We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Hard Bounces
One of the names that get floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around because permanently but continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you need to have the ability to identify if GetResponse is effective enough to utilize for your company.
What is GetResponse? GetResponse Hard Bounces
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, basic division, and more. Their free permanently plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise provide a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are six pricing plans:
- Getresponse Free –this totally free plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send out an endless variety of emails to approximately 1,000 subscribers
- Marketing Automation –starting at $59 monthly for approximately 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for up to 1,000 subscribers.
- Max – custom prices
- Max2 – custom-made rates.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced functions (more on these in a moment). With these plans, specific pricing depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to get in touch with GetResponse to schedule a demo, discuss your needs and negotiate rates.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for thirty days for free, via a trial that you can access here.
Secret distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to construct complicated autoresponder sequences based upon user behaviour) is just completely available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order healing feature (which automatically sends suggestion emails to your site visitors who don’t complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The very same opts for order verification emails.
- SMS marketing – the choice to send out marketing text messages is only readily available on the ‘Max‘ plans.
- Support – phone support is only offered on the Max2 plan, on which you also get a devoted account manager (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll go over these features in more depth as I advance through the review– but first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its essential rivals‘ offerings in that unlike a few of them especially Mailchimp and AWeber it didn’t use an totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has altered – you now have the alternative of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse includes some lovely good features – the plan lets you access core email marketing functions, the full series of design templates, a website builder and a landing page builder.
However, to use this plan your list need to be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But however, the free plan represents a great way to attempt the product out and to start with email marketing specifically if you have a small list and just want to send out newsletters periodically to it. | Even so, the free plan represents a excellent way to attempt the product out and to get going with email marketing especially if you have a little list and just want to send newsletters occasionally to it.
GetResponse‘s essential features:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag content blocks on the canvas and edit them straight. Include unique elements like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can save templates for future use, design in HTML, or build your own design from scratch.
- Funnel builder: Develop total sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Consumer support: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you have actually been awaiting. We‘re going to review the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought about the user experience. I had the ability to establish my first email within 10 minutes and it felt actually instinctive.
Style your very first email with GetResponse.
When you produce a free account, you can directly start designing your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email design templates. You can ‘educate, promote, invite‘ your consumers. Say you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you select a design template, you begin personalizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never ever overwhelming. All the editing options are shown when you need them. It‘s all very instinctive.
Old school HTML code lovers can start based on an HTML style or code it from scratch, but that isn’t required at all. It is great to know that there is also an alternative for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you choose the structure and look of your email. Establish how many columns you want, fundamental colors, etc. The primary modifying is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I constantly utilize the same components for headers, footers, and some text/images combinations. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Provided you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, however also deals with a Google Analytics integration.
With eCommerce tracking you know which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email similar to normal newsletter styles, however then activate them to be sent as an autoresponder.
The scheduling provides you control over email shipment. You can pick to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t desire the autoresponder to go out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to create automation to invite my brand-new consumers. I begin with pre-made automation template. And after a couple of clicks I currently have this:
I understand, it looks impressive. When you focus on the automation flow, you recognize GetResponse has actually done half the work for you. It‘s simple to change whatever like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you set off an email (action). My first action is sending a welcome email. You can add as lots of emails and conditions as you desire.
For this email project, I have actually developed a flow where my new customers get 2 emails in two days. For my benefit, I separate consumers who clicked on my email. As soon as the campaign starts, GetResponse tracks all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. As soon as you do, you have the power to develop total client journeys. Develop your own automation, construct client profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can build your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. As soon as you have actually selected your lead magnet, you can construct out your funnel.
The entire funnel building process is directed. You get recommendations of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and straight provides a thank you page design template. Smart!
How to produce a conversion funnel
As your primary step, you‘ll produce a signup landing page. Pick the template, tweak your copy and style, and release the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your project‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing feature, you‘ll have to select greater plans.
I love that I can design a entire funnel in one control panel, all with the ability to track vital stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will immediately create a personalized website.
Other website structure options consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and styles
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to develop a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter fonts, text sizes, add/remove images, reposition aspects, change padding and more.
