We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. Can I Use Purchased Lists With GetResponse
However, one of the names that gets floated around when discussing email marketing software is GetResponse.
It‘s one of those tools that has actually been around since forever but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you should have the ability to identify if GetResponse is powerful enough to use for your company.
What is GetResponse? Can I Use Purchased Lists With GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, basic division, and more. Their totally free permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They also use a generous 50% discount to NGOs.
GetResponse prices
There are 6 pricing plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send out an limitless variety of emails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 monthly for approximately 1,000 customers.
- Max – custom-made prices
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide innovative functions (more on these in a moment). With these plans, specific prices depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll require to contact GetResponse to schedule a demonstration, discuss your needs and work out pricing.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 1 month totally free, by means of a trial that you can access here.
Key distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a series of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to build intricate autoresponder series based upon user behaviour) is just totally available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which instantly sends out pointer emails to your website visitors who don’t finish an order) is only readily available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order confirmation emails.
- SMS marketing – the option to send marketing text is only available on the ‘Max‘ plans.
- Assistance – phone assistance is just available on the Max2 plan, on which you likewise get a devoted account manager (or ‘ Client Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I advance through the evaluation– but first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally differed from some of its essential competitors‘ offerings because unlike a few of them notably Mailchimp and AWeber it didn’t use an totally complimentary plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the option of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some beautiful decent functions – the plan lets you access core email marketing features, the full range of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you won’t be able to utilize any autoresponders or automation features on this plan at all.
{ But even so, the totally free plan represents a great way to try the item out and to get going with email marketing particularly if you have a little list and just wish to send newsletters periodically to it. | Even so, the totally free plan represents a great way to attempt the product out and to get going with email marketing specifically if you have a small list and just desire to send out newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is simple. Drag content blocks on the canvas and edit them directly. Add special components like images, video and products to your e-mails.
- Email templates: GetResponse includes 120+ email design templates. You can conserve design templates for future use, design in HTML, or develop your own design from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Customer support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you have actually been waiting on. We‘re going to review the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my first email within 10 minutes and it felt really instinctive.
Style your first email with GetResponse.
When you produce a free account, you can directly start developing your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 classifications of email design templates. For example, you can ‘educate, promote, invite‘ your customers. State you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to recycle later on.
After you select a template, you start customizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the modifying alternatives are revealed when you need them. It‘s all very intuitive.
Traditional HTML code fans can start based on an HTML style or code it from scratch, however that isn’t needed at all. It is good to know that there is likewise an choice for custom-made HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the layout area, you decide the structure and look of your email. Establish how many columns you desire, basic colors, and so on. The primary modifying is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly utilize the same elements for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can add products into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested products‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the whole email. Add subject lines, sender email address, and choose the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, but likewise works with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email much like regular newsletter styles, but then trigger them to be sent out as an autoresponder.
The scheduling offers you manage over email shipment. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to create automation to invite my brand-new clients. I start with pre-made automation design template. And after a couple of clicks I currently have this:
I understand, it looks remarkable. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to alter everything like you desire it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you trigger an email (action). My first action is sending out a welcome email. You can include as numerous e-mails and conditions as you desire.
For this email project, I have actually created a flow where my brand-new clients get 2 emails in 2 days. For my benefit, I separate consumers who clicked on my email. When the project starts, GetResponse keeps an eye on all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. As soon as you do, you have the power to develop complete customer journeys. Produce your own automation, develop client profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a bit of tweaking, you can build your own automation with precision.
Sign up for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 design templates GetResponse offers. Once you‘ve chosen your lead magnet, you can construct out your funnel.
The whole funnel building process is directed. You get tips of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and straight provides a thank you page design template. Smart!
How to create a conversion funnel
As your initial step, you‘ll create a signup landing page. Select the design template, tweak your copy and design, and release the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your vital statistics to monitor your campaign‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to opt for greater plans.
I love that I can create a whole funnel in one control panel, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will instantly create a personalized website.
