We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Vs Drip
One of the names that get floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around given that forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you need to have the ability to determine if GetResponse is powerful enough to utilize for your service.
What is GetResponse? GetResponse Vs Drip
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, standard segmentation, and more. Their complimentary forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also offer a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send out an endless variety of emails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 each month for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for approximately 1,000 subscribers.
- Max – custom-made rates
- Max2 – customized rates.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 monthly to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide innovative functions (more on these in a moment). With these plans, precise rates depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to schedule a demo, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days free of charge, via a trial that you can access here.
Secret differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to develop intricate autoresponder sequences based upon user behaviour) is just fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing feature (which instantly sends reminder emails to your website visitors who don’t complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order confirmation emails.
- SMS marketing – the choice to send out marketing text is just offered on the ‘Max‘ plans.
- Support – phone support is just available on the Max2 plan, on which you also get a devoted account manager (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the review– however first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from a few of its key competitors‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t offer an totally totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the choice of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse features some beautiful decent functions – the plan lets you access core email marketing features, the full variety of design templates, a website builder and a landing page builder.
However, to use this plan your list need to be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the free plan represents a good way to try the product out and to get going with email marketing especially if you have a small list and just want to send newsletters occasionally to it. | Even so, the complimentary plan represents a great way to try the item out and to get going with email marketing specifically if you have a little list and simply desire to send out newsletters periodically to it.
GetResponse‘s crucial functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and edit them directly. Include unique elements like images, video and products to your e-mails.
- Email design templates: GetResponse includes 120+ email templates. You can save templates for future use, design in HTML, or build your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Create drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and immediately utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Client support: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the information
Now to the part you have actually been waiting on. We‘re going to evaluate the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve considered the user experience. I was able to set up my first email within 10 minutes and it felt actually intuitive.
Design your first email with GetResponse.
Once you create a free account, you can straight begin designing your actual email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, welcome‘ your customers. State you like an email design template, press “ conserve“ and it shows up in ‘My design templates‘ tab to recycle later.
After you choose a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never frustrating. All the editing choices are shown when you need them. So it‘s all extremely intuitive.
Old school HTML code lovers can begin based upon an HTML style or code it from scratch, but that isn’t needed at all. It is good to understand that there is also an alternative for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design area, you decide the structure and appearance of your email. Set up how many columns you desire, standard colors, and so on. The primary editing is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always use the very same elements for headers, footers, and some text/images combos. So in my next email, I save a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll appear embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online shop. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested products‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and pick the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive earnings and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter styles, however then trigger them to be sent as an autoresponder.
The scheduling provides you manage over email delivery. You can pick to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to produce automation to welcome my new clients. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I understand, it looks impressive. When you focus on the automation flow, you realize GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. When a client buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can add as many emails and conditions as you desire.
For this email project, I have actually developed a flow where my new consumers get two emails in 2 days. For my convenience, I separate consumers who clicked on my email. As soon as the project begins, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. Once you do, you have the power to build total consumer journeys. Create your own automation, build consumer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little tweaking, you can construct your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you have actually picked your lead magnet, you can develop out your funnel.
The entire funnel structure procedure is guided. You get tips of what to do at each action and do not forget anything. GetResponse for instance tells you not to forget a thank you page, and directly offers a thank you page design template. Smart!
How to develop a conversion funnel
As your primary step, you‘ll create a signup landing page. Pick the design template, tweak your copy and design, and release the page.
You‘ll produce the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your vital statistics to monitor your project‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to choose higher plans.
I love that I can develop a entire funnel in one dashboard, all with the capability to track essential stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few questions and GetResponse will automatically create a tailored website.
Other website structure alternatives include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and styles
Including logo designs and images
After fiddling with the builder for just 5 minutes, I was able to create a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter typefaces, text sizes, add/remove images, rearrange elements, change padding and more.
There‘s a different menu for adding and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you choose a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After choosing your title, you include time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will produce a webinar link to drive people to register for your webinars.
