We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Pricing Plans
Nevertheless, among the names that gets drifted around when speaking about email marketing software application is GetResponse.
It‘s one of those tools that has been around because permanently but continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you need to have the ability to identify if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse Pricing Plans
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard division, and more. Their complimentary forever plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also offer a generous 50% discount rate to NGOs.
GetResponse pricing
There are six prices plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an endless number of emails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 per month for as much as 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 customers.
- Max – custom prices
- Max2 – custom-made rates.
As you add more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 monthly to utilize GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer innovative functions (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to get in touch with GetResponse to schedule a demonstration, discuss your requirements and work out pricing.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month totally free, via a trial that you can access here.
Key differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to construct complex autoresponder series based on user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order recovery function (which automatically sends pointer emails to your site visitors who don’t finish an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order confirmation emails.
- SMS marketing – the option to send marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone support is only available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– however initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its essential competitors‘ offerings because unlike some of them significantly Mailchimp and AWeber it didn’t use an totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has altered – you now have the alternative of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse includes some beautiful good features – the plan lets you access core email marketing features, the complete series of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ However nevertheless, the free plan represents a excellent way to try the product out and to start with email marketing particularly if you have a small list and simply wish to send newsletters periodically to it. | Even so, the free plan represents a excellent way to try the product out and to get going with email marketing particularly if you have a small list and simply desire to send out newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Creating marketing emails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Add unique aspects like images, video and items to your emails.
- Email design templates: GetResponse includes 120+ email templates. You can conserve design templates for future use, design in HTML, or build your own style from scratch.
- Funnel builder: Develop complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Create drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting on. We‘re going to examine the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought of the user experience. I was able to set up my first email within 10 minutes and it felt really user-friendly.
Style your very first email with GetResponse.
When you develop a free account, you can straight start designing your actual email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Good!
GetResponse has 7 categories of email design templates. For instance, you can ‘educate, promote, welcome‘ your consumers. State you like an email template, press “ conserve“ and it appears in ‘My templates‘ tab to recycle later on.
After you choose a design template, you begin customizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the editing options are revealed when you need them. So it‘s all extremely intuitive.
Traditional HTML code lovers can begin based on an HTML design or code it from scratch, however that isn’t required at all. It is good to understand that there is also an choice for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the layout section, you decide the structure and look of your email. Establish how many columns you desire, fundamental colors, and so on. The main editing is done with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly use the very same elements for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include products into your email from your online store. Provided you link with your ecommerce platform like Shopify the products are right there. And even add a ‘recommended products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and choose the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but also deals with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive income and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email just like regular newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling gives you manage over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t want the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Because we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to invite my new consumers. I start with pre-made automation design template. And after a couple of clicks I currently have this:
I understand, it looks excellent. When you focus on the automation circulation, you realize GetResponse has actually done half the work for you. It‘s easy to alter whatever like you want it.
The automation editor has conditions and actions. For example, when a client buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can add as lots of e-mails and conditions as you want.
For this email campaign, I have actually developed a flow where my new customers get 2 e-mails in two days. For my benefit, I separate customers who clicked on my email. Once the project begins, GetResponse keeps an eye on all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. But once you do, you have the power to develop total consumer journeys. Develop your own automation, construct customer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can construct your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse offers. As soon as you have actually picked your lead magnet, you can develop out your funnel.
The entire funnel building process is assisted. You get recommendations of what to do at each step and do not forget anything. GetResponse for instance tells you not to forget a thank you page, and straight offers a thank you page template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll produce a signup landing page. Choose the template, fine-tune your copy and design, and publish the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your important stats to monitor your campaign‘s development. Monitor signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to go with greater plans.
I love that I can develop a entire funnel in one dashboard, all with the ability to track crucial stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will immediately generate a tailored website.
Other website structure alternatives include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit everything on the page. You can change typefaces, text sizes, add/remove images, reposition aspects, adjust padding and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you select a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After picking your title, you include time, date, and period of the webinar. You select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and white boards.
If you wish to show a feature or item you can live-share your screen. If I‘m seeking to offer a item, I can include a call to action directly in the webinar.
People who are already utilizing email marketing and webinars in various platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 design templates. To be honest, I ‘d stick to the most recent 100 design templates, some of the older ones … look actually old.
After choosing a landing page template you can begin modifying. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. However after playing around a bit you‘ll rapidly understand what is what and grab the ideal components.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you produce as numerous variants as you want, in addition to forms and thank-you pages. GetResponse Pricing Plans
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software has more fancy functions. If GetResponse can give their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish total funnels to transform visitors into clients. The story does not end here. To review an email marketing platform you have to take a look at consumer assistance and rates plans.
GetResponse: The Great and the Bad
There are many aspects to evaluate email marketing platforms on. GetResponse is a premium service for a great deal of people, however diving into its virtues and flaws will assist expose whether it is a good fit for your service in particular.
What GetResponse Is Good At
GetResponse is created to assist you develop and perform impactful email marketing campaigns in line with your sales technique. The tool is rich in functions while still being easy to use for individuals with varying skill levels.
Reduce of use: GetResponse is especially kind to newcomers to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has an excellent assisted onboarding process, walking you through the procedure of constructing your very first email project with valuable videos. Plus, its design templates and drag-and-drop builder make creating emails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are experienced, valuable, and fast to respond to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become far more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is key if you want to utilize customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has many benefits for users. Support and convert leads with extremely targeted campaigns. Build engagement and customer commitment through pertinent messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can establish an sophisticated automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation functions also allow for advanced segmentation. Develop lists of subscribers with similar qualities or behaviors, then send customized messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that recipients are most likely to react and do something about it.
Freedom to create: GetResponse enables you to create professional-looking e-mails with ease. Users love the large variety of email templates readily available, however you can also utilize the incredibly smooth drag-and-drop editor to tailor emails to match your branding. It‘s also simple to find and reuse style elements from emails that have actually succeeded in the past. In either case, it‘s easy to make your emails stick out, even with minimal or no design skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way to the actions of specific subscribers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you collect insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can judge if any of these are deal breakers for your organization.
Combination limitations: When you carry out a new tool, you desire something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software, there are some notable omissions, particularly with job management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool does not automatically produce mobile-friendly versions. Therefore, you have to create the landing page view for mobile visitors separately. This looks like a huge miss, given that numerous of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile concerns: Additionally, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan used to consist of more automation features, however eventually made those only accessible on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open advanced automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you generally do not wish to need to phone somebody or submit a form and wait on an response. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak to a genuine human who can solve more complex problems.
Help Center
While live chat is the main assistance choice on offer, a quick click of the question mark button on the homepage takes you to the additional help choices. You can pick to:
- Complete a fast kind to email GetResponse
- Browse product in the Aid Center
There is no obvious way to phone GetResponse, although you do get a devoted account supervisor if you pick the Enterprise plan.
Aside from video tours, the Aid Center, and all the consumer assistance choices, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they likewise assist you improve your general marketing abilities. Present course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Decision
In general, GetResponse is terrific.
Its marketing automation feature is more advanced than the majority of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It likewise lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We tested the 24/7 live chat choice and while terrific, numerous business owners would still like to be able to call.
This program likewise has a basic limitation of 500 participants for its webinars feature. This places a big constraint on many businesses, however specifically big ones. They are most likely to have a big audience that far exceeds 500 people.
Finally, although not a big issue, the truth that many of the GetResponse combinations depend on Zapier is hardly ideal.
We recommend giving the complimentary trial a spin. The platform has a lot to provide if you select the best plan for you. GetResponse Pricing Plans