There‘s a different menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you pick a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After choosing your title, you add time, date, and duration of the webinar. Then you choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and white boards.
If you wish to show a function or item you can live-share your screen. If I‘m seeking to offer a product, I can add a call to action straight in the webinar.
People who are already using email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently provides 198 templates. To be truthful, I ‘d stick to the newest 100 templates, some of the older ones … look truly old.
After selecting a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be identified. However after playing around a bit you‘ll quickly understand what is what and get the best aspects.
What I like about the landing page builder is you can create A/B variants of your landing page from the beginning. The top left corner of the page lets you develop as lots of variations as you desire, along with forms and thank-you pages. GetResponse Hard Bounces
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Of course, some specialized landing page software has more expensive features. If GetResponse can give their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into customers. The story doesn’t end here however. To evaluate an email marketing platform you have to take a look at consumer support and pricing plans.
GetResponse: The Good and the Bad
There are many factors to evaluate email marketing platforms on. GetResponse is a top quality solution for a lot of individuals, however delving into its virtues and flaws will help expose whether it is a great suitable for your service in particular.
What GetResponse Is Good At
GetResponse is developed to help you develop and carry out impactful email marketing projects in line with your sales method. The tool is abundant in features while still being easy to use for people with differing skill levels.
Alleviate of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has actually an excellent guided onboarding procedure, walking you through the procedure of developing your very first email project with handy videos. Plus, its design templates and drag-and-drop builder make designing e-mails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are experienced, practical, and quick to respond to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being far more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you want to utilize customization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has many benefits for users. Support and transform leads with extremely targeted campaigns. Construct engagement and consumer commitment through appropriate messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that almost any person can set up an innovative automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation functions likewise permit advanced division. Develop lists of customers with similar qualities or habits, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that receivers are more likely to respond and act.
Freedom to create: GetResponse permits you to create professional-looking e-mails with ease. Users like the vast variety of email design templates readily available, but you can also utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to discover and reuse style aspects from emails that have actually achieved success in the past. In any case, it‘s simple to make your emails stand out, even with limited or no design skills.
Strong reporting: GetResponse has top-notch analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way down to the actions of specific subscribers. The tool even builds up in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on campaign efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable imperfections. Let‘s examine those so you can evaluate if any of these are deal breakers for your company.
Combination restrictions: When you execute a brand-new tool, you want something that fits into your existing tech stack quickly. This is an location where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some crucial integrations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as dependable as a native integration.
Non-responsive landing page style: Having a integrated landing page builder is a big assistance, however GetResponse‘s tool doesn’t instantly produce mobile-friendly versions. Hence, you have to develop the landing page view for mobile visitors individually. This appears like a big miss out on, considered that numerous of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile problems: Moreover, the drag-and-drop editor is tough to use on mobile. Aside from making small, rudimentary changes, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan utilized to consist of more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of long-time clients. To open sophisticated automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional assistance alternatives and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast concern, you typically do not wish to need to phone someone or complete a kind and await an response. That‘s why live chat is such a beneficial tool for software application support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can talk with a real human who can solve more complex problems.
Help Center
While live chat is the primary support choice on offer, a fast click of the enigma button on the homepage takes you to the additional help alternatives. You can select to:
- Fill out a fast type to email GetResponse
- Browse material in the Aid
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you pick the Enterprise plan.
Aside from video trips, the Aid Center, and all the consumer assistance options, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials don’t simply help you get the most out of GetResponse, they also help you enhance your total marketing skills. Current course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Vital Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is great.
Its marketing automation feature is more advanced than most other options on the market. Its email marketing, reporting, and landing page/form builders are likewise quite efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat choice and while great, lots of business owners would still like to be able to call.
This program likewise has a basic limitation of 500 attendees for its webinars include. This places a big constraint on many companies, but specifically big ones. They are more likely to have a large audience that far goes beyond 500 individuals.
Lastly, although not a big problem, the reality that much of the GetResponse combinations rely on Zapier is barely perfect.
We suggest offering the free trial a spin. The platform has a lot to offer if you choose the right plan for you. GetResponse Hard Bounces