We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Text Messages
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has actually been around given that forever however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you need to be able to figure out if GetResponse is powerful enough to use for your service.
What is GetResponse? GetResponse Text Messages
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a simple landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, fundamental segmentation, and more. Their complimentary permanently plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also use a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this free plan lets you use a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an limitless number of e-mails to as much as 1,000 customers
- Marketing Automation – beginning at $59 each month for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for approximately 1,000 customers.
- Max – customized rates
- Max2 – customized rates.
As you include more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced functions (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you have an interest in using either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days totally free, through a trial that you can access here.
Secret differences between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which enables you to develop complex autoresponder sequences based on user behaviour) is only fully offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order healing function (which automatically sends out suggestion emails to your site visitors who do not finish an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The very same goes for order verification emails.
- SMS marketing – the choice to send out marketing text is only offered on the ‘Max‘ plans.
- Support – phone support is only available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually generally varied from some of its key rivals‘ offerings because unlike a few of them notably Mailchimp and AWeber it didn’t offer an completely totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has changed – you now have the alternative of using the platform free of charge indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some lovely decent functions – the plan lets you access core email marketing features, the complete variety of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not be able to use any autoresponders or automation features on this plan at all.
{ However even so, the complimentary plan represents a good way to attempt the product out and to start with email marketing especially if you have a little list and just want to send newsletters periodically to it. | Even so, the totally free plan represents a excellent way to attempt the product out and to get going with email marketing specifically if you have a small list and simply desire to send out newsletters occasionally to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Include special components like images, video and products to your e-mails.
- Email templates: GetResponse features 120+ email templates. You can save design templates for future usage, design in HTML, or build your own design from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and automatically use the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Customer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Review: the details
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually considered the user experience. I was able to set up my very first email within 10 minutes and it felt actually user-friendly.
Design your first email with GetResponse.
As soon as you produce a free account, you can straight start developing your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, invite‘ your clients. State you like an email template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you pick a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never frustrating. All the modifying alternatives are shown when you require them. So it‘s all extremely intuitive.
Old-fashioned HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t needed at all. It is excellent to understand that there is likewise an alternative for custom-made HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the layout area, you decide the structure and look of your email. Establish the number of columns you desire, standard colors, and so on. The main modifying is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I always use the same elements for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can include products into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and choose the ideal email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive revenue and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like normal newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling gives you manage over email shipment. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to create automation to welcome my new customers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I understand, it looks outstanding. When you zoom in on the automation circulation, you realize GetResponse has actually done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can add as numerous e-mails and conditions as you want.
For this email campaign, I‘ve produced a circulation where my brand-new clients get two e-mails in two days. For my benefit, I separate customers who clicked on my email. As soon as the campaign starts, GetResponse keeps track of all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. When you do, you have the power to build complete customer journeys. Produce your own automation, construct consumer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with precision.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. When you have actually chosen your lead magnet, you can develop out your funnel.
The entire funnel building procedure is directed. You get suggestions of what to do at each action and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and directly uses a thank you page template. Smart!
How to create a conversion funnel
As your primary step, you‘ll develop a signup landing page. Choose the template, tweak your copy and design, and release the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your project‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to opt for higher plans.
I adore that I can develop a entire funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few concerns and GetResponse will instantly generate a tailored website.
Other website structure choices include:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Adding logos and images
After adjusting the builder for simply 5 minutes, I had the ability to develop a good homepage with very little effort.
The builder lets you modify everything on the page. You can change fonts, text sizes, add/remove images, rearrange elements, change cushioning and more.
There‘s a separate menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows further modification when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After choosing your title, you include time, date, and period of the webinar. Then you select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send out invites to your contact list, manage other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or item you can live-share your screen. If I‘m wanting to offer a product, I can add a call to action straight in the webinar.
People who are currently utilizing email marketing and webinars in various platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder currently offers 198 design templates. Although to be truthful, I ‘d stick to the latest 100 design templates, some of the older ones … look truly old.
After choosing a landing page design template you can start modifying. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. However after playing around a bit you‘ll rapidly understand what is what and get the best aspects.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many versions as you desire, in addition to forms and thank-you pages. GetResponse Text Messages
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is most likely my favorite part. Just like your emails, you established analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Naturally, some specialized landing page software application has more fancy functions. If GetResponse can provide their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into clients. The story doesn’t end here. To review an email marketing platform you need to take a look at client assistance and prices plans.
GetResponse: The Excellent and the Bad
There are lots of aspects to judge email marketing platforms on. GetResponse is a top quality service for a great deal of people, but delving into its virtues and defects will assist reveal whether it is a excellent suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is developed to help you develop and carry out impactful email marketing projects in line with your sales method. The tool is abundant in features while still being easy to use for people with differing ability levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional directed onboarding procedure, strolling you through the procedure of constructing your very first email campaign with valuable videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat support. Its associates are well-informed, useful, and quick to respond to demands. Newbies and advanced users alike can receive assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being far more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is key if you want to use personalization at scale.
GetResponse‘s strategic, sequential approach to email marketing has numerous advantages for users. Nurture and convert leads with highly targeted campaigns. Develop engagement and customer loyalty through pertinent messaging. And create landing pages to collect lots of interested subscribers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that nearly anybody can establish an innovative automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation features likewise enable advanced segmentation. Create lists of customers with comparable qualities or behaviors, then send customized messaging at the recipient‘s preferred time. Naturally, this level of personalization means that receivers are more likely to react and take action.
Flexibility to design: GetResponse enables you to produce professional-looking emails with ease. Users enjoy the large variety of email templates readily available, but you can also utilize the extremely smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise simple to find and recycle style aspects from emails that have succeeded in the past. In either case, it‘s simple to make your e-mails stand out, even with restricted or no design skills.
Solid reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way down to the actions of individual subscribers. The tool even develops in-depth profiles for you to assist you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some notable shortcomings. Let‘s analyze those so you can evaluate if any of these are offer breakers for your company.
Combination restrictions: When you execute a brand-new tool, you desire something that suits your existing tech stack easily. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software, there are some notable omissions, particularly with job management platforms. And some key integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as reputable as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a big help, but GetResponse‘s tool does not instantly create mobile-friendly variations. Therefore, you need to develop the landing page view for mobile visitors separately. This appears like a huge miss, given that numerous of your visitors are likely to end up at your landing page on their mobile phones.
User-side mobile problems: Additionally, the drag-and-drop editor is difficult to use on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is really capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan used to include more automation functions, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock sophisticated automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent support choices and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a fast question, you usually don’t wish to have to phone somebody or submit a form and wait for an response. That‘s why live chat is such a helpful tool for software assistance. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can speak with a genuine human who can solve more complicated issues.
Assist
While live chat is the main support alternative on offer, a quick click of the question mark button on the homepage takes you to the extra aid alternatives. You can pick to:
- Submit a fast kind to email GetResponse
- Search material in the Assistance
There is no apparent method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video tours, the Help Center, and all the client support options, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not simply assist you get the most out of GetResponse, they also assist you enhance your general marketing abilities. Current course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is excellent.
Its marketing automation feature is advanced than many other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are also rather effective. It likewise lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We tested the 24/7 live chat choice and while excellent, numerous entrepreneur would still like to be able to call.
This program also has a standard limitation of 500 attendees for its webinars feature. This places a substantial constraint on lots of organizations, however particularly huge ones. They are most likely to have a large audience that far exceeds 500 people.
Lastly, although not a huge problem, the truth that a number of the GetResponse integrations count on Zapier is hardly ideal.
We recommend giving the totally free trial a spin. The platform has a lot to use if you select the best plan for you. GetResponse Text Messages