We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Landing Pages WordPress
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around considering that forever however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must have the ability to determine if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse Landing Pages WordPress
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, basic segmentation, and more. Their free forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They also provide a generous 50% discount to NGOs.
GetResponse prices
There are six prices plans:
- Getresponse Free –this complimentary plan lets you use a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an limitless number of emails to as much as 1,000 customers
- Marketing Automation – beginning at $59 monthly for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 customers.
- Max – custom pricing
- Max2 – custom pricing.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide sophisticated functions (more on these in a moment). With these plans, exact pricing depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to contact GetResponse to arrange a demonstration, discuss your needs and negotiate prices.
GetResponse ‘Max‘ plans
Good discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for one month totally free, through a trial that you can access here.
Key distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which allows you to build complex autoresponder series based upon user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery feature (which automatically sends out pointer emails to your website visitors who don’t complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order verification e-mails.
- SMS marketing – the option to send out marketing text is just offered on the ‘Max‘ plans.
- Support – phone support is only offered on the Max2 plan, on which you also get a dedicated account supervisor (or ‘Customer Experience Manager‘, to utilize the GetResponse term).
I‘ll go over these functions in more depth as I advance through the review– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has generally differed from a few of its crucial rivals‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t offer an completely free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the option of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some lovely decent functions – the plan lets you gain access to core email marketing features, the full series of design templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ But however, the totally free plan represents a great way to try the product out and to get going with email marketing particularly if you have a small list and simply want to send newsletters periodically to it. | Even so, the free plan represents a great way to attempt the item out and to get going with email marketing specifically if you have a small list and just want to send out newsletters sometimes to it.
GetResponse‘s essential functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is simple. Drag material blocks on the canvas and modify them straight. Add special elements like images, video and products to your emails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve design templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Produce drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately utilize the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Consumer assistance: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They have actually thought of the user experience. I was able to set up my first email within 10 minutes and it felt truly user-friendly.
Style your first email with GetResponse.
When you create a free account, you can directly begin developing your real email. Click ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email design templates. For example, you can ‘ inform, promote, welcome‘ your consumers. State you like an email template, press “save“ and it appears in ‘My templates‘ tab to recycle later on.
After you pick a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever frustrating. All the editing options are shown when you require them. So it‘s all very user-friendly.
Old-fashioned HTML code lovers can begin based upon an HTML design or code it from scratch, but that isn’t needed at all. It is good to understand that there is likewise an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout section, you choose the structure and look of your email. Set up how many columns you desire, standard colors, etc. The primary editing is done with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I always use the same components for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online store. Offered you link with your ecommerce platform like Shopify the products are right there. And even add a ‘ advised items‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and choose the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter styles, however then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email delivery. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to produce automation to welcome my new consumers. I begin with pre-made automation design template. And after a couple of clicks I currently have this:
I understand, it looks outstanding. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s simple to change whatever like you want it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as numerous emails and conditions as you desire.
For this email project, I‘ve produced a circulation where my new consumers get 2 e-mails in two days. Then, for my convenience, I separate clients who clicked on my email. As soon as the project starts, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to build complete client journeys. Develop your own automation, construct consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a bit of tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. Once you have actually picked your lead magnet, you can develop out your funnel.
The entire funnel structure process is assisted. You get suggestions of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight offers a thank you page design template. Smart!
How to produce a conversion funnel
As your first step, you‘ll create a signup landing page. Select the design template, modify your copy and design, and publish the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your vital stats to monitor your project‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll have to select greater plans.
I adore that I can design a whole funnel in one control panel, all with the capability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will automatically generate a individualized website.
Other website structure options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Including logos and images
After fiddling with the builder for simply 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can change font styles, text sizes, add/remove images, rearrange components, change cushioning and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further personalization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After picking your title, you add time, date, and period of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send invites to your contact list, manage other webinars, and track webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to reveal a feature or product you can live-share your screen. If I‘m aiming to offer a item, I can add a call to action straight in the webinar.
