We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. How To Insert A Photo In GetResponse Email
One of the names that get floated around when talking about email marketing software is GetResponse.
It is among those tools that has actually been around considering that permanently however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you must be able to determine if GetResponse is powerful enough to utilize for your business.
What is GetResponse? How To Insert A Photo In GetResponse Email
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They likewise use a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an limitless number of emails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, exact pricing depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to get in touch with GetResponse to schedule a demonstration, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Good discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 30 days totally free, by means of a trial that you can access here.
Key distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which enables you to construct intricate autoresponder series based on user behaviour) is only fully offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only use these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which automatically sends reminder emails to your website visitors who do not complete an order) is only available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order confirmation emails.
- SMS marketing – the choice to send out marketing text messages is only available on the ‘Max‘ plans.
- Support – phone support is only readily available on the Max2 plan, on which you also get a dedicated account manager (or ‘ Consumer Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– however first, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally differed from some of its essential competitors‘ offerings in that unlike some of them notably Mailchimp and AWeber it didn’t use an completely complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the option of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some beautiful good functions – the plan lets you gain access to core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
However, to use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you won’t be able to utilize any autoresponders or automation features on this plan at all.
{ But however, the totally free plan represents a good way to attempt the product out and to start with email marketing particularly if you have a small list and simply want to send out newsletters sometimes to it. | Even so, the free plan represents a great method to attempt the product out and to get going with email marketing particularly if you have a small list and simply desire to send newsletters periodically to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Creating marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them directly. Include unique components like images, video and products to your e-mails.
- Email templates: GetResponse features 120+ email templates. You can save design templates for future usage, style in HTML, or develop your own design from scratch.
- Funnel builder: Develop complete register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation features. Develop drip campaigns, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly use the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need different hosting.
- Consumer support: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the information
Now to the part you‘ve been awaiting. We‘re going to review the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought of the user experience. I had the ability to establish my first email within 10 minutes and it felt really intuitive.
Design your very first email with GetResponse.
As soon as you create a complimentary account, you can straight begin developing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email templates. You can ‘ inform, promote, welcome‘ your customers. Say you like an email design template, press “ conserve“ and it appears in ‘My design templates‘ tab to recycle later on.
After you select a design template, you start customizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the modifying options are revealed when you need them. So it‘s all really intuitive.
Old school HTML code lovers can start based on an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is also an alternative for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the layout section, you decide the structure and look of your email. Set up how many columns you want, standard colors, and so on. The primary modifying is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly use the same components for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you link with your ecommerce platform like Shopify the products are right there. And even include a ‘ advised items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and pick the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, but also works with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive profits and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email just like regular newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not desire the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to produce automation to welcome my brand-new consumers. I start with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks impressive. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s simple to alter everything like you desire it.
The automation editor has conditions and actions. For example, when a consumer buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can include as many emails and conditions as you desire.
For this email project, I have actually produced a circulation where my new customers get two e-mails in 2 days. For my benefit, I separate clients who clicked on my email. Once the project begins, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. When you do, you have the power to construct complete customer journeys. Produce your own automation, build customer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can build your own automation with precision.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse offers. Once you‘ve selected your lead magnet, you can build out your funnel.
The entire funnel building procedure is assisted. You get tips of what to do at each step and do not forget anything. GetResponse for example tells you not to forget a thank you page, and straight offers a thank you page template. Smart!
How to develop a conversion funnel
As your first step, you‘ll create a signup landing page. Pick the template, fine-tune your copy and design, and release the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your important stats to monitor your project‘s progress. Monitor signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll have to select higher plans.
I adore that I can develop a entire funnel in one dashboard, all with the capability to track crucial statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few concerns and GetResponse will immediately produce a personalized website.
Other website structure options consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Adding logos and images
After fiddling with the builder for simply 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, reposition components, adjust cushioning and more.
There‘s a separate menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more customization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After picking your title, you add time, date, and duration of the webinar. Then you select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After whatever is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you wish to reveal a feature or product you can live-share your screen. If I‘m looking to sell a product, I can include a call to action straight in the webinar.
