We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Take Donations With GetResponse
Nevertheless, one of the names that gets drifted around when discussing email marketing software is GetResponse.
It‘s one of those tools that has been around considering that forever however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must have the ability to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? Take Donations With GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard segmentation, and more. Their complimentary permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also provide a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse rates
There are six rates plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send an limitless number of emails to as much as 1,000 customers
- Marketing Automation – beginning at $59 per month for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 each month for up to 1,000 subscribers.
- Max – custom-made prices
- Max2 – customized prices.
As you include more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced features (more on these in a moment). With these plans, exact prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to get in touch with GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month free of charge, via a trial that you can access here.
Secret distinctions in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder sequences based upon user behaviour) is only completely available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the rates ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which automatically sends out pointer emails to your website visitors who do not finish an order) is just readily available on the ‘Ecommerce Marketing‘ plan or higher.
The same opts for order verification e-mails.
- SMS marketing – the choice to send marketing text messages is only offered on the ‘Max‘ plans.
- Support – phone assistance is only available on the Max2 plan, on which you also get a devoted account manager (or ‘Customer Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I progress through the review– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally differed from a few of its essential competitors‘ offerings in that unlike a few of them especially Mailchimp and AWeber it didn’t provide an completely totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually changed – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse features some beautiful good features – the plan lets you access core email marketing functions, the full variety of templates, a website builder and a landing page builder.
However, to use this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But nevertheless, the complimentary plan represents a excellent way to try the product out and to start with email marketing especially if you have a small list and simply want to send newsletters occasionally to it. | Even so, the free plan represents a good method to attempt the item out and to get going with email marketing specifically if you have a little list and simply desire to send newsletters periodically to it.
GetResponse‘s essential functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Include unique aspects like images, video and products to your emails.
- Email design templates: GetResponse includes 120+ email templates. You can save templates for future use, design in HTML, or construct your own design from scratch.
- Funnel builder: Produce total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip projects, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately use the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the details
Now to the part you have actually been awaiting. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my first email within 10 minutes and it felt actually intuitive.
Design your very first email with GetResponse.
As soon as you produce a complimentary account, you can straight start developing your actual email. Click ‘Design message‘, and you‘re welcomed by over 120+ email design templates. Great!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, invite‘ your customers. Say you like an email template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later.
After you select a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the editing alternatives are shown when you require them. It‘s all extremely instinctive.
Old-fashioned HTML code fans can begin based upon an HTML design or code it from scratch, but that isn’t needed at all. It is great to know that there is likewise an option for custom-made HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design area, you choose the structure and appearance of your email. Establish the number of columns you want, basic colors, etc. The main editing is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I constantly utilize the exact same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the products are right there. And even include a ‘recommended items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you develop the entire email. Add subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking bit, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like typical newsletter designs, however then trigger them to be sent as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Producing a consumer welcome automation
On to develop automation to invite my brand-new clients. I begin with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks impressive. When you focus on the automation flow, you understand GetResponse has done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you set off an email (action). My very first action is sending a welcome email. You can include as many e-mails and conditions as you want.
For this email project, I have actually developed a flow where my brand-new clients get 2 emails in 2 days. Then, for my convenience, I separate consumers who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to develop complete consumer journeys. Develop your own automation, develop customer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can build your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you‘ve picked your lead magnet, you can develop out your funnel.
The whole funnel building procedure is guided. You get tips of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and directly uses a thank you page design template. Smart! Take Donations With GetResponse
How to create a conversion funnel
As your primary step, you‘ll produce a signup landing page. Pick the template, tweak your copy and design, and release the page.
Then you‘ll produce the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial stats to monitor your campaign‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to opt for greater plans.
I adore that I can design a entire funnel in one dashboard, all with the ability to track crucial statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will automatically generate a tailored website.
Other website building alternatives include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and styles
Including logo designs and images
After fiddling with the builder for just 5 minutes, I had the ability to create a good homepage with minimal effort.
