We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Free
One of the names that get floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around given that permanently however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you must have the ability to figure out if GetResponse is effective enough to use for your business.
What is GetResponse? GetResponse Free
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their free permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They also offer a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are 6 rates plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send an endless number of e-mails to approximately 1,000 customers
- Marketing Automation – beginning at $59 monthly for approximately 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for approximately 1,000 customers.
- Max – custom rates
- Max2 – custom rates.
As you add more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, exact rates depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to call GetResponse to schedule a demo, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month for free, by means of a trial that you can access here.
Key differences between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which permits you to build intricate autoresponder sequences based on user behaviour) is only completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which instantly sends out tip emails to your website visitors who don’t complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or higher.
The same goes for order confirmation emails.
- SMS marketing – the option to send out marketing text is just readily available on the ‘Max‘ plans.
- Assistance – phone assistance is just available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Consumer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I advance through the evaluation– but first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from some of its key rivals‘ offerings in that unlike a few of them notably Mailchimp and AWeber it didn’t provide an completely free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually altered – you now have the alternative of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse features some beautiful decent features – the plan lets you access core email marketing features, the complete range of templates, a website builder and a landing page builder.
To use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you won’t be able to use any autoresponders or automation features on this plan at all.
{ However even so, the totally free plan represents a good way to attempt the item out and to start with email marketing especially if you have a little list and simply wish to send out newsletters periodically to it. | Even so, the free plan represents a excellent method to try the item out and to get going with email marketing specifically if you have a little list and just want to send out newsletters occasionally to it.
GetResponse‘s most important features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Include unique aspects like images, video and products to your emails.
- Email templates: GetResponse includes 120+ email templates. You can conserve design templates for future usage, style in HTML, or develop your own style from scratch.
- Funnel builder: Develop total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Produce drip campaigns, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Consumer assistance: GetResponse has a responsive assistance team. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse features and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought about the user experience. I had the ability to set up my very first email within 10 minutes and it felt truly instinctive.
Design your first email with GetResponse.
As soon as you create a totally free account, you can directly begin developing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 categories of email design templates. For example, you can ‘ inform, promote, welcome‘ your clients. State you like an email template, press “save“ and it appears in ‘My design templates‘ tab to recycle later.
After you select a design template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever frustrating. All the editing options are shown when you require them. So it‘s all extremely intuitive.
Old-fashioned HTML code fans can start based on an HTML design or code it from scratch, but that isn’t required at all. It is excellent to understand that there is likewise an option for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the design section, you decide the structure and appearance of your email. Set up the number of columns you want, fundamental colors, etc. The main modifying is done with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I constantly utilize the same aspects for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply get in the (Youtube) link and it‘ll show up embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ advised items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking snippet, however likewise deals with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive earnings and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling provides you manage over email shipment. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this alternative on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to produce automation to welcome my new consumers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I understand, it looks impressive. When you zoom in on the automation circulation, you understand GetResponse has done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can add as many e-mails and conditions as you desire.
For this email project, I have actually developed a circulation where my new clients get 2 emails in 2 days. Then, for my benefit, I separate customers who clicked on my email. When the campaign begins, GetResponse tracks all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to build complete client journeys. Develop your own automation, construct client profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can develop your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. When you‘ve selected your lead magnet, you can develop out your funnel.
The whole funnel building procedure is guided. You get ideas of what to do at each action and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly uses a thank you page design template. Smart! GetResponse Free
How to produce a conversion funnel
As your primary step, you‘ll produce a signup landing page. Select the design template, modify your copy and design, and release the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential statistics to monitor your campaign‘s progress. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll have to go with higher plans.
I love that I can develop a whole funnel in one dashboard, all with the capability to track important stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will automatically produce a customized website.
Other website building options include:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Including logos and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a good homepage with very little effort.
The builder lets you edit whatever on the page. You can alter typefaces, text sizes, add/remove images, reposition elements, change cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows further modification when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. You select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they sign up.
