We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. Jak Dodać Polityki Prywatności Checkbox Do GetResponse Form
One of the names that get floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around since permanently however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its primary strengths and weaknesses.
By the end, you must be able to identify if GetResponse is powerful enough to utilize for your business.
What is GetResponse? Jak Dodać Polityki Prywatności Checkbox Do GetResponse Form
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard division, and more. Their complimentary forever plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise use a generous 50% discount to NGOs.
GetResponse rates
There are six rates plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an endless variety of e-mails to up to 1,000 customers
- Marketing Automation –starting at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 monthly for approximately 1,000 subscribers.
- Max – custom-made prices
- Max2 – custom prices.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to utilize GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer innovative functions (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you‘re interested in using either of them, you‘ll need to get in touch with GetResponse to schedule a demo, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month totally free, via a trial that you can access here.
Key distinctions between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which permits you to build complicated autoresponder series based on user behaviour) is only totally available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order recovery feature (which immediately sends suggestion emails to your site visitors who do not complete an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same chooses order verification e-mails.
- SMS marketing – the option to send out marketing text messages is only available on the ‘Max‘ plans.
- Assistance – phone assistance is just offered on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– but initially, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its key competitors‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an totally totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has actually altered – you now have the option of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse includes some pretty good features – the plan lets you gain access to core email marketing features, the complete range of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not have the ability to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a good way to attempt the item out and to get going with email marketing specifically if you have a little list and just want to send out newsletters periodically to it. | Even so, the free plan represents a good method to try the product out and to get going with email marketing particularly if you have a small list and simply desire to send out newsletters sometimes to it.
GetResponse‘s essential functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and edit them straight. Add special components like images, video and items to your emails.
- Email design templates: GetResponse includes 120+ email templates. You can save templates for future usage, design in HTML, or construct your own style from scratch.
- Funnel builder: Create total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately utilize the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Customer assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the information
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my first email within 10 minutes and it felt truly user-friendly.
Style your first email with GetResponse.
Once you produce a complimentary account, you can directly start creating your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email templates. You can ‘educate, promote, invite‘ your clients. State you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to reuse later on.
After you pick a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never overwhelming. All the modifying alternatives are shown when you require them. It‘s all very intuitive.
Old-fashioned HTML code lovers can begin based upon an HTML design or code it from scratch, however that isn’t needed at all. It is excellent to understand that there is likewise an choice for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design area, you decide the structure and look of your email. Establish the number of columns you want, standard colors, etc. The primary editing is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I constantly use the exact same components for headers, footers, and some text/images combinations. So in my next email, I save a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested products‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and select the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, but likewise deals with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like normal newsletter styles, but then activate them to be sent as an autoresponder.
The scheduling offers you manage over email delivery. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t want the autoresponder to go out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to invite my new customers. I start with pre-made automation design template. And after a few clicks I already have this:
I know, it looks remarkable. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. For example, when a client purchases something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you desire.
For this email project, I have actually produced a circulation where my brand-new customers get two emails in two days. For my benefit, I separate consumers who clicked on my email. As soon as the project begins, GetResponse keeps track of all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to develop total customer journeys. Produce your own automation, construct consumer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse deals. When you have actually selected your lead magnet, you can build out your funnel.
The whole funnel structure process is guided. You get suggestions of what to do at each action and do not forget anything. GetResponse for example tells you not to forget a thank you page, and straight offers a thank you page template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Select the template, modify your copy and design, and publish the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your essential statistics to monitor your project‘s progress. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll need to choose higher plans.
I love that I can design a whole funnel in one control panel, all with the ability to track crucial stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will instantly create a tailored website.
Other website structure alternatives consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I was able to produce a decent homepage with minimal effort.
The builder lets you edit whatever on the page. You can alter font styles, text sizes, add/remove images, reposition components, adjust padding and more.