The builder lets you edit everything on the page. You can change fonts, text sizes, add/remove images, rearrange components, change cushioning and more.
There‘s a separate menu for including and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further customization when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you add time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send out invites to your contact list, handle other webinars, and keep track of webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m wanting to offer a item, I can add a call to action straight in the webinar.
Individuals who are currently utilizing email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder currently uses 198 design templates. To be truthful, I ‘d stick to the most recent 100 templates, some of the older ones … look actually old.
After selecting a landing page template you can begin modifying. The editing experience is various from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. However after playing around a bit you‘ll rapidly understand what is what and grab the best aspects.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as lots of versions as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Obviously, some specialized landing page software has more expensive functions. If GetResponse can provide their builder a bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into consumers. The story doesn’t end here though. To examine an email marketing platform you have to look at client support and prices plans.
GetResponse: The Great and the Bad
There are numerous aspects to evaluate email marketing platforms on. GetResponse is a high-quality service for a great deal of individuals, however diving into its virtues and flaws will assist reveal whether it is a great suitable for your business in particular.
What GetResponse Is Good At
GetResponse is developed to assist you create and perform impactful email marketing campaigns in line with your sales technique. The tool is rich in features while still being easy to use for people with varying skill levels.
Ease of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and interface are simple to browse and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding process, walking you through the process of building your first email campaign with helpful videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its representatives are experienced, handy, and fast to react to requests. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become a lot more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you wish to utilize customization at scale.
GetResponse‘s strategic, consecutive method to email marketing has various advantages for users. Support and convert leads with extremely targeted campaigns. Construct engagement and customer commitment through appropriate messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that practically any person can establish an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation functions also allow for sophisticated division. Develop lists of subscribers with similar qualities or behaviors, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of personalization indicates that recipients are most likely to react and do something about it.
Liberty to create: GetResponse permits you to create professional-looking emails with ease. Users like the large number of email templates offered, however you can also use the very smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to discover and reuse design aspects from emails that have actually succeeded in the past. In either case, it‘s easy to make your emails stand out, even with restricted or no design abilities.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way to the actions of individual subscribers. The tool even builds up in-depth profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s analyze those so you can judge if any of these are offer breakers for your organization.
Integration limitations: When you carry out a new tool, you desire something that suits your existing tech stack easily. Unfortunately, this is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some significant omissions, especially with project management platforms. And some key combinations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as trustworthy as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a huge assistance, but GetResponse‘s tool doesn’t immediately create mobile-friendly versions. Hence, you need to design the landing page view for mobile visitors separately. This appears like a huge miss, considered that a lot of of your visitors are most likely to wind up at your landing page on their mobile devices.
User-side mobile issues: Additionally, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan used to consist of more automation features, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open sophisticated automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional support options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast question, you typically do not want to need to phone someone or fill out a form and await an response. That‘s why live chat is such a helpful tool for software support. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can speak to a genuine human who can solve more complex problems.
Assist
While live chat is the primary assistance alternative on offer, a quick click of the question mark button on the homepage takes you to the extra aid options. You can select to:
- Complete a fast type to email GetResponse
- Search material in the Aid
There is no apparent way to phone GetResponse, although you do get a dedicated account manager if you select the Enterprise plan.
Aside from video tours, the Help Center, and all the customer assistance options, you can likewise sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials do not just help you get the most out of GetResponse, they also assist you enhance your general marketing abilities. Present course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Necessary Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is great.
Its marketing automation function is more advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are also rather efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat option and while great, many company owner would still like to be able to call.
This program also has a basic limitation of 500 attendees for its webinars include. This places a big restriction on lots of organizations, however especially big ones. They are more likely to have a large audience that far goes beyond 500 individuals.
Finally, although not a huge concern, the reality that many of the GetResponse integrations count on Zapier is hardly perfect.
We suggest giving the complimentary trial a spin. The platform has a lot to use if you pick the best plan for you.Take Donations With GetResponse