Now you can send invites to your contact list, manage other webinars, and track webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you wish to reveal a function or item you can live-share your screen. If I‘m aiming to sell a item, I can add a call to action straight in the webinar.
Individuals who are already using email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently uses 198 templates. To be sincere, I ‘d stick to the most recent 100 design templates, some of the older ones … look truly old.
After selecting a landing page template you can begin editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be identified. However after playing around a bit you‘ll rapidly know what is what and grab the best components.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The top left corner of the page lets you develop as many versions as you want, along with forms and thank-you pages. GetResponse Vs Drip
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is most likely my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Naturally, some specialized landing page software has more elegant features. If GetResponse can give their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into clients. The story doesn’t end here. To evaluate an email marketing platform you have to take a look at consumer assistance and rates plans.
GetResponse: The Good and the Bad
There are numerous aspects to evaluate email marketing platforms on. GetResponse is a high-quality service for a lot of individuals, however delving into its virtues and defects will help expose whether it is a great suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to help you develop and perform impactful email marketing projects in line with your sales strategy. The tool is abundant in functions while still being easy to use for individuals with varying ability levels.
Reduce of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding procedure, strolling you through the process of constructing your first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make designing e-mails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its representatives are experienced, handy, and fast to respond to requests. Newbies and advanced users alike can receive support in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually become a lot more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is crucial if you wish to utilize personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has numerous advantages for users. Support and transform leads with highly targeted campaigns. Develop engagement and customer commitment through appropriate messaging. And produce landing pages to collect lots of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that almost anybody can set up an innovative automation tree in minutes. Adjust pre-built sequences or construct your own from scratch.
The automation functions likewise permit sophisticated division. Create lists of subscribers with similar qualities or habits, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of customization implies that receivers are more likely to respond and take action.
Liberty to design: GetResponse enables you to create professional-looking e-mails with ease. Users like the vast variety of email design templates readily available, however you can likewise use the incredibly smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to find and reuse style aspects from emails that have achieved success in the past. Either way, it‘s easy to make your e-mails stand out, even with limited or no style skills.
Solid reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way to the actions of individual customers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable shortcomings. Let‘s take a look at those so you can evaluate if any of these are deal breakers for your company.
Combination restrictions: When you execute a brand-new tool, you desire something that fits into your existing tech stack quickly. This is an location where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software, there are some noteworthy omissions, particularly with task management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reliable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t automatically produce mobile-friendly versions. Hence, you have to develop the landing page view for mobile visitors separately. This looks like a huge miss, considered that a lot of of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile problems: In addition, the drag-and-drop editor is challenging to use on mobile. Aside from making small, simple modifications, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to consist of more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran customers. To open sophisticated automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional assistance choices and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast concern, you typically don’t wish to have to phone someone or fill out a form and await an answer. That‘s why live chat is such a useful tool for software application assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can fix more complex issues.
Assist Center
While live chat is the main support choice available, a quick click of the enigma button on the homepage takes you to the additional aid alternatives. You can choose to:
- Complete a fast kind to email GetResponse
- Search material in the Assistance
There is no obvious method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Business plan.
Aside from video trips, the Aid Center, and all the consumer assistance alternatives, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t just assist you get the most out of GetResponse, they likewise assist you improve your general marketing skills. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Vital Landing Page Course
GetResponse Review – Decision
In general, GetResponse is great.
Its marketing automation feature is advanced than the majority of other options on the marketplace. Its email marketing, reporting, and landing page/form builders are likewise rather effective. It also lets you host webinars internally and develop dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat choice and while fantastic, lots of entrepreneur would still like to be able to call.
This program also has a basic limitation of 500 attendees for its webinars feature. This places a substantial restraint on numerous companies, but especially huge ones. They are most likely to have a big audience that far surpasses 500 people.
Although not a big issue, the truth that many of the GetResponse integrations rely on Zapier is barely ideal.
We suggest offering the totally free trial a spin. The platform has a lot to offer if you choose the ideal plan for you. GetResponse Vs Drip