After whatever is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send welcomes to your contact list, handle other webinars, and keep an eye on webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m wanting to offer a item, I can add a call to action straight in the webinar.
Individuals who are currently utilizing email marketing and webinars in various platforms will like the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 templates. Although to be truthful, I ‘d adhere to the newest 100 templates, a few of the older ones … look truly old.
After choosing a landing page template you can begin modifying. The modifying experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. But after playing around a bit you‘ll rapidly know what is what and get the ideal aspects.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The top left corner of the page lets you create as many versions as you desire, along with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Of course, some specialized landing page software has more fancy functions. If GetResponse can give their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into customers. The story doesn’t end here however. To evaluate an email marketing platform you have to look at client support and pricing plans.
GetResponse: The Great and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a top quality solution for a lot of people, however delving into its virtues and defects will help reveal whether it is a excellent suitable for your service in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you create and perform impactful email marketing projects in line with your sales method. The tool is rich in functions while still being easy to use for individuals with differing ability levels.
Alleviate of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are simple to navigate and distraction-free. What‘s more, the platform has an outstanding directed onboarding process, strolling you through the process of developing your very first email project with handy videos. Plus, its design templates and drag-and-drop builder make creating emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat support. Its associates are well-informed, useful, and fast to respond to demands. Newbies and advanced users alike can receive help in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has become a lot more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is crucial if you wish to utilize personalization at scale.
GetResponse‘s tactical, sequential approach to email marketing has numerous advantages for users. Support and convert leads with highly targeted projects. Build engagement and client commitment through appropriate messaging. And produce landing pages to gather tons of interested customers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that nearly anybody can establish an innovative automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation functions likewise enable sophisticated division. Develop lists of subscribers with comparable qualities or habits, then send customized messaging at the recipient‘s preferred time. Naturally, this level of personalization indicates that recipients are more likely to react and do something about it.
Liberty to create: GetResponse permits you to produce professional-looking emails with ease. Users love the huge variety of email templates offered, however you can also use the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise simple to find and reuse design aspects from emails that have actually achieved success in the past. Either way, it‘s easy to make your e-mails stand apart, even with restricted or no style abilities.
Solid reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly in-depth, all the way down to the actions of individual customers. The tool even builds up comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s examine those so you can evaluate if any of these are offer breakers for your organization.
Combination restrictions: When you carry out a brand-new tool, you want something that suits your existing tech stack easily. Sadly, this is an area where GetResponse fails. While it can get in touch with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as dependable as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge assistance, but GetResponse‘s tool doesn’t instantly produce mobile-friendly versions. Therefore, you need to create the landing page view for mobile visitors independently. This appears like a big miss out on, considered that many of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Additionally, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, fundamental modifications, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is very capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan utilized to include more automation features, but ultimately made those only available on higher-cost plans. took this away, much to the discouragement of veteran clients. To unlock advanced automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional support alternatives and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast question, you usually do not want to have to phone someone or complete a kind and await an answer. That‘s why live chat is such a useful tool for software assistance. GetResponse offers 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk to a genuine human who can fix more complex problems.
Assist Center
While live chat is the primary support option available, a fast click of the question mark button on the homepage takes you to the additional help choices. You can select to:
- Fill out a fast kind to email GetResponse
- Browse material in the Aid
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you select the Enterprise plan.
Aside from video tours, the Assistance Center, and all the customer assistance options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they also assist you improve your total marketing abilities. Present course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
Overall, GetResponse is fantastic.
Its marketing automation function is advanced than many other options on the market. Its email marketing, reporting, and landing page/form contractors are likewise rather efficient. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We tested the 24/7 live chat alternative and while great, lots of company owner would still like to be able to call.
This program also has a standard limit of 500 attendees for its webinars feature. This puts a huge restriction on lots of companies, but particularly big ones. They are more likely to have a big audience that far exceeds 500 individuals.
Finally, although not a huge problem, the truth that many of the GetResponse integrations count on Zapier is barely perfect.
We recommend offering the totally free trial a spin. The platform has a lot to provide if you pick the right plan for you.GetResponse Free