate, promote, welcome‘ your customers. Say you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to reuse later.
After you select a template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never overwhelming. All the modifying choices are revealed when you need them. It‘s all extremely user-friendly.
Traditional HTML code fans can start based on an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is likewise an option for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design section, you decide the structure and appearance of your email. Set up the number of columns you desire, standard colors, etc. The main editing is made with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly utilize the same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can include products into your email from your online store. Supplied you link with your ecommerce platform like Shopify the products are right there. And even include a ‘recommended items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email much like regular newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling provides you manage over email delivery. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t want the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to develop automation to welcome my new consumers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I know, it looks outstanding. When you zoom in on the automation circulation, you recognize GetResponse has actually done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. For instance, when a client buys something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can include as numerous emails and conditions as you desire.
For this email campaign, I‘ve developed a circulation where my brand-new customers get two e-mails in 2 days. Then, for my convenience, I separate clients who clicked on my email. When the campaign starts, GetResponse keeps track of all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. Once you do, you have the power to build total customer journeys. Produce your own automation, develop customer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can develop your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse deals. Once you‘ve picked your lead magnet, you can develop out your funnel.
The entire funnel structure process is assisted. You get suggestions of what to do at each action and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and straight offers a thank you page template. Smart! Sites Like GetResponse
How to develop a conversion funnel
As your initial step, you‘ll produce a signup landing page. Select the design template, modify your copy and design, and publish the page.
Then you‘ll develop the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial statistics to monitor your campaign‘s development. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart recovery function, you‘ll have to go with higher plans.
I adore that I can design a entire funnel in one control panel, all with the capability to track essential statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will instantly create a tailored website.
Other website structure alternatives include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and styles
Including logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit everything on the page. You can alter font styles, text sizes, add/remove images, reposition components, adjust padding and more.
There‘s a different menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you choose a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After choosing your title, you include time, date, and duration of the webinar. You choose which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will develop a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, manage other webinars, and monitor webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to sell a item, I can add a call to action directly in the webinar.
People who are currently utilizing email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to provide your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 templates. To be sincere, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After selecting a landing page template you can begin modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be identified. However after playing around a bit you‘ll rapidly understand what is what and grab the best elements.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you produce as many versions as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Obviously, some specialized landing page software application has more fancy features. If GetResponse can offer their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story does not end here. To review an email marketing platform you need to take a look at customer assistance and rates plans.
GetResponse: The Great and the Bad
There are lots of aspects to evaluate email marketing platforms on. GetResponse is a top quality solution for a lot of individuals, however delving into its virtues and flaws will assist reveal whether it is a great suitable for your business in particular.
What GetResponse Is Good At
GetResponse is created to assist you develop and perform impactful email marketing projects in line with your sales technique. The tool is rich in features while still being easy to use for individuals with differing skill levels.
Alleviate of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and interface are simple to navigate and distraction-free. What‘s more, the platform has actually an outstanding assisted onboarding process, walking you through the process of constructing your very first email campaign with valuable videos. Plus, its design templates and drag-and-drop builder make creating emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its representatives are educated, valuable, and fast to respond to demands. Newbies and advanced users alike can receive assistance in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being much more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is crucial if you wish to use personalization at scale.
GetResponse‘s tactical, consecutive method to email marketing has various benefits for users. Support and transform leads with extremely targeted campaigns. Develop engagement and client loyalty through relevant messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that nearly anybody can set up an advanced automation tree in minutes. Adapt pre-built sequences or build your own from scratch.
The automation features also enable advanced division. Create lists of customers with comparable qualities or behaviors, then send out individualized messaging at the recipient‘s preferred time. Naturally, this level of personalization implies that recipients are most likely to respond and act.
Liberty to design: GetResponse enables you to develop professional-looking emails with ease. Users love the vast number of email design templates readily available, however you can likewise utilize the extremely smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to discover and reuse design elements from emails that have achieved success in the past. In any case, it‘s easy to make your emails stick out, even with restricted or no style skills.
Solid reporting: GetResponse has first-rate analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way to the actions of individual subscribers. The tool even builds up in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on campaign efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s examine those so you can evaluate if any of these are offer breakers for your company.
Combination constraints: When you implement a new tool, you desire something that fits into your existing tech stack easily. This is an area where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software application, there are some notable omissions, particularly with job management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial assistance, however GetResponse‘s tool does not instantly create mobile-friendly variations. Hence, you need to design the landing page view for mobile visitors independently. This looks like a big miss, given that many of your visitors are most likely to wind up at your landing page on their mobile devices.
User-side mobile concerns: Additionally, the drag-and-drop editor is difficult to use on mobile. Aside from making small, fundamental changes, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your campaigns.
Plan constraints: GetResponse‘s standard plan used to include more automation features, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open sophisticated automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional assistance alternatives and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you normally don’t want to need to phone someone or fill out a form and wait on an answer. That‘s why live chat is such a helpful tool for software application assistance. GetResponse provides 24/7 live chat support. And it‘s not simply a chatbot, you can talk to a genuine human who can fix more complicated issues.
Assist
While live chat is the primary support option on offer, a fast click of the enigma button on the homepage takes you to the extra assistance options. You can select to:
- Complete a fast form to email GetResponse
- Search material in the Assistance
There is no apparent method to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video tours, the Help Center, and all the client assistance alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they likewise help you enhance your overall marketing skills. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is fantastic.
Its marketing automation function is more advanced than the majority of other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise quite effective. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone support. We checked the 24/7 live chat alternative and while terrific, many entrepreneur would still like to be able to call.
This program likewise has a standard limit of 500 guests for its webinars feature. This places a big restriction on lots of businesses, but especially huge ones. They are more likely to have a large audience that far goes beyond 500 people.
Lastly, although not a huge problem, the truth that a lot of the GetResponse combinations rely on Zapier is hardly perfect.
We recommend giving the complimentary trial a spin. The platform has a lot to provide if you choose the ideal plan for you.Sites Like GetResponse