There‘s a separate menu for adding and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals additional personalization when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After choosing your title, you add time, date, and period of the webinar. You select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send welcomes to your contact list, handle other webinars, and keep an eye on webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to show a feature or item you can live-share your screen. If I‘m looking to sell a product, I can include a call to action straight in the webinar.
People who are currently using email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently provides 198 design templates. To be sincere, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After choosing a landing page design template you can start modifying. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be identified. But after messing around a bit you‘ll rapidly know what is what and grab the ideal elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you create as lots of variations as you desire, along with forms and thank-you pages. Jak Dodać Polityki Prywatności Checkbox Do GetResponse Form
Landing page setup
After you‘re pleased with your page style. You can add SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software application has more elegant features. If GetResponse can offer their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story doesn’t end here. To examine an email marketing platform you need to look at customer support and pricing plans.
GetResponse: The Good and the Bad
There are lots of factors to judge email marketing platforms on. GetResponse is a top quality solution for a lot of individuals, however diving into its virtues and flaws will help reveal whether it is a good fit for your business in particular.
What GetResponse Is Good At
GetResponse is created to assist you create and carry out impactful email marketing projects in line with your sales method. The tool is rich in features while still being easy to use for people with varying skill levels.
Reduce of use: GetResponse is particularly kind to beginners to the world of email marketing. Its control panel and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding directed onboarding process, walking you through the process of building your first email project with useful videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, helpful, and quick to react to requests. Newbies and advanced users alike can get help in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being much more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is key if you wish to use customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has many benefits for users. Support and transform leads with highly targeted projects. Develop engagement and consumer loyalty through pertinent messaging. And produce landing pages to collect lots of interested customers and turn one-time visitors into loyal clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that almost anyone can set up an sophisticated automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation features likewise enable innovative division. Develop lists of customers with similar qualities or habits, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of customization suggests that receivers are most likely to respond and take action.
Flexibility to create: GetResponse enables you to create professional-looking emails with ease. Users like the huge number of email templates offered, but you can also use the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to discover and recycle style elements from emails that have achieved success in the past. Either way, it‘s easy to make your e-mails stick out, even with limited or no style abilities.
Strong reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way to the actions of individual customers. The tool even builds up in-depth profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some notable drawbacks. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Integration restrictions: When you execute a new tool, you desire something that fits into your existing tech stack easily. Regrettably, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, particularly with project management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as trusted as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a big aid, but GetResponse‘s tool does not instantly create mobile-friendly variations. Therefore, you have to develop the landing page view for mobile visitors individually. This looks like a big miss out on, considered that numerous of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile problems: Furthermore, the drag-and-drop editor is hard to use on mobile. Aside from making small, simple modifications, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your projects.
Plan constraints: GetResponse‘s standard plan used to consist of more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To unlock advanced automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional assistance alternatives and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you generally do not wish to have to phone somebody or fill out a kind and await an response. That‘s why live chat is such a helpful tool for software application support. GetResponse provides 24/7 live chat assistance. And it‘s not simply a chatbot, you can speak to a real human who can resolve more complicated issues.
Help Center
While live chat is the main support alternative available, a fast click of the question mark button on the homepage takes you to the additional help alternatives. You can choose to:
- Fill out a quick type to email GetResponse
- Search material in the Aid Center
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you choose the Enterprise plan.
Aside from video trips, the Assistance Center, and all the customer support options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products don’t just assist you get the most out of GetResponse, they also help you enhance your total marketing skills. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is great.
Its marketing automation function is more advanced than many other options on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone support. We evaluated the 24/7 live chat choice and while terrific, lots of business owners would still like to be able to call.
This program also has a standard limitation of 500 attendees for its webinars include. This places a huge restriction on many businesses, however particularly huge ones. They are most likely to have a big audience that far surpasses 500 people.
Lastly, although not a big problem, the fact that much of the GetResponse combinations rely on Zapier is barely ideal.
We suggest offering the free trial a spin. The platform has a lot to use if you pick the right plan for you. Jak Dodać Polityki Prywatności Checkbox Do GetResponse Form