Other website structure alternatives consist of:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit whatever on the page. You can alter typefaces, text sizes, add/remove images, reposition components, adjust cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you choose a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After selecting your title, you include time, date, and duration of the webinar. Then you select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will develop a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and monitor webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you wish to show a function or product you can live-share your screen. If I‘m wanting to offer a product, I can include a call to action directly in the webinar.
People who are currently utilizing email marketing and webinars in various platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently uses 198 design templates. Although to be truthful, I ‘d stay with the latest 100 templates, a few of the older ones … look truly old.
After picking a landing page template you can begin editing. The editing experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. But after playing around a bit you‘ll rapidly understand what is what and grab the best components.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The top left corner of the page lets you create as lots of variations as you want, in addition to forms and thank-you pages. Can I Use Purchased Lists With GetResponse
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What comes next is probably my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Of course, some specialized landing page software application has more elegant features. If GetResponse can give their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that deserve a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish total funnels to transform visitors into clients. The story does not end here. To evaluate an email marketing platform you need to take a look at consumer support and pricing plans.
GetResponse: The Great and the Bad
There are lots of elements to evaluate email marketing platforms on. GetResponse is a premium service for a lot of people, but diving into its virtues and defects will assist reveal whether it is a good fit for your business in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you develop and perform impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for individuals with differing skill levels.
Relieve of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are easy to navigate and distraction-free. What‘s more, the platform has actually an exceptional guided onboarding process, strolling you through the process of constructing your first email campaign with helpful videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its reps are knowledgeable, useful, and fast to react to demands. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being far more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is key if you want to utilize personalization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has various advantages for users. Nurture and convert leads with highly targeted campaigns. Develop engagement and customer commitment through pertinent messaging. And develop landing pages to gather lots of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that practically anybody can establish an advanced automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation functions also permit innovative division. Create lists of customers with similar qualities or behaviors, then send personalized messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that receivers are more likely to respond and do something about it.
Flexibility to create: GetResponse enables you to develop professional-looking e-mails with ease. Users love the huge variety of email design templates readily available, however you can likewise utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to find and recycle style aspects from emails that have actually been successful in the past. In either case, it‘s easy to make your e-mails stand apart, even with limited or no design skills.
Solid reporting: GetResponse has premium analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way down to the actions of specific subscribers. The tool even builds up detailed profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some notable imperfections. Let‘s analyze those so you can evaluate if any of these are deal breakers for your company.
Combination constraints: When you carry out a brand-new tool, you want something that fits into your existing tech stack easily. This is an area where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some notable omissions, particularly with project management platforms. And some crucial integrations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as reputable as a native integration.
Non-responsive landing page style: Having a integrated landing page builder is a big help, but GetResponse‘s tool doesn’t instantly produce mobile-friendly versions. Hence, you need to design the landing page view for mobile visitors separately. This looks like a huge miss out on, considered that many of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s standard plan used to consist of more automation features, but ultimately made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To unlock advanced automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding support alternatives and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast concern, you normally don’t want to have to phone someone or fill out a form and wait for an answer. That‘s why live chat is such a useful tool for software support. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can speak with a genuine human who can resolve more complex issues.
Assist Center
While live chat is the main assistance option available, a fast click of the enigma button on the homepage takes you to the extra aid alternatives. You can select to:
- Submit a quick form to email GetResponse
- Search material in the Aid Center
There is no apparent way to phone GetResponse, although you do get a dedicated account supervisor if you choose the Business plan.
Aside from video tours, the Assistance Center, and all the consumer assistance options, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not simply help you get the most out of GetResponse, they likewise help you enhance your general marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Important Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is great.
Its marketing automation function is more advanced than many other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We checked the 24/7 live chat option and while fantastic, lots of business owners would still like to be able to call.
This program also has a basic limitation of 500 participants for its webinars include. This places a huge restraint on numerous companies, however especially huge ones. They are more likely to have a big audience that far goes beyond 500 individuals.
Finally, although not a huge concern, the fact that many of the GetResponse combinations depend on Zapier is barely perfect.
We recommend giving the totally free trial a spin. The platform has a lot to use if you pick the best plan for you. Can I Use Purchased Lists With GetResponse