People who are already using email marketing and webinars in various platforms will like the reality that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder currently uses 198 templates. To be sincere, I ‘d stick to the most recent 100 templates, some of the older ones … look truly old.
After picking a landing page design template you can begin modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. After playing around a bit you‘ll rapidly understand what is what and grab the right components.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The leading left corner of the page lets you develop as numerous variants as you desire, along with forms and thank-you pages. How To Insert A Photo In GetResponse Email
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Of course, some specialized landing page software has more expensive functions. If GetResponse can offer their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story doesn’t end here. To evaluate an email marketing platform you have to take a look at consumer assistance and rates plans.
GetResponse: The Great and the Bad
There are many elements to judge email marketing platforms on. GetResponse is a top quality solution for a lot of people, but diving into its virtues and defects will assist reveal whether it is a good suitable for your service in particular.
What GetResponse Is Good At
GetResponse is designed to assist you create and perform impactful email marketing projects in line with your sales method. The tool is rich in functions while still being easy to use for individuals with varying ability levels.
Reduce of use: GetResponse is especially kind to newcomers to the world of email marketing. Its control panel and user interface are simple to browse and distraction-free. What‘s more, the platform has an excellent guided onboarding process, strolling you through the procedure of building your very first email project with handy videos. Plus, its templates and drag-and-drop builder make creating e-mails and landing pages easy.
This is all accentuated by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, useful, and quick to respond to demands. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being much more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is key if you want to use personalization at scale.
GetResponse‘s strategic, consecutive method to email marketing has numerous benefits for users. Nurture and transform leads with extremely targeted campaigns. Construct engagement and customer commitment through pertinent messaging. And create landing pages to gather lots of interested subscribers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that almost any person can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation features also allow for sophisticated division. Create lists of customers with comparable qualities or habits, then send out personalized messaging at the recipient‘s chosen time. Naturally, this level of personalization implies that recipients are most likely to respond and do something about it.
Liberty to design: GetResponse enables you to create professional-looking emails with ease. Users enjoy the vast variety of email templates offered, however you can likewise utilize the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to find and reuse style aspects from emails that have actually achieved success in the past. In either case, it‘s simple to make your e-mails stand apart, even with limited or no design skills.
Strong reporting: GetResponse has first-rate analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way to the actions of private subscribers. The tool even develops detailed profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant drawbacks. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Combination restrictions: When you implement a new tool, you want something that fits into your existing tech stack quickly. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native combination.
Non-responsive landing page style: Having a integrated landing page builder is a huge assistance, however GetResponse‘s tool doesn’t instantly produce mobile-friendly versions. Thus, you need to design the landing page view for mobile visitors individually. This appears like a huge miss out on, considered that a lot of of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: In addition, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you development and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan used to include more automation features, however ultimately made those only available on higher-cost plans. took this away, much to the discouragement of veteran consumers. To open advanced automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding assistance choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you typically do not wish to need to phone someone or complete a kind and wait for an response. That‘s why live chat is such a useful tool for software application assistance. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can speak to a real human who can solve more complex issues.
Help
While live chat is the main support choice available, a fast click of the question mark button on the homepage takes you to the extra aid options. You can select to:
- Submit a quick form to email GetResponse
- Search material in the Help
There is no apparent way to phone GetResponse, although you do get a dedicated account supervisor if you select the Enterprise plan.
Aside from video tours, the Aid Center, and all the consumer assistance alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products do not simply help you get the most out of GetResponse, they likewise help you enhance your overall marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is excellent.
Its marketing automation function is advanced than the majority of other choices on the marketplace. Its email marketing, reporting, and landing page/form contractors are likewise quite effective. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone support. We tested the 24/7 live chat choice and while excellent, many entrepreneur would still like to be able to call.
This program also has a standard limitation of 500 guests for its webinars feature. This places a huge constraint on many businesses, however especially big ones. They are most likely to have a big audience that far exceeds 500 individuals.
Although not a big issue, the reality that many of the GetResponse integrations rely on Zapier is barely ideal.
We suggest offering the complimentary trial a spin. The platform has a lot to offer if you pick the best plan for you. How To Insert A Photo In GetResponse Email