People who are currently utilizing email marketing and webinars in different platforms will love the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 templates. To be truthful, I ‘d stick to the newest 100 templates, some of the older ones … look truly old.
After choosing a landing page design template you can begin modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. However after playing around a bit you‘ll quickly understand what is what and get the right components.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as lots of variations as you want, along with forms and thank-you pages. GetResponse Landing Pages WordPress
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is most likely my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Of course, some specialized landing page software application has more expensive functions. If GetResponse can give their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into clients. The story doesn’t end here however. To evaluate an email marketing platform you have to look at consumer assistance and rates plans.
GetResponse: The Good and the Bad
There are numerous factors to judge email marketing platforms on. GetResponse is a top quality option for a lot of people, but delving into its virtues and flaws will assist expose whether it is a excellent suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you produce and carry out impactful email marketing campaigns in line with your sales strategy. The tool is abundant in features while still being easy to use for individuals with differing ability levels.
Ease of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and interface are simple to browse and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding procedure, strolling you through the process of constructing your first email campaign with helpful videos. Plus, its design templates and drag-and-drop builder make developing e-mails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat support. Its representatives are well-informed, valuable, and quick to react to requests. Newbies and advanced users alike can get help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become much more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is key if you want to use customization at scale.
GetResponse‘s tactical, sequential method to email marketing has numerous benefits for users. Nurture and transform leads with highly targeted projects. Build engagement and customer commitment through relevant messaging. And create landing pages to gather tons of interested customers and turn one-time visitors into loyal clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that almost any person can set up an sophisticated automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features likewise allow for advanced division. Create lists of subscribers with similar qualities or habits, then send out individualized messaging at the recipient‘s preferred time. Naturally, this level of customization implies that receivers are most likely to react and act.
Freedom to design: GetResponse permits you to produce professional-looking e-mails with ease. Users enjoy the large number of email design templates readily available, but you can likewise utilize the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise simple to discover and reuse style components from emails that have actually been successful in the past. In any case, it‘s easy to make your emails stand apart, even with minimal or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way down to the actions of private subscribers. The tool even builds up comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s take a look at those so you can judge if any of these are offer breakers for your organization.
Combination constraints: When you execute a brand-new tool, you desire something that fits into your existing tech stack easily. Unfortunately, this is an location where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some noteworthy omissions, particularly with project management platforms. And some crucial integrations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trusted as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a huge help, but GetResponse‘s tool does not immediately create mobile-friendly variations. Hence, you need to develop the landing page view for mobile visitors independently. This appears like a big miss, given that a lot of of your visitors are likely to end up at your landing page on their mobile phones.
User-side mobile concerns: Moreover, the drag-and-drop editor is difficult to use on mobile. Aside from making small, fundamental changes, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your projects.
Plan limitations: GetResponse‘s standard plan used to consist of more automation features, however ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time customers. To unlock sophisticated automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional assistance options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast concern, you normally don’t wish to have to phone somebody or complete a type and wait for an answer. That‘s why live chat is such a beneficial tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can talk with a real human who can solve more complicated problems.
Help
While live chat is the primary support option available, a quick click of the question mark button on the homepage takes you to the additional assistance choices. You can select to:
- Complete a quick form to email GetResponse
- Search material in the Aid Center
There is no apparent way to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video tours, the Assistance Center, and all the consumer support options, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t just help you get the most out of GetResponse, they also assist you improve your general marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Important Landing Page Course
GetResponse Review – Decision
In general, GetResponse is great.
Its marketing automation feature is more advanced than most other options on the marketplace. Its email marketing, reporting, and landing page/form contractors are also quite efficient. It also lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat alternative and while great, many company owner would still like to be able to call.
This program also has a standard limit of 500 guests for its webinars include. This places a huge restraint on many companies, but especially huge ones. They are most likely to have a large audience that far goes beyond 500 individuals.
Although not a big concern, the truth that many of the GetResponse integrations rely on Zapier is hardly perfect.
We recommend offering the free trial a spin. The platform has a lot to provide if you choose the right plan for you. GetResponse Landing